2014 Hyundai Genesis 5.0 R-spec on 2040-cars

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Hyundai brings US troops to the Super Bowl, virtually

Hyundai waited until after the game ended to show off its most impressive Super Bowl commercial. Through the magic of technology, Hyundai brought troops from a US Military Base in Zagan, Poland, right into Houston to watch the game, along with their families. Hyundai reportedly bought the first three 30-second commercial spots after the game ended – and in this case, considering that this was the first Super Bowl in history to go into overtime, the Korean automaker certainly got its money worth. In addition to Corporal Trista Strauch, Specialist Erik Guerrero and Sergeant Richard Morrill, and their families, the commercial featured ex-NFLers Joe Montana and Mike Singletary. We don't know exactly how Hyundai was able to pull it off in real time, but the end result was pretty impressive. To see how it all went down, check out the commercial above. Related Video:

2019 Hyundai Veloster N revealed with 275 horsepower

Hyundai has finally revealed the first N model to come to the U.S., the Veloster N, and it's basically the i30 N's funkier cousin. Under the hood is the very same turbocharged 2.0-liter four-cylinder cranking out 275 horsepower and 260 pound-feet of torque. That power goes to a 6-speed manual transmission that features an automatic rev-matching system for downshifts, and on to the front wheels by way of an electronic limited-slip differential. Backing up the power is a suspension that is adjustable for damping via the various drive modes on the car, which also adjust throttle response, rev-matching characteristics, steering, differential settings and the exhaust note. The Veloster N also has standard 225-mm wide high-performance summer tires on 18-inch wheels, which can be swapped for 19-inch wheels with 235-mm wide high-performance summer tires. There are two sets of brakes available, too. The standard front rotors are 13 inches and the rears are 11.8 inches, and the optional set are 13.6 inches in the front and 12.4 inches in the rear. Of course all of these performance upgrades need more visual flair, which the Veloster N proudly displays. Up front it has a more aggressive front fascia with red accents around the grille. There are vents behind the grilles that direct air toward the brakes for additional cooling. More aggressive side skirts and a faux rear diffuser with split dual-exhaust tips complete the look of the lower body, while a big wing caps it off. That big wing also has a triangular high-mount brake light just like the i30 N. The exterior can be coated in one of four colors, white, black, red, or the trademark light blue of N. The interior gets some updates, too in the way of cloth sports seats, an N steering wheel with buttons in that same blue color, and shift indicator lights appear on the instrument panel. Production of the Veloster N begins this September, and they will be available at dealers in the fourth quarter of this year. If you can't wait, though, the car will be available for download and virtual driving in Forza Motorsport 7 on January 16. Related Video: Featured Gallery 2019 Hyundai Veloster N: Detroit 2018 View 16 Photos Related Gallery 2019 Hyundai Veloster N View 25 Photos Image Credit: Live photos copyright 2018 Drew Phillips / Autoblog.com Detroit Auto Show Hyundai Hatchback Performance 2018 detroit auto show hyundai veloster n

Hyundai Motor plans 17 EVs, $16B investment by 2030

SEOUL — South Korea's Hyundai Motor Co said on Wednesday it planned to invest about 95.5 trillion won ($79.21 billion) through 2030, including about 19.4 trillion won ($16.10 billion) towards electric vehicle (EV) related businesses. It also said it plans to introduce 17 EVs in that timeframe, six from Genesis and 11 from the Hyundai brand. Hyundai announced that three of those EVs would be sedans, along with six SUVs, a light commercial vehicle and one new type of model. It will begin sales of the Ioniq 6 later this year, followed by the Ioniq 7 in 2024. Hyundai Motor, which together with affiliate Kia Corp is among the world's top 10 biggest automakers by sales, targets to achieve a 7% market share in the global EV market by 2030, with an annual sales target of 1.87 million vehicles, the automaker said during a virtual investor day. The Seoul-based automaker said it aimed to achieve an operating profit margin of 10% or higher in EV business by 2030. "Hyundai is successfully accelerating its transition to electrification and becoming a global leader in EVs despite a challenging business environment caused by the global chip shortage and ongoing pandemic," Hyundai Motor Chief Executive Officer Jaehoon Chang said. Analysts, however said Hyundai's $16 billion investment in EV business would not be considered an "aggressive" approach compared to its rivals, adding, the investment is easily dwarfed by bigger rivals including Toyota Motor Corp, which plans to invest 8 trillion yen ($69.43 billion) for electrification by 2030. "Hyundai is allocating about 20% of its 95.5 trillion won investment to EV related businesses, which includes building new plants, EV charging stations and strategic alliances with battery manufacturers and the investment amount for EV does not seem too surprising or aggressive," said Eugene Investment & Securities analyst Lee Jae-il. Chang said Hyundai was considering building new dedicated EV production plants without proving details of new factories, including locations and timeline. Analysts said Hyundai would be eying on building dedicated EV factories in the United States, as it considers that as its key EV market. Shares in Hyundai Motor closed down 2.6%, compared to the benchmark KOSPI's 0.2% gain. ($1 = 1,205.2600 won) ($1 = 115.2300 yen) (Reporting by Heekyong Yang and Joyce Lee; Editing by Clarence Fernandez and Rashmi Aich) Related video: This content is hosted by a third party.