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Honda getting in on the Daytona Prototype racing action

Racing fans at Sebring are plenty used to seeing Honda powering into the winner's circle, the Japanese motor company having claimed class victories at the endurance race in Florida in 2007, 2009, 2011, 2012 and 2013. Those were all in the LMP2 category, but with the Twelve Hours of Sebring now part of the combined United SportsCar Championship, Honda is branching out into another class: Daytona Prototypes.
The purpose-built racing machinery that were once part of the Grand-Am series are now racing alongside the LMP2 prototypes from the American Le Mans Series under the united championship. So far Ford and Chevy have signed on to power the Daytona Prototypes, and now Honda's joining their ranks as the only manufacturer to field entries in both categories of the championship's Prototype class.
The competition-spec 3.5-liter twin-turbo V6 revealed last month is based on the same J35 engine that powers everything from the Honda Accord to the Acura RLX and MDX. Now it will power the Riley chassis fielded by Starworks Motorsports, competing alongside the pair of Honda Performance Development (HPD) ARX-03b chassis which Extreme Speed Motorsports will campaign under LMP2 regulations, giving Honda a two-pronged, three-car assault on the top class of the new American sports car racing series.

Acura ILX headed for Civic-like early upgrades

The not-yet-ready-for-primetime 2012 Honda Civic saw it quickly returned to sender for refurbishment, now the Acura ILX is headed in the same direction in its very first year. Automotive News reports that the small, Civic-based sedan from Honda's luxury brand isn't meeting sales expectations, with an annualized rate of 22,000 to 24,000 sales instead of the 30,000 the company is after. More telling is that the ILX "is being outsold by the Buick Verano, Volkswagen CC and Audi A4," and, except for two months since it launched, it has also been outdone by the Acura TSX it is meant to replace.
Part of the cause has been the 2.0-liter, four-cylinder engine: its 150 horsepower to motivate a sedan that can weigh up to 2,970 pounds doesn't offer the kind of performance or value experience that buyers in the segment respond to. Another big issue is that the top-level 2.4-liter engine is only offered with a six-speed manual even though most buyers of the highest trim don't really want to shift their own gears. Lastly, the ILX might not put enough space between it and its frugal underpinnings - our first drive review pegged it as "the world's nicest Honda Civic."
An automatic transmission is on the way for the 2.4-liter, but it isn't clear when. And while Honda admits that the 2.0-liter is underpowered and Automotive News says it's on the way out, the company hasn't yet said how that situation will be corrected.

Fred Savage wants to narrate your home videos to practice for Honda gig

Honda is getting ready to launch a new advertising campaign with Fred Savage of The Wonder Years (and The Princess Bride) fame, and in order to get his voice in game shape, Savage is taking to social media to get prepared. More specifically, he's apparently interested in adding some voiceover to fun videos provided by fans of the Honda brand, and all you have to do to be considered is to get his attention on Twitter using the hashtag #HondaPromo.
We have no idea how Savage or the Honda PR team plans to choose which videos will be turned into narrated works of art, but we do think it's a pretty fun idea. So, if you happen to have a video that could use some narration, and you think Savage would provide the perfect pitch, hit him up. Oh, be sure to read the terms and conditions first.