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Hyundai tops VW and Buick in China, survey says

You may be aware of the long-time competition in China between Volkswagen and Buick, but another brand apparently should be in that conversation too: Hyundai. In a recently published annual consumer survey, the Korean company actually took the top spot to beat out its German and American rivals in second and third, respectively. The results were part of the China Brand Power Index that interviewed 11,500 people around the nation and was paid for by the country's Ministry of Industry and Information Technology. While Hyundai proved popular with voters, its sales haven't necessarily shown that yet. According to Bloomberg, the brand had falling numbers in China for the first quarter of the year. Even Ford outsold the South Korean automaker in the same period, despite scoring lower on the survey. Meanwhile, Audi ranked as the populace's favorite luxury brand, which is hardly a surprise given the Four Rings' strong sales in China. In January alone the automaker saw a 15-percent boost in volume there. Parent company VW's strong performance was somewhat more surprising, though. State media severely criticized the German automaker in March, and customers protested last year for the allegedly poor handling of a recall.

Hyundai hits milestone with 10 million cars sold in US

Hyundai entered the US market in 1986, and initial success with the Excel was followed by a difficult period of quality woes. The company refused to bow out of the country, and began a turnaround. Now after nearly 30 years, the automaker is a highly respected player in the market and is celebrating the milestone of selling its 10 millionth vehicle in the US. Amazingly, just five models make up nearly 85 percent of Hyundai's lifetime US sales, and unsurprisingly the Scoupe isn't one of them. The brand's bestselling model in that time is the Sonata with nearly 2.5 million examples on the road and 24.98 percent of the company's total volume. At 24.85 percent of deliveries, the Elantra barely squeezes into second place, and the Santa Fe is a somewhat distant third with about 1.25 million deliveries. Rounding out the top five are the Excel – Hyundai's first US model – at 11.47 percent and the Accent at 11.03 percent. Since opening in 2005, Hyundai Motor Manufacturing Alabama has been responsible for a healthy portion of those 10 million total sales by assembling 2.66 million vehicles, including the Sonata and Elantra. "About 56 percent of the cars Hyundai sells in the United States are made here," company President and CEO Dave Zuchowski said in the milestone's announcement. Take a look at where Hyundai is today and at some of its vintage models in the gallery above. With volume up consecutively for the last seven years, it probably won't take another three decades for the automaker to celebrate the 20 million mark. Milestone Marks Automaker's Continued Investment in U.S. Market and Economy FOUNTAIN VALLEY, Calif., Oct. 28, 2015 – Hyundai marked a monumental milestone today, selling its 10 millionth vehicle in the United States. Having started in 1986 with a single nameplate, reaching 10 million sales is a significant achievement that showcases the success of Hyundai's continually expanding lineup. "The United States has been a key region of focus for nearly three decades, and this landmark achievement comes after years of accelerated growth and the strategic rollout of our product line," said Derrick Hatami, vice president of national sales, Hyundai Motor America. "Today serves as a testament to the design, quality and value of Hyundai's product portfolio. The American car market continues to be on the rise, with more than 17 million new car sales expected in 2015.

Hyundai and Kia to invest in self-driving startup Aurora

Hyundai Motor Co said on Thursday it would invest in self-driving car software startup Aurora along with Kia Motors Corp to speed up development of autonomous vehicle technologies. "With the new investment, the companies have agreed to expand research to a wide range of models and to build an optimal platform for Hyundai and Kia's autonomous vehicles," Hyundai said. Aurora said in a blog post that Hyundai and Kia's investment is part of a series B financing round, which has now raised more than $600 million. Aurora, which just announced a partnership with Fiat Chrysler Automobiles, competes with Alphabet's Waymo and General Motors' majority-owned Cruise, among others. (Reporting by Rama Venkat in Bengaluru; Editing by Leslie Adler)