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This is the ad that never ends

Hondas pretty much last forever, and that's exactly the message the Japanese automaker wants to convey in this latest ad for the 2015 CR-V. It's called Endless Road, created by McGarryBowen in London, and it shows the new midsize crossover driving in a hypnotic, infinite loop. According to AdWeek, this endless road is supposed to convey Honda's never-ending quest to create the best, most advanced CR-V possible. You can see a shortened, embeddable version of the ad above, but what's really cool is the interactive portion that's only available on Honda's YouTube channel. It uses real-time weather data to show the CR-V infinitely driving through day or night, depending on what's happening in your specific part of the world. AdWeek has an interview with McGarryBowen's executive creative director, Angus Macadam, about the new spot, as well as a behind-the-scenes, making-of video, which we've embedded below. This content is hosted by a third party. To view it, please update your privacy preferences. Manage Settings.

Honda CB350 and cafe racer culture explored by Electric Federal

The latest video from Electric Federal covers one of our favorite aspects of motorcycle culture - café racers. In an interview with Adam "Gasser" Gaspic, the owner of Gasser Customs, EF takes a look at the culture and one of Gasser's latest offerings, a hopped-up Honda CB350, called the Silver Bullet.
Gasser has gone all-out on the Silver Bullet, replacing some of the body parts with fiberglass and delivering more than a few upgrades to the rebuilt engine. The brakes and suspension of the smaller bike also get some attention, as do some of the bike's aesthetics. Besides the upgrades, there's just something to be said for the sleek, minimalist nature of the little Honda.
Naturally, the videography is gorgeous, and it's a great look at a kind of motorcycling that seems to be overlooked in the world of sport bikes and Harley-Davidson-style cruisers. Take a look below for the full video.

All Honda Accord Hybrid production moving to Japan

The Honda Accord Hybrid will no longer be made in Marysville, OH. Honda has announced that the model – as well as the Accord Plug-In – will now be made in Sayama, Japan, where both have been built since 2013. With production moving so far away from the US market, the costs for these vehicles could increase, but there's no official word on that from Honda. Angie Nucci, spokesperson for Honda North America, did not discount the idea but just told AutoblogGreen that, "We don't have details on pricing to share at this point." Sales of the green-minded Accords are down so far this year. Through the end of March, the PHEV sold just 45 units, a 35-percent drop from the 69 sold in the first three months of 2014. Things weren't as bad for the non-plug Accord Hybrid, which has sold 2,585 units so far this year compared to 2,781 last year, a seven-percent drop. A year ago, Honda said that US sales were capacity constrained. Related Video: