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Hyundai considering pickup after good reaction to Santa Cruz

The Hyundai HCD-15 Santa Cruz pickup concept was one of the stars of the 2015 Detroit Auto Show and even earned fifth place on Autoblog's Editors' Choice list of favorite debuts. The strong response might have been enough to get it made. Hyundai research and development director Park Byung-cheol said that the company was considering building the truck, according to Reuters. He warned, though, that there were still some obstacles in the way of the pickup arriving to showrooms without saying what those were. Rumors about Hyundai considering a pickup in the US go back several years but were fruitless. The Santa Cruz's unveiling really reignited things, though. The North American arm of the Korean brand reportedly chose Detroit for the debut so that foreign executives could see the media reaction to the concept. That gamble might have paid off. Hyundai's pickup at dealers might not look like the Santa Cruz concept, though. The company said the version in Detroit had nothing production-ready about it and even lacked an interior. At the time, a platform still hadn't been decided on, and the brand had several internal design studies underway. Related Video:

Hyundai Santa Fe crossover teased as sporty with new safety features

Hyundai has released a teaser image of its upcoming fourth-generation 2019 Santa Fe crossover ahead of its world premiere next month and its official unveiling at the Geneva Motor Show in March. The crossover is due for a series of what Hyundai says is industry-first active safety features. The photo suggests the CUV has undergone a considerable redesign, with a longer, swept-back roofline and elongated body, plus a lower stance, giving it a more sporty look. The headlamps appear to be slightly narrower and less angular. It'll get safety features under Hyundai's Smart Sense system like Rear Occupant Alert, which monitors the rear seats to detect passengers and can let the driver know when they are leaving the car, and its Rear Cross-Traffic Collision Warning is improved with an added automatic braking function to help drivers when backing out of narrow areas with limited visibility, such as an alley. Hyundai sold 133,171 Santa Fe crossovers, including the Sport, in 2017, an increase of about 1.5 percent over 2016, to make it the brand's second top-selling vehicle after the Elantra. The model was last updated with an exterior facelift and new technology including a standard backup camera and new safety features for the 2017 model year. Image Credit: Hyundai Geneva Motor Show Hyundai Crossover 2018 Geneva Motor Show

Hyundai missing Q1 earnings targets blamed on slow US sales

Slow US growth is hampering profits at Hyundai. In its first quarter financial statement, the Korean automaker reported a profit of 1.93 trillion won ($1.86 billion). According to Reuters, this is less than analysts' expectations and nearly the same as last year.
According to the report, US sales fell by 3 percent in Q1 2014. To make matters worse, the high value of the South Korean currency caused lower profits on models exported from there. On the bright side, Hyundai's Chinese sales rose by 9 percent, according to Reuters. It's also working on building a fourth factory there.
The company has had a rough time in the US throughout the quarter. John Krafcik, the CEO of Hyundai of America, stepped down on January 1, and the company was already predicting slow growth in sales for 2014. Falling quality scores for the Sonata and Elantra aren't helping matters either. However, there may be hope on the way. The second-generation Genesis Sedan was introduced to the US in Detroit, and the redesigned Sonata was recently shown in New York. Successful launches of these important models could prove crucial.