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2017 Honda Ridgeline: A sleeper or a snooze?

Ah, yes... "Baby Steps," an expression that describes gradual improvements in what preceded. Overused for sure, but it clearly describes Honda's approach to the 2017 Ridgeline. Now that the news embargo is over we will be seeing a slew of preliminary road tests. Time to dig a little deeper, examine Honda's thinking and to see where Honda might go with this new truck. Honda set a number of goals with the new Ridgeline: 1) Sell more trucks. 2) Appeal to current Ridgeline owners who are ready to trade for a new truck. 3) Sell more trucks. 4) Expand their market share by attracting new buyers who hated the styling of the old Ridgeline. 5) Sell more trucks. 6) Convince skeptics that the Ridgeline is indeed capable of doing truck tasks. 7) Sell more trucks. My take is that this new Ridgeline is about 80 percent there; as the saying goes, "Close but no cigar." I'm really curious as to how this truck might evolve. There have been rumors that a regular cab model with a long bed may be in the works. Will we see it? Who knows — but by having such a model available, it would go a long way in terms of convincing (some) critics who say it's nothing but a "Pilot with a bed." Then there's the "youth market." Honda has gone on record saying they're not interested in courting them; a huge mistake in my opinion. Hopefully they'l re-think that and offer a legit off-road model with all the requisite goodies like more ground clearance, 2-speed transfer case, skid plates, tow hooks, larger all-terrain tires —5 of them, meaning no temp spare tire! It doesn't have to be a rock-crawler, but at least give it more capability to be considered an alternative to the 4x4 competition. Another area that needs to be re-thought is that Honda is offering seven trim levels. That's crazy. Most of them are so close to one another that it makes decision-making difficult. Cut it back to three of four trim levels, max. Makes life much easier. But yes, I think this truck, even as it stands, will be a sleeper in its segment and will do reasonably well in terms of sales. I think truck customers have seen and gotten used to the old Ridgeline, and have found — for what it was intended to do, it's really a pretty good truck. This new one certainly builds upon that — and it's no longer ugly. That's all good in my book. Related Video: Image Credit: Honda Honda Truck open road

Honda overhauls North American operations with eye towards more autonomy

The increasing sales success of Honda North America (HNA) has led to Honda brass in Japan reorganizing regional operations here. The management shuffling here and in Japan is intended to both streamline and confer more responsibility on HNA "as the region assumes a larger role in shaping Honda's global business," and as Honda builds more facilities that serve several roles in the product development pipeline.
Honda's executive vice president and president of HNA Tetsuo Iwamura was named COO of automotive operations, taking over a position that had been handled by company president Takanobu Ito. Iwamura's new role puts him in charge of anything Honda makes that has four wheels, which Automotive News says equates to 78 percent of the company's global revenue.
The current company CFO, Fumihiko Ike, will fill the now-vacant role of company chairman and Kohei Takeuchi will take his place. Takeuchi is presently the operating officer, general manager of the accounting division. The executive swaps take effect April 1, 2013.

Sporty cars from the '80s get retro reviews from MotorWeek

The more things change, the more they stay the same. That's the feeling we're left with after watching the retro-review video above, in which MotorWeek – television's original automotive magazine, as if you didn't already know – takes a look at the 1984 Honda Prelude. A sporty coupe from Japan that lacks the outright performance and thrust of comparable American and European competitors, but makes any perceived slight up with unarguably supreme driving dynamics? That sounds sort of familiar, doesn't it? As always, we love taking a look back at the early days of MotorWeek (the more things change, they more they stay the same, remember?). And it doesn't end there. Far from it, in fact. Not only did MotorWeek bestow upon us the Prelude, Maryland's favorite public television show also unleashed retro reviews of (deep breath) the '82 Fiat X1/9, '84 Olds Cutlass, '88 Lotus Esprit Turbo, '84 Nissan 200SX Turbo, '88 Subaru XT6, '88 Toyota Celica All Trac, '84 Ford EXP Turbo, '89 Suzuki Swift GTi and '89 Mazda 323 GTX. Watch them all, up above and down below. This content is hosted by a third party. To view it, please update your privacy preferences. Manage Settings. This content is hosted by a third party. To view it, please update your privacy preferences. Manage Settings. This content is hosted by a third party. To view it, please update your privacy preferences. Manage Settings. This content is hosted by a third party. To view it, please update your privacy preferences. Manage Settings. This content is hosted by a third party. To view it, please update your privacy preferences. Manage Settings. This content is hosted by a third party. To view it, please update your privacy preferences. Manage Settings. This content is hosted by a third party. To view it, please update your privacy preferences. Manage Settings. This content is hosted by a third party. To view it, please update your privacy preferences. Manage Settings. This content is hosted by a third party. To view it, please update your privacy preferences. Manage Settings. This content is hosted by a third party. To view it, please update your privacy preferences. Manage Settings. Honda Nissan Toyota Automotive History Coupe Classics Videos retro review honda prelude oldsmobile cutlass