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Refreshed Honda Civic's first commercial is a minor mea culpa

Honda has officially rolled out the first ad for the 2013 Civic. The one-minute spot focuses on a number of clever inventions that improve on old themes, from rocket-powered parachutes to hover bikes and smart window shades, before shifting to the redesigned compact. Set to Santigold's "Disparate Youth," the ad culminates with the phrase, "Things can always be better." This is likely as close as we'll come to hearing Honda say, "we could have done better."
Unveiled at the 2012 LA Auto Show, the 2013 Civic features revised front and rear fascias, nicer cabin materials and an updated suspension just one year after the ninth-generation model debuted. That car received scaling reviews from critics, most notably Consumer Reports, who felt the 2012 Civic was a step backwards for a company known for producing high-quality, economical vehicles. You can check out the full ad for the 2013 Civic below before it debuts during the Rose Bowl.

2019 Subaru Forester vs. 2020 Honda CR-V Car Seat Test

We've had our long-term 2019 Subaru Forester Touring for some time now, and I've had my large son's car seat in it — and out of it, and back in it — a fair number of times. Installing a car seat over and over is a pain, but the Forester is actually a pretty good car for it. The rear seat is roomy, the door opening is large and the car seat is generally easy to install. For a few short days, though, I also had a 2020 Honda CR-V Hybrid in the driveway alongside the Subaru. Mostly stuck at home in quarantine, I wasn't getting a lot of chances to drive the two cars back to back, but comparing something like a child's car seat in each car is easy enough without unnecessary trips and potential exposure to coronavirus. So, with my son along for moral support, I lugged his car seat out of the garage and got to strappin'.  In terms of backseat roominess, the Forester and CR-V are competitive. On paper, they're very close, with the Forester offering 39.4 inches of rear legroom and 39.6 inches of headroom, and the CR-V providing 40.4 inches of legroom and 39.2 inches of headroom (the fact that I tested a Hybrid makes no difference). For each, I moved the front passenger seat forward to a reasonably comfortable seating position, keeping a sizeable gap between my knees and the dashboards, and eyed them up. They look damn near the same, each offering lots more space in the second row than my wife's 2013 Mercedes-Benz GLK that I'm usually putting the car seat into. Even the openings are close in size and shape, perhaps with the Forester getting a slight advantage in ingress/egress for one's feet, which matters little when installing the boy's Chair Force One (officially a Britax Frontier ClickTight). First, I tried the car seat in the Subaru. It's really easy. There's no angling the seat to wedge it in the door. Just walk up and plop it down. I thought for sure the Forester would take the win here, but when I went to put it in the CR-V, it was equally simple. Once installed, both still offer plenty of room behind the front seat for a child to swing their legs around without kicking the seat back. With just one child, we often find ourselves putting one of the rear seats down to accommodate more items, like when we're hauling gear up to our cottage for a vacation — or just going to Costco. If we're picking a side of the car, we usually put our boy on the passenger side.

Why Honda of America won't fit 2014 Fit models with start/stop

One of the most recent yet notable additions to the modern vehicle's growing suite of fuel-saving technologies is the humble start-stop system. It's rather simple - when the vehicle is stopped, the engine shuts off. It then fires back up when the driver starts to take his foot off the brake or step on the clutch. For one of the most important fuel sippers of the year, though, start-stop tech is a no-go.
Honda will not be offering the system on the North American-spec, non-hybrid Fit despite it being a standard item on both the hybrid (pictured above) and gas-only Japanese domestic models. According to Honda, it's ostensibly due to the momentary lag, that occurs when the gas engine re-fires and power is available. The start-stop-equipped Fits "will lose at stoplights to V6s," Nobuhiko Shishido, the lead powertrain engineer for the Fit, told Automotive News. This is just an observation on our part, but unless the new Fit turns up with dramatically more than the current car's 117 horsepower, it'll "lose at stoplights" regardless of whatever fuel-saving features are fitted.
The other issue Honda sees is more realistic. In the world of the EPA, stop-start systems are not taken into account in fuel economy testing. That makes the cost-adding technology a tough sell for US consumers who are forced to take a dealer's word on real-world economy gains over the milage numbers on the window sticker. That said, wouldn't it at least make sense to offer start-stop as an option? Have your say in the Comments below.