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Acura organizes new business division to confront falling sedan sales

Honda and Acura North America have announced a major restructuring of operations in hopes of turning around Acura's flagging business. For 2013, sales for Acura's sedans dropped 10.4 percent, while its CUV sales grew by 21 percent. The newly formed Acura Business Planning Office will attempt to right the ship.
As part of the restructuring, Acura is promoting Erik Berkman from President of Honda R&D Americas to lead a new division called the Acura Business Planning Office. Berkman has been with Honda since 1982 and led development of the 2006 Accord. He was also the first US engineer to head North American research and development and has been head of Honda Performance Development since 2008. "Erik's appointment to the new Acura Business Planning Office is a clear indication of the high priority we place on Acura," said Honda spokesperson Jeffrey Smith to Automotive News.
American Honda Motor President and CEO Tetsuo Iwamura is also going to be working to improve the business. He has been elected chairman of American Honda's board, and has simultaneously taken the new position of Corporate Brand Officer to improve the management of the company's brands.

Recharge Wrap-up: Eberhard helps Chinese EV maker in US, 'Hail a Honda' at Austin City Limits

Honda is partnering with nonprofit ridesharing service Ride Austin to provide "Hail A Honda" service during the Austin City Limits Music Festival. For both weekends of the festival (Sept. 30 – Oct. 2 and Oct. 7 – Oct. 9), attendees can ride to the event for free in a special liveried 2016 Honda CR-V. The Ride Austin app will feature a "Honda at ACL Festival" tab to hail rides, and users will get a free bandana and water. 2016 marks Honda's eighth year as an Austin City Limits sponsor, and the automaker hosts its own stage at the event. Read more from Honda. Tesla cofounder Martin Eberhard is helping a Chinese EV company enter the US market. Chongqing Sokon Industry Group says it has hired Eberhard as a consultant with a two-year contract. Sokon has created a US-based subsidiary called SF Motors, and Eberhard will manage "the integration of the world's top talent for new energy vehicles, to promote the company's product positioning, R&D, design, technical innovation, talent pool, marketing, in the United States." Since helping to found Tesla, Eberhard has worked on EVs with Volkswagen, Atieva, and as an investor in Alta Motors. Read more at Electrek. A supplier for the Tesla Model 3 describes the automaker's perfectionism. Fuji Technica, a die maker supplying aluminum dies for the Model 3, describes its relationship with Tesla in an article from the Nikkei Asian Review. The company calls Tesla a demanding customer, asking for very specific shapes despite the difficulty of working with aluminum. Fuji Technica must work some dies by hand to achieve Tesla's "meticulous specifications." The company is proud of its achievements, though, especially considering its turnaround after years of financial troubles. Read more from the Nikkei Asian Review, and at Inside EVs. Related Gallery Tesla Model 3 View 18 Photos News Source: Honda, Electrek, Inside EVs, Nikkei Asian Review Green Marketing/Advertising Honda Automakers Tesla Transportation Alternatives Electric recharge wrapup

Honda reveals updated rest-of-world Civic hatchback

The rest of the world's most recent Honda Civic was introduced for 2012, and it looks much the same as the 2014 model Honda will release in January to European and Asian markets. In fact, not much has changed, but a retuned power steering system, revised front and rear damping rates and rear wheel toe and camber adjustments are touted to make the hatchback drive better, World Car Fans reports.
There are some small visual changes, such as privacy glass for the lower rear window, a piano-black front bumper that previously was dark gray and piano-black trim replacing body-color pieces around the license plate area, tailgate and lower bumper. Inside, white stitching adorns the seats, steering wheel and knee pad along with aluminum and gloss-black accents placed around the center console area.
Of course, Honda won't be exporting this particular Civic to the US (or the recently unveiled Civic Tourer), so check out the photo gallery to see it in all its not-for-you glory.