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Mazda3 sales off to rocky start despite massive critical acclaim

Like just about every other auto publication we've seen, we loved the way the Mazda3 drove when we reviewed it a few months ago, but those glowing reviews apparently aren't helping its sales. The new compact may be falling victim to a sales war between the Toyota Corolla and Honda Civic, with the newcomer getting squeezed out by those with more established names and bigger marketing budgets.
According to Automotive News, Mazda3 sales have fallen every month since last August, and its sales are down 27 percent in the first two months of 2014. It certainly isn't helping that the entire compact segment is down five percent this year as well.
The biggest problem for the new model seems to be its price compared to rivals. Mazda is not offering the incentives that are on the hood of competitors. With the previous generation, the company offered more than $2,700 on the hood to move them out, but the current model only carries about $1,233 in markdowns, according to AN.

Honda recalls nearly 350k Odyssey minivans over unintended braking

A problem reported with the Vehicle Safety Assist System has prompted Honda and the National Highway Traffic Safety Administration to issue a recall for Odyssey minivans from the 2007 and 2008 model years.
The issue revolves around a combination of parts and software that have been reported to cause the vehicle to brake hard and unexpectedly, without illuminating the brake lights. Imagine driving behind one of these vehicles when the malfunction occurs and you can easily understand how an unexpected rear-end collision could ensue.
Unfortunately, Honda won't be able to fix the problem until next spring, at which point the manufacturer will call in the 344,187 units affected into their local dealership for a fix. In the meantime, Honda will instruct owners on how to avoid the situation. For further details, see the full recall notice below.

Honda's Uni-Cub hacked to be a boombox and a personal guide

Honda has a history of developing technology that strays from its famous car and motorcycle lines. A few years ago, the company added to that legacy of gadgets that aren't cars by introducing the Uni-Cub personal mobility device. It was more or less a Segway that did away with the whole standing thing, meaning that riders simply had to sit down and lean in whatever direction they wanted to go. That's all well and good, but Honda wanted to see what else the device could be used for, so the company updated the mobility chair to allow other people to code applications for it. Then Honda hosted a hack-a-thon for people to come out and see what they could do with it. Based on the video above, it seems plenty of people have ideas for the little wheeled wonder. One team developed the perfect party companion by attaching a speaker to the Uni-Cub and creating an app that would let people upload tracks to a playlist from their phone. And since the Uni-Cub is mobile, it can bring the tunes to wherever the people are. All it needs now are some cup holders. Another team developed a way to get people around new, confusing office buildings by turning the Uni-Cub into a guide. Upon entering a building, a person can request a Uni-Cub to come pick them up and then hop on to take a ride to their destination. The Uni-Cub can then return to its home base, and, if the person programs it ahead of time, can return on its own to take the user back to the entrance. Of course this would mean no more excuses to showing up late to a meeting. None of these ideas are planned for any sort of production, but they certainly are interesting. That said, our favorite Uni-Cub application remains the video for OK Go's "I Won't Let You Down". You should probably just go watch that one again. Related Video: Image Credit: Honda Auto News Green Honda Technology Videos personal mobility honda uni-cub