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YouTube viewers prefer BMW

BMW owners sometimes get a bad rap as being snobbish, rude drivers, but according to a new study by the online marketing company ZEFR, Bimmer aficionados also have a close relationship with the brand's vehicles. With well over 4 billion YouTube views, the German automaker is the industry's king of the road online. Making the popularity even sweeter for marketers, 95 percent of those clicks are for fan videos, which represents loads of free advertising. BMW isn't the only automaker with such an extensive following. Honda comes in a close second with around 4 billion views, and Mercedes-Benz is just a little behind it. Among all brands, it's the norm for fan-made videos rather than the official ones to get the lion's share of the clicks, generally 95 percent or more. "YouTube has become a treasure trove for connecting with the right people for automakers," Dave Rosner, ZEFR marketing boss, said to Automotive News. Beyond just a popularity contest among brands, automotive videos are big business on YouTube, according to ZEFR's research. Enthusiasts are leading the way, too. Racing is by far the most-watched category with 895,000 clips generating a staggering 8.2 billion views. Classic cars are also a very hot topic with 305,000 videos getting 1.6 billion clicks. Surprisingly, when it comes to watching auto videos, sedans are most popular on YouTube with over 9 billion views, according to Automotive News. Meanwhile, SUVs, performance vehicles, and pickups were each around 3 billion or less. You can check out the full study for yourself, as a PDF, here. Related Video:

2016 Honda HR-V scores class-leading 35 mpg

Smaller cars generally net better fuel economy ratings, and while crossovers aren't generally as efficient as hatchbacks and small sedans, smaller crossovers are getting better EPA ratings all the time. The latest to join the pack is the new 2016 Honda HR-V. The US Environmental Protection Agency has just released its ratings for the littlest Honda crossover, and the figures are pretty impressive. In front-wheel-drive form with the optional continuously variable transmission, the HR-V is rated at 28 miles per gallon in the city, 35 on the highway and 31 combined. Those figures make it the most economical conventionally powered SUV on the market. (The EPA doesn't distinguish between truck-based sport-utes and car-based crossovers) Among crossovers, the FWD HR-V outperforms the Nissan Juke, Kia Soul, Chevrolet Trax, Buick Encore... the whole lot. Only the Mazda CX-5 matches it on the highway rating, which is noteworthy since it's a much bigger vehicle. Along with the forthcoming Fiat 500X and Jeep Renegade, Mazda's nearly here CX-3 hasn't been rated yet (we predict it will score better than the HR-V, if only to improve on the fuel economy ratings of its larger CX-5 counterpart). Of course, there are hybrids that get better ratings than the Honda, but comparing a hybrid to a conventional vehicle is like comparing apples to electrically charged oranges. Naturally, the picture changes a bit if you go for all-wheel drive or the available six-speed manual. In AWD spec (only available with the CVT), the HR-V gets 27 city, 32 highway and 29 combined. The front-driver with the six-speed suffers a worse fate at 25 city, 34 highway and 28 combined. No matter which way you slice it, of course, the Fit hatchback upon which the HR-V is based, with its CVT hooked up to a smaller engine and with less weight to motivate, still sips fuel more lightly than the HR-V. But as far as crossovers go, Honda's new HR-V is looking pretty frugal. Featured Gallery 2016 Honda HR-V View 25 Photos News Source: EPAImage Credit: Honda Green Honda Crossover honda hr-v

Consumer Reports explains its disdain for infotainment

One of the perks of reviewing all manner of cars and trucks is that we're exposed to all the different infotainment systems. Whether Cadillac's CUE, Chrysler's UConnect, BMW's iDrive or MyFord Touch, we sample each and every infotainment system on the market.
Not surprisingly, some are better than others. It seems consumers have come to a similar consensus, with Consumer Reports claiming that Ford and Lincoln, Cadillac and Honda offer the worst user infotainment experiences. Not surprisingly, you won't find much argument among the Autoblog staff.
Take a look below to see just what it is about the latest batch of infotainment systems that grinds CR's gears. After that, scroll down into Comments and let us know if you agree with the mag's views.