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Junkyard Gem: 2006 Hummer H3 SUV

After General Motors bought the rights to the Hummer brand from AM General in 1999, it continued to sell the civilianized versions of the military HMMWV that was made famous after appearing in the heavily televised Operation Desert Storm. The Hummer H1 (as it became known) never sold in large numbers, but The General decided to make everyman Hummers based on existing GM truck platforms. The Silverado-based H2 came first, debuting as a 2003 model, followed by the Colorado-based H3 as a 2006 model. Here's one of those first-year H3s, found in a Denver self-service car graveyard recently. Now it's time for some Hummer brand history. After the American Motors Corporation bought Kaiser Jeep in 1970, it spun off the fleet and military parts of that operation into a new company called AM General. The best-known AM General products for many years were the Jeep DJ Dispatchers, generally called "Mail Jeeps," and they were sold all the way through 1984. 1984 was also the year that the United States Army put the first AM General-built High Mobility Multipurpose Wheeled Vehicles (HMMWV, which soldiers pronounced "Humvee" at first but eventually adopted the "Hummer" nickname). Around the same time, militarized VW-powered sand rails were being purchased from Chenowth by Uncle Sam. After Arnold Schwarzenegger convinced AM General to build civilianized Hummers, sales of the not-so-civilized brute that became the H1 began in 1992. The H2 and H3 had the misfortune to be launched just before the Great Recession hit and fuel prices went crazy, while a couple of overseas conflicts that were much less popular than Gulf War I made grim headlines and reduced the street appeal of combat-inspired civilian wheels. The H1 got the axe in 2006; GM tried and failed to sell the Hummer brand to a Chinese manufacturer in 2010, as it struggled through Chapter 11 bankruptcy, finally giving up and killing the brand alongside Pontiac, Saturn and Saab. Then the Hummer name was revived in 2022 as an electron-fueled GMC model, and you can buy a 2024 GMC Hummer EV SUV right now (though GMC's website warns of "LIMITED AVAILABILITY" in big red letters, so you might have a hard time actually taking delivery of one). The final 2010 H3s were built for Avis at Shreveport Operations, which itself shut down two years later.

Super Bowl LVII car commercial roundup: Watch them all here

Fewer automakers than usual spent money advertising during Super Bowl LVII. In total, there were only five traditional ad spots from three big OEMs. A number of car-adjacent ads aired during the Big Game, too, and we’ll bring you those ads in this roundup alongside the more obvious ones. WeÂ’ve compiled all of the automotive-related commercials for you here in this post so you donÂ’t have to go searching for them elsewhere. Read on below to see what aired as the Kansas City Chiefs defeated the Philadelphia Eagles. Ram's Super Bowl spot offers a cure for 'Premature Electrification' This commercial revealed the new electric Ram Rev pickup, and itÂ’s themed like a prescription ad for an antidote to "Premature Electrification.” A concerned narrator in the Ram spot asks if you're afraid that going electric too soon will mean "you might not be able to last as long as you like," and there's a guy on a pier who's going to need some new equipment if he wants to catch fish. We're also told there are "options being designed to extend range in satisfying ways," so if this truck isn't right for you, you have choices. All the commercial's missing is a silly medical marketing name and six seconds of speed-reading gibberish about side effects like intestinal bleeding and death. Which are two more good things. Jeep 4xe Super Bowl commercial highlights modern version of 'Electric Boogie' JeepÂ’s “Electric Boogie” commercial follows the Wrangler 4xe and Grand Cherokee 4xe in a variety of simulated off-road situations. Though fun, the soundtrack is the real star of the show. The songÂ’s original artist, Marcia Griffiths, was joined by Grammy winner Shaggy, Jamila Falak, Amber Lee, and Moyann on the track. The modernized re-recording celebrates 40 years since GriffithsÂ’ original track, and Jeep says the track is available for streaming now. Kia returns to the Super Bowl with the tale of 'Binky Dad' This year, Kia follows the adventure of "Binky Dad" in his quest to fetch his daughter's lost pacifier, which naturally takes him over just about every bit of terrain you might encounter upon leaving the civilized confines of Southern California for the not-so-civilized mountains of ... probably also California. It features the refreshed 2023 Kia Telluride, which probably doesnÂ’t need much advertising to see these days, but Kia went for it with the strong three-row SUV anyway.

GMC Hummer EV coming to Extreme E with Chip Ganassi Racing

The electric off-road racing series Extreme E is getting another famous face. This time it's not a person, but rather a vehicle: the GMC Hummer EV. GMC announced that it will be the main sponsor for the Chip Ganassi Racing Extreme E team. With the sponsorship, GMC gets to tweak the Extreme E Odyssey 21 race SUV to look more like the Hummer EV pickup and SUV that starts production late this year. The changes are subtle but effective, with the nose getting a full-width light-bar motif. Of course the race SUV is vastly more rounded than the road-going truck. It also features a standardized chassis from Spark Racing and a battery pack from Williams. The team is able to provide its own electric motor, though, which the series limits to 550 horsepower. The GMC Hummer EV race SUV will make its competition debut alongside several other pedigree teams at the first Extreme E event in Saudi Arabia this April. Three teams are operated by Formula One drivers including Sir Lewis Hamilton, Nico Rosberg and Jenson Button, the latter of whom will be driving. Andretti United will also field a team, a familiar competitor to Chip Ganassi in other racing series such as IndyCar. As for drivers, two World Rally Championship champions will compete: Carlos Sainz and nine-time consecutive champion Sebastien Loeb. The series will feature five races and with the way the competition is shaping up, they should be very interesting to watch. Related video: