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Hyundai FE Fuel Cell Concept previews next year's hydrogen SUV

For a while and without too many specifics, Hyundai has been talking about a new hydrogen powered CUV or SUV to replace the Hyundai Tucson Fuel Cell. Now, in Geneva, the Korean automaker has given us a preview of that vehicle: the Future Eco (FE) Fuel Cell Concept. The FE Fuel Cell definitely looks like a concept car, with a clean, flowing look Hyundai says is inspired by water, which happens to be this car's only tailpipe emission. It has a sturdy stature, with the large wheels pushed to the corners. Aerodynamic touches help make it more efficient, and add to its fresh design. Let's hope the production vehicle keeps some of these visual cues. Inside the car, an internal air humidifier recycles some of those water emissions inside the cabin's atmosphere. The FE Fuel Cell Concept also has portable battery packs for powering passenger devices, and the trunk is built to stow and charge an electric scooter to help you go that last mile. The FE's hydrogen fuel cell technology improves upon the Tucson Fuel Cell by being lighter and more efficient, with a fuel cell stack with 30 percent greater energy density. That means more range. Driving range is, of course what sets FCEVs apart from other zero-emissions vehicles, and the FE Fuel Cell has plenty of that to go around. "We have designed the car to run the longest distance ever achieved by a fuel cell vehicle," says Hyundai Vice Chairman Dr. Woong-Chul Yang. It'll go about 500 miles on a full tank of hydrogen, which is especially helpful while fueling stations are still few and far between. Hyundai expects to launch the production SUV inspired by the FE Fuel Cell Concept in early 2018. Related Video:

Hyundai will invest $35 billion in autonomy and emerging technologies

SEOUL — Hyundai Motor Group said it plans to invest $35 billion (41 trillion won) in mobility and other auto technologies by 2025, part of which will be directed to an ambitious effort to become more competitive in self-driving cars that has also received government backing. The plan, which Hyundai said encompasses autonomous, connected and electric cars as well as technology for ride-sharing, comes after the automaker and two of its affiliates announced an investment of $1.6 billion in a venture with U.S. self-driving tech firm Aptiv. South Korea's government is also onboard, unveiling more funding for autonomous vehicle technology with President Moon Jae-in declaring on Tuesday that he expected self-driving cars to account for half of new cars on the country's roads by 2030. "The self-driving market is a golden market to revitalize the economy and create new jobs," Moon said in a speech at Hyundai Motor's research center near Seoul. The government intends to spend 1.7 trillion won between 2021 and 2027 on self-driving technology. It expects Hyundai to launch level 4, or fully autonomous, cars for fleet customers in 2024 and for the general public by 2027, an industry ministry official told Reuters. But some experts question whether targets set by the government and the automotive group, which also includes Kia Motors, are realistic given the technological and cost challenges and the lack of home-grown technology. In a 45-page report on future automotive technology, the government acknowledged South Korea lags in some key areas necessary for self-driving cars such as artificial intelligence, sensors and logic chips. "Hyundai has to buy technology from someone else because it lacks software technology. Even though it has a lot of cash, this could become a financial burden if its earnings deteriorate," Esther Yim, an analyst at Samsung Securities, said. Other analysts noted that the prospects for self-driving cars are quite murky. General Motors' self-driving unit, Cruise, said in July it was delaying the commercial deployment of cars past its target of 2019 as tech firms and automakers acknowledge it will take more time and money than they had expected to make autonomous vehicles safe for unrestricted use on public roads. South Korea's government said it would prepare a regulatory and legal framework for autonomous cars and the safety questions they pose by 2024.

Hyundai missing Q1 earnings targets blamed on slow US sales

Slow US growth is hampering profits at Hyundai. In its first quarter financial statement, the Korean automaker reported a profit of 1.93 trillion won ($1.86 billion). According to Reuters, this is less than analysts' expectations and nearly the same as last year.
According to the report, US sales fell by 3 percent in Q1 2014. To make matters worse, the high value of the South Korean currency caused lower profits on models exported from there. On the bright side, Hyundai's Chinese sales rose by 9 percent, according to Reuters. It's also working on building a fourth factory there.
The company has had a rough time in the US throughout the quarter. John Krafcik, the CEO of Hyundai of America, stepped down on January 1, and the company was already predicting slow growth in sales for 2014. Falling quality scores for the Sonata and Elantra aren't helping matters either. However, there may be hope on the way. The second-generation Genesis Sedan was introduced to the US in Detroit, and the redesigned Sonata was recently shown in New York. Successful launches of these important models could prove crucial.