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GM renames its Detroit-Hamtramck plant Factory Zero

Maybe we'll win, saved by zero. General Motors on Friday announced that its sprawling Detroit-Hamtramck facility, which is being retooled to build electric vehicles, has been renamed Factory Zero — as in zero emissions, along with the promise of an autonomous future in which there are zero crashes and zero congestion. The company is spending $2.2 billion to retool the plant into a futuristic facility that is flexible enough to build a variety of cars and trucks across the GM portfolio of brands. GM says that's the most it has ever spent on a production facility, and when the plant's cranking out EVs at scale it will have created 2,200 manufacturing jobs. Factory Zero's first projects will be the all-electric GMC Hummer pickup and the self-driving electric Cruise Origin, both build on GM's new Ultium battery platform, with other EVs to follow. Factory Zero should start cranking out Hummer pickups by fall 2021. A Hummer SUV will come along later. Check back with Autoblog when the Hummer is revealed next Tuesday, Oct. 20. Sustainability will be another key feature. During construction, excess concrete from pours in the plant has been used to pave roads, and stormwater runoff is being recycled to charge the factory suppression system and circulate in cooling towers. The 365-acre site also has 16.5 acres of wildlife habitat — GM says monarch butterflies hang out there, along with foxes and wild turkeys. GM says it's committed to powering all its southeast Michigan plants with sustainable energy by 2023, the rest of its U.S. facilities by 2030, and overseas plants by 2040. To that end, Factory Zero has a 30-kilowatt solar carport, and a 516-kilowatt ground-mounted solar farm, from DTE. “Factory ZERO is the next battleground in the EV race and will be GMÂ’s flagship assembly plant in our journey to an all-electric future,” said Gerald Johnson, GM executive vice president of Global Manufacturing. “The electric trucks and SUVs that will be built here will help transform GM and the automotive industry.” Related Video:     Green Hirings/Firings/Layoffs Plants/Manufacturing GM Hummer hamtramck

Out With A Bang: Hummer dealer giving away free shotgun with every new vehicle purchase

Lynch Hummer dealership in Chesterfield, Missouri - Click above for image gallery
You've heard of art imitating life? Well how about life imitating war? That's another story entirely, but not so far fetched when it comes to the Hummer. The sport-'ute that met the public eye during Operation Desert Storm has all but completely gone through its entire life cycle in the intervening years: first as a military-only vehicle, the original model became available to the public, then GM bought the rights and started churning out pickup-based H2s and H3s, the U.S. armed forces went back Iraq, the original H1 was discontinued and now GM is preparing to wind down the brand entirely. But not before one last pistol-shootin' hoorah, courtesy of the one dealership that arguably sees the truck for what it is more than any other: Lynch Hummer.
The St. Louis-area franchise made headlines last year when they started filling their emptying showroom with gun racks, selling firearms to make up for dwindling sales in the gigantic SUVs. Now the dealership is connecting the dots with a one-of-a-kind promotion: Buy a Hummer, get a free shotgun.

Netflix to feature electric cars from GM and others in programming

LOS ANGELES — Netflix has unveiled a new star for some of its upcoming programming: electric vehicles from General Motors and other automakers. The streaming service announced an agreement on Thursday to feature vehicles including the Chevrolet Bolt, the electric GMC Hummer pickup and the Cadillac Lyriq in TV series and films "where relevant." The companies will highlight the partnership in a commercial featuring Will Ferrell that will air during the Feb. 12 Super Bowl. Netflix and GM called the agreement "part of a commitment to a more sustainable future." Financial terms were not disclosed. Netflix said it will help creators "better understand how EVs can complement and enhance their stories." Shows that will feature GM's electric vehicles include "Love is Blind," "Queer Eye" and "Unstable." Netflix productions also will include electric vehicles made by other automakers, the company said.   Marketing/Advertising TV/Movies Chevrolet GM GMC Hummer