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2017 Genesis G90 First Drive

The Genesis G90, new flagship of a new brand, makes me think of Shakespeare. Specifically, the tragedy of Troilus and Cressida, one of the Bard's more obscure and difficult works. But not because that play has much to do with the G90, but because that oft-forgotten work lent the Toyota Cressida, itself an obscure thing, its name. We're playing six degrees of Kevin Bacon with old playwrights and forgotten Toyota sedans because the luxurious Toyota Cressida directly paved the way for the Lexus LS400 to emerge a few years later. Since Lexus was the most phenomenal success to emerge from the late 1980s Japanese luxury brand movement, what better template for success? Genesis's Cressida was the Hyundai Equus. Both were uniquely badged, both sat slightly apart from a much less luxurious lineup. Both were not quite translated to American tastes, attempting to pass off indigenous flavors as export bonuses. The Cressida was pinched and cramped within, and frosted with gimmicky electronics; the Equus was tailor-made to a Korean businessperson's tastes. Both tested the waters and proved to product planners that there was room for a luxury brand. Lose the battle, win the war. Don't tell that to Troilus, though. Genesis won't quit with the G90. They're planning six vehicles by 2020, and the G80 (the old Hyundai Genesis sedan) is going on sale in September. A smaller G70 sedan will follow up later on. We expect an all-wheel drive coupe (or coupeish four-door) to replace the unloved Genesis Coupe, which should be significantly more upscale and luxurious to compete with the German brands. If it looks anything like the Vision G coupe concept from 2015, that won't be hard. Erwin Raphael, brand manager in the US for Genesis, tells us that a small SUV built on the G70 platform and a mid-sized one built on the G80 platform will follow (and in this SUV-crazy market, can't come soon enough). The slide below, provided by Genesis, shows the way forward. Genesis will craft its luxury brand not only with product, but also with a few customer service pillars that are worth a mention. Genesis expects most of their cars will be leased, and so they include a bunch of perks crafted to a typical lease period, like free service. On top of that, all Genesis dealers will offer a valet-style service to pick up your car for maintenance while dropping off a loaner. Other brands and dealerships do this piecemeal, but it will be a brand-wide pillar for Genesis.

Hyundai will add Ioniq EVs to WaiveCar car-sharing fleet

Hyundai Motor America will add its Ioniq electric vehicles to a Southern California-based car-sharing fleet that launched earlier this year with Chevrolet Spark EVs. Hyundai reached an agreement with Santa Ana, Calif.-based WaiveCar in which Hyundai will provide 150 Ioniq EVs to the fleet by the time sales begin for the model early next year. Hyundai may add an additional 250 Ioniq EVs to WaiveCar fleets in other cities. WaiveCar is an app-based car-sharing service that debuted in Los Angeles in early 2016. The company offers drivers the cars for free for the first two hours, then charges $6 an hour for more time. WaiveCar also generates revenue via external advertising wraps around the vehicles, and also features geo-located targeted ads. Take a look at Hyundai's press release about the WaiveCar agreement here. Curiously, and somewhat admirably, Hyundai earlier this week went on record as saying the Ioniq's 124-mile single-charge range won't be sufficient in the long haul. The South Korean automaker has vowed to replace the upcoming version with an Ioniq EV for 2018 that will be able to go at least 200 miles on a full charge. That's not a bad move, considering General Motors is preparing to launch its Chevrolet Bolt EV, while Tesla is working on its Model 3. Both of those models will have 200-mile-plus full-charge ranges. Hyundai announced the incoming sales of the Ioniq EV earlier this year. A hybrid version of the Ioniq also debuted in South Korea earlier this year. Overall, Hyundai is looking to debut more than two-dozen hybrids, plug-ins, and fuel-cell vehicles to the world by the end of the decade. Related Video:

Hyundai i30 Fastback N revealed, but still not for the U.S.

Hyundai just revealed a car that we won't get stateside, the i30 Fastback N. This four-door fastback gets the same N treatment as the i30 N hatchback, another fast Hyundai that isn't sold here. We all love a good hatchback, but the Fastback variant looks a bit more handsome and mature comparatively. It's hard not to like the lines, especially after hearing the loud, crackling exhaust that pops aggressively on the overrun. Just like the i30 N hatchback in Europe and the Veloster N we're getting here, the Fastback gets the 2.0-liter turbocharged four-cylinder with two power outputs available. The base N makes 246 horsepower and 260 pound-feet of torque, but the Performance package nets you 271 horsepower. It also has a temporary overboost feature that unleashes 279 pound-feet of torque for a limited period. It's almost the exact same power as the Veloster N, but that car is rated at 250 and 275 horsepower in its two trim levels. The Fastback N is said to get to 62 mph in 6.4 and 6.1 seconds respectively. A six-speed manual will remain as the only transmission offering for the time being. Hyundai hasn't officially mentioned it yet, but a video it released essentially confirms the presence of its electronic limited-slip differential for this car. We expect it to be offered as part of the Performance package like it is in the other N variants. The Fastback N is set to make its world debut at the 2018 Paris Motor Show, but Hyundai made an entertaining video of its World Rally Championship drivers racing about Denmark and released some preliminary info today. If you haven't heard the exhaust for any of Hyundai's N cars, then here's your chance; it's pretty awesome. View 26 Photos Featured video: Image Credit: Hyundai Paris Motor Show Hyundai Performance Sedan hyundai veloster n hyundai i30 n