2011 Gls 2.4l Auto on 2040-cars

Auto blog

Hyundai Super Bowl ads use humor, Ryan Reynolds to sell 2017 Elantra

If you watch the Super Bowl on Sunday, expect to see a lot of Hyundai advertising. The South Korean automaker has two spots set to air during the game and two others that will premier before kick-off. The in-game commercials are now online, and they both use humor to market the 2017 Elantra. Ryanville (above) is an odd commercial about a town full of Ryan Reynolds clones, and two smitten women drive through the village to gawk at the actor. It's a forgettable ad unless you really like Reynolds, but Hyundai gets plenty of opportunities to show off the Elantra, including features like the available pre-collision braking. If you want something with a little more action, watch The Chase (below). Angry bears run after a frightened couple, and the Elantra's voice-activated start feature allows the people to get out of trouble in the nick of time. The ad finishes with a little humor to lighten the mood. This commercial still isn't memorable, but it's the better one of this pair. Hyundai hasn't released either ad for before the Super Bowl yet. First Date will star comedian Kevin Hart in a spot for the Genesis sedan, and Better will highlight the automaker's desire to improve its vehicles and customer experience. This content is hosted by a third party. To view it, please update your privacy preferences. Manage Settings. Kevin Hart and Ryan Reynolds Serve Up Humor While Showcasing Latest Hyundai Vehicle Technologies FOUNTAIN VALLEY, Calif., Jan. 28, 2016 – In its first year as an official NFL sponsor, Hyundai will delight Super Bowl 50 fans with four entertaining ads set to run on Super Bowl Sunday. Hyundai will run a 60-second ad in the coveted pre-kick time slot, two 30-second ads during the game and a 60-second ad during the pre-game show. With help from A-list celebrities Kevin Hart and Ryan Reynolds, Hyundai will highlight the safety, technology and convenience features of its all-new 2017 Elantra and premium 2016 Genesis sedan. Hyundai will build on the creative digitally with heavy social media activity that will drive additional anticipation and awareness of the Super Bowl spots. Creative was developed by Hyundai's agency of record, INNOCEAN Worldwide. "Super Bowl Sunday is our opportunity to participate in the most-watched TV and live event in the U.S.

8 excellent minivans you can't buy in the United States

Americans have fallen out of love with minivans. For some reason, a super-practical, multi-seat vehicle that can haul almost anyone and anything is less popular than giant SUVs that make it difficult to access the third row. The rest of the world hasn’t forgotten the minivanÂ’s virtues, and many well-known automakers offer a whole rainbow of family carriers, some of which offer clever camping and luxury features. Here are some forbidden-fruit vans we canÂ’t buy in the United States. Toyota Noah/Voxy The Toyota Noah and Voxy have been around since the early 2000s and sit below the Alphard (more on that below) in the automakerÂ’s van line. ToyotaÂ’s sales model in Japan seems complicated from the outside, as the company sells different vehicles at different types of dealerships. The Noah was originally sold at ToyotaÂ’s Corolla Stores before the automaker shifted its model to the van in all locations in 2020. Now in their fourth generation, the van twins offer unique family-friendly features like a step system and use ToyotaÂ’s latest hybrid system. Toyota Alphard The Toyota Alphard is a stately minivan sold in several countries and regions, including Bangladesh, China and the Middle East. ItÂ’s now in its third generation and features Lexus-like styling with a massive cabin. The Alphard is available with several powertrain options, including some it shares with Lexus and other Toyota models, including the ES 350 and Highlander. Toyota equips the Alphard with several advanced safety features, and the van can comfortably carry up to eight people. That said, the Alphard is more expensive than many of its rivals in the markets where itÂ’s sold, so people may consider other options. Mitsubishi Delica If youÂ’ve spent any time in the automotive corners of social media, youÂ’ve seen a Delica. TheyÂ’re everywhere now, as Americans figure out that a small, light van with real ground clearance and four-wheel drive is a great thing. Mitsubishi has made different vehicles under the Delica name, including a truck and a kei car, but the minivan is the one most of us recognize. The Delica entered its fifth generation way back in 2007 and got a facelift in 2019. ItÂ’s still available with four-wheel drive, though Mitsubishi also sells a front-drive version. TodayÂ’s van is light years away from the classic models we can import here and features a massive grille with unique front lighting fixtures.

Hyundai mulling new small CUV under Tucson

Hyundai maintains it can barely build enough of its core models to satisfy North American consumers, but that doesn't mean it isn't keen to expand its offerings to capture developing segments of the market. According to Edmunds, one of those expanding niches could be the burgeoning subcompact crossover segment. The website quotes Hyundai North America president and CEO John Krafcik as acknowledging his company is "very under-represented" in crossovers, the market's hottest vehicle type.
With the discontinuation of the Veracruz, Hyundai is down to two CUV nameplates, Tucson (pictured) and Santa Fe, the latter of which covers two segments with a two-row Sport and long-wheelbase three-row model. And while Hyundai commands seven percent of the US sedan market, the company estimates it only has two percent of the truck segment.
And while Krafcik stops short of confirming a new model, he acknowledges "a new segment is emerging" underneath the Tucson and says, "I think it's something to look at." At the moment, the subcompact softroader segment remains small and somewhat amorphous, with tiny CUV offerings like the Buick Encore, Nissan Juke, and now-discontinued Suzuki SX4 illustrating that there are a lot of different ways to package and market such a vehicle.