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Honda, Mercedes top KBB brand image awards [w/video]

Kelley Blue Book has announced the winners of its 2014 Brand Image Awards, which look at brands with "attributes that capture the attention and enthusiasm" of customers in the market for a new car.
The award is divided up into luxury brands and everyone else non-luxury brands, with a number of sub-awards in each group. There's also a single award for truck brands. Taking the crown for the best everyman brand (for the second year in a row) is Honda, while Mercedes-Benz was the king of the luxury brackets. Ford, meanwhile, had the best image among pickup buyers.
Honda was also named the most trusted brand among shoppers, while Kia, GMC, Mini and Chevrolet also snagged awards for value, refinement, performance and styling, respectively. Secondary winners in the luxury ranks include Lexus, Buick, Porsche and Jaguar. Mercedes was also named the most refined luxury brand.

Honda recalls Accord to replace airbag control unit

The Basics: Honda will recall 341,444 examples of the 2008-2010 Accord sedan in the US. The Problem: Moisture can enter the supplemental restraint system electronic control unit and cause corrosion. Over time, this could cause the part to fail, which might prevent the airbags from deploying in a crash. Injuries/Deaths: Honda confirms two injuries from this problem. The Fix: Dealers will replace the supplemental restraint system electronic control unit. If You Own One: Honda won't begin the recall until fall 2016 because of the large number of vehicles that will need the repair. The company will inform owners about the problem by mail in mid-March and will notify them again when the parts are available. However, if owners see the supplemental restraint system warning light illuminate before the recall begins, they can visit a dealer for a diagnostic check. If technicians find the problem, then they can replace electronic control unit immediately from Honda's limited supply of replacement parts. Related Video: Statement by American Honda Regarding SRS Electronic Control Unit Recall: 2008-2010 Honda Accord Sedan Feb 3, 2016 - TORRANCE, Calif. Approximately 341,000 Accord Sedans affected in the United States The SRS electronic control unit will be replaced, free of charge Two injuries have been confirmed related to this issue American Honda will voluntarily recall approximately 341,000 Honda Accord Sedans from the 2008-2010 model years in the U.S. to replace the Supplemental Restraint System (SRS) electronic control unit. Manufacturing process issues may allow moisture to enter the circuitry within the SRS electronic control unit, which, over time, can cause corrosion and eventual malfunction of the unit. If the SRS control unit fails from this scenario, the SRS indicator will illuminate on the vehicle's dashboard, and, in the event of a vehicle crash, the airbags may not deploy, increasing the risk of injury. Honda has confirmed two injuries related to this issue. A new SRS control unit will be installed in affected vehicles, free of charge. However, due to the large volume of new parts needed to repair affected units, the necessary parts will not be available until fall 2016. As a result, owners of affected vehicles will be informed of the recall in an initial mailed notification letter in mid-March 2016. A second notification letter will be sent to inform owners when parts become available.

Toyota, Nissan, Honda will work together on hydrogen filling stations

Japan's own version of the Big Three is taking on a transportation effort that's a far cry from the large-engined history of General Motors, Ford and Chrysler. In fact, Toyota, Nissan and Honda are looking to do their part – and maybe a little more – for the environment by working together to collaborate on accelerating the deployment of hydrogen fuel delivery in Japan. More refueling stations means more convenience for prospective hydrogen fuel-cell vehicle owners. Toyota says the specifics, including investment amount and the number of stations to be deployed, will be "determined at a later date." Still, the effort dovetails with that of the Japanese government. That government announced a so-called Strategic Road Map for Hydrogen and Fuel Cells last June and subsequently said it would start offering about $20,000 worth of incentives for fuel cell vehicle buyers. In December, Toyota started selling its first mass-produced fuel cell vehicle, the Mirai, in Japan and said it would almost triple production to 2,000 vehicles in 2016 from 700 this year. Last month, the Tokyo government began talks with Toyota and Honda to collaborate on ensuring that there'd be at least 6,000 fuel-cell vehicles on Japan's roads in time for the 2020 Summer Olympics in Tokyo. Tokyo officials are looking to have 100,000 fuel-cell vehicles on the city's roads by 2025. Check out Toyota's press release below. Toyota, Nissan, and Honda to Jointly Support Hydrogen Station Infrastructure Development Toyota Motor Corporation, Nissan Motor Co., Ltd., and Honda Motor Co., Ltd. have agreed to work together to help accelerate the development of hydrogen station infrastructure for fuel cell vehicles (FCVs). Specific measures to be undertaken by the three manufacturers will be determined at a later date. For hydrogen-fueled FCVs to gain popularity, it is not only important that attractive products be launched-hydrogen station infrastructure must also be developed. At present, infrastructure companies are making every effort to build such an infrastructure, but they face difficulties in installing and operating hydrogen stations while FCVs are not common on the road. Following the formulation of its Strategic Road Map for Hydrogen and Fuel Cells in June 2014, the Japanese government has highlighted the importance of developing hydrogen station infrastructure as quickly as possible in order to popularize FCVs.