2020 Honda Civic Sport on 2040-cars

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Honda 'Hands' ad is a worthy successor to 'Cog'

The 2003 Cog commercial from Honda may have been named one of the best car commercials of all time, but an all-new spot called Hands looks to be even more entertaining even if it's digitally enhanced. The two-minute video - which starts and ends with a nod to Cog - highlights just about all facets of Honda's universe of products from passenger cars to racecars, the HondaJet to leaf blowers, motorcycles, ATVs and even Asimo.
Celebrating 65 years of innovation, the advertisement is as informative as it is amusing, and it even injects a little humor, too, like a glass of water being squeezed from the FCX Clarity. We just hope that the 1:10 mark of the video isn't hinting at a CR-V Convertible. We're not sure when Hands will air or if we'll see it on television here in the US, but the video is posted below; as an added bonus, we've also included the video for Cog.

US Honda Civic to get Type R engine

Honda is bent on kicking butt and taking names with its upcoming new Civic Type R, but since the Japanese hot hatch is based on the European model and isn't slated to come to the United States, it's been of little consolation to American enthusiasts. But if you're one of them, we've got good news for you. According to Spanish site Motor Y Racing, a US version of the Civic Type R is in the works. The salient part of the Type R that would make the oceanic voyage to US showrooms would be the 2.0-liter turbo four that's said to produce between 276 and 320 horsepower, but we could expect upgraded suspension, rolling stock and other equipment to come as part of the package as well. Just what form it would take we don't know. Currently American Honda offers the Civic as a coupe or sedan - not as a hatchback or wagon like it does overseas - so chances are that it'd be one of these betrunked body-styles that would get the upgrades. We're hoping for something more than an upgrade of the current Civic Si. Competing rumors suggest that Honda could offer that same engine in a revised version of the CR-Z hybrid hatchback, which has long been begging for a more potent powerplant. But that's not to say that Honda couldn't offer both with the new turbo VTEC engine. Having driven prototypes for more performance-oriented versions of both the Civic and the CR-Z at Honda's R&D center in Japan a little over a year ago, this writer could tell you that either prospect bodes well for the return of the red H badge to the high-performance arena.

The Honda Crosstour is no more

While hardly the most surprising news in the automotive world, it's with sad hearts that we report the passing of any automotive nameplate... even when it's as generally unloved as the Honda Crosstour. In a statement from American Honda, Executive Vice President John Mendel confirms the quirky, sort-of wagon's demise for the 2016 model year. The Crosstour was introduced in 2010 as a compromise between a crossover and a traditional station wagon. However, unlike the popular Subaru Outback with a similar melding of styles, Honda's was never able to really catch on. Honda America's CEO was disappointed with sales as far back as 2011, and an attempt to make the model look a little more rugged didn't work. In 2014, 11,802 Crosstours were sold, a 29.9-percent drop from the year before. In its announcement for the vehicle's discontinuation, Honda says the new HR-V should "play a more significant role as a gateway model." The company thinks the crossover segment today has changed from when the Crosstour debuted. The capacity at the East Liberty Plant in Ohio previously required for Crosstour production will be used for the more popular CR-V, Acura RDX and, as of early 2017, the MDX. Meanwhile, production of the Honda Accord Hybrid will be moved from the Marysville Auto Plant in Ohio to Japan. Statement by John Mendel, Executive Vice President, American Honda Motor Co., Inc. Re: North American Production Portfolio Apr 8, 2015 Honda's growth strategy in North America is keyed to aligning our product portfolio and related production around the needs of our customers and growth segments in the marketplace. This includes the fortification of our light truck line-up with the recent introduction of a refreshed version of America's best- selling SUV, the CR-V, as well as the all-new 2016 HR-V, a new 2016 Pilot, and the next generation Ridgeline truck, coming to market next year. The strategy also includes strengthening our leading lineup of passenger cars with the introduction this fall of an all-new Civic lineup that will include more variants than ever before, including a new five-door model. In order to fulfill this customer-focused strategy, we are making several changes to the lineup of vehicles we build in our auto plants in Ohio.