2016 Hyundai Sonata Sport on 2040-cars

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Recharge Wrap-up: Elio unveils E1A, Hyundai UK prices Ioniq

Russia could launch a hyperloop project as early as December 2016. Hyperloop One recently signed a memorandum of understanding with Summa Group to explore the possibility, but now, Moscow's Deputy Mayor and head of transport Maxim Liksutov says that the project will begin by the end of the year. "In the next few years we'll see a major breakthrough in the development of technologies which will facilitate our lives," says Liksutov, speaking at the Moscow Urban Forum. "Hopefully, hyperloop technology will be developed, and, as far as I know, the pilot project will be launched in December. We will see how the theory works in practice." Read more at Electrek, or learn more from RT. Hyundai has revealed specifications and pricing for the Ioniq EV and Hybrid for the UK. The Ioniq Hybrid SE will start at GBP19,995 (about $26,093 as of this writing), with the Hybrid Premium and Hybrid Premium SE starting at GBP21,795 ($28,442) and GBP23,595 ($30,791), respectively. The Ioniq Electric starts at GBP28,995 ($37,838) for the Premium trim level, placing it in competition with the Nissan Leaf, while the Premium SE starts at GBP30,795 ($40,187). The Ioiniq Electric should be also be eligible for a discount of GBP4,500 ($5,872) through the UK's Plug-in Car Grant. Hyundai will announce prices for the Ioniq Plug-In Hybrid before it goes on sale in 2017. The Ioniq Hybrid goes on sale on October 13, 2016, with the Ioniq Electric beginning a limited rollout before expanding sales to all UK dealerships in 2017. Read more at Electrek, or in the press release from Hyundai. India is launching a bus route fueled by 100-percent biodiesel. In an effort to help reduce air pollution (with the added benefit of saving on fuel costs), the Karnataka State Road Transport Corp. will operate the country's first all-biodiesel bus between the cities of Bangalore and Chennai. Last year, India's Union Ministry of Petroleum and Natural Gas removed its 20-percent biodiesel restriction on bus operators. Read more from Biofuels International. Elio Motors has built its first E-Series test vehicle, dubbed the E1A. Elio is touting the unveiling of its test car as a major milestone toward the launch of a fuel-efficient, three-wheeled production vehicle with a target price of $6,800.

Hyundai in hot water over suicide-themed commercial

There's a surprisingly long and storied history of automakers creating suicide-themed advertisements. You'd think the companies and their marketing firms would have figured out by now that such ads always result in a swirl of backlash - see examples from Audi, Citroën, General Motors and Volkswagen, all pasted down below, as proof.
It seems somebody at Hyundai didn't get the message that many people don't find suicide a laughing matter. A video making the rounds on the web that was, according to Hyundai, produced in the UK, depicts a man trying to commit suicide by pumping exhaust fumes into the passenger compartment of his car. As it turns out, the self-assisted death doesn't quite go according to plan.
Scroll down below to see the ad from Hyundai, a slew of similar spots from other automakers, and an official statement from Hyundai. After that, we suggest reading this piece from our friends at AOL Autos to see how deeply such thoughtless advertisements can affect people.

Hyundai Motor heir Euisun Chung takes over from father after 20 years in waiting

SEOUL — Hyundai Motor Group appointed Euisun Chung as group chairman on Wednesday, cementing his succession from his octogenarian father in a move likely to give impetus to the world's fifth-largest automaker's push into electric vehicles and flying cars. In the first generational handover at the South Korean automobile giant in 20 years, Chung, 49, said he hoped to lead change at South Korea's second-biggest conglomerate as it battles to stay ahead of the pack in a time of rapid technological innovation in the global auto industry. "Carrying on their bold and innovative legacies, I feel privileged, yet also a sense of great responsibility for opening a new chapter of Hyundai Motor Group," Chung said in his inauguration speech to employees. Chung identified autonomous driving, electrification, hydrogen fuel cell, robotics and Urban Air Mobility (UAM) — industry jargon for flying cars — as his initiatives for the future. Hyundai Motor shares were trading up 0.3% after rising as much as 2.5% after the appointment, while the wider market was down 0.6%. Kia Motors and Hyundai Mobis fell 1.6% and 1.1%, respectively.   Legacies Hyundai Motor Group earlier on Wednesday said Chung had been promoted to chairman from executive vice chairman, replacing his father, Mong-Koo Chung, who was made honorary chairman. Key affiliates of Hyundai Motor Group, including Hyundai Motor, endorsed his inauguration unanimously. The appointment makes Chung the latest third-generation leader to take over one of South Korea's family-led conglomerates, which have been credited with lifting the war-stricken country out of poverty since the 1950s. His father took the wheel of the group in 2000 and transformed the company, once mocked for poor vehicle quality, into the world's No.5 automaker. The 82-year-old has been stepping back from frontline operations in recent years, and gave up his board seat in Hyundai Motor earlier this year. Euisun Chung has played an increasingly visible leadership role since September 2018 when he was promoted to executive vice chairman. Hyundai Motor Group invested $1.6 billion in a self-driving technology joint venture with U.S. Aptiv, forged a partnership with Uber on electric air taxis and invested in ride-hailing firm Grab. In July, Chung set a goal to win more than 10% of the global market for battery EVs by 2025.