2001 - Honda Odyssey on 2040-cars

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New Honda ad has Senna, Type R, Asimo, and astronauts

Now that Honda is back into the guts-and-performance game, automotively speaking, the Japanese company has hit the throttle on hardcore imagery. Its latest is in an ad for the company itself highlighting a small selection of its ample range of products, from motorcycles to an airplane and the coming Acura NSX, branded Honda in other markets. Called "Ignition," Wieden+Kennedy created the 90-second spot for Honda Motor Europe, with the tagline "Dare to do what others only dream of." The theme is a space launch, to give that "feeling of daring and human endeavor," perfectly supported by the print artwork with Asimo the robot up front and fabulously complicated hybrid V6 power units spewing flames from the Formula 1 cars in back. Then there's the family in the HR-V in the middle, defying gravity and sipping from juice boxes, because space is for everyone. Ayrton Senna makes a cameo again, and a Stanley Kubrick aesthetic hangs all over the production. You can check out the ad in the video above.

Editors' Picks March 2021 | Ford Mustang Mach-E, Polestar 2, Land Rover Defender and more

The month of March was unofficial minivan month here at Autoblog. We drove all of them but the Kia Carnival, but don’t worry, you wonÂ’t have to wait much longer to read that review. Among all the family-toting machines, we drove some more exciting vehicles including the Land Rover Defender and a pair of up-and-coming EVs. It was a month of excellent cars, meaning that this monthÂ’s litter of EditorsÂ’ Picks is stacked. In case you missed FebruaryÂ’s picks, hereÂ’s a quick refresher on whatÂ’s going on here. We rate all the new cars we drive with a 1-10 score. Cars that are exemplary or stand out in their respective segments get EditorsÂ’ Pick status. Those are the ones weÂ’d recommend to our friends, family and anybody whoÂ’s curious and asks the question. The list that youÂ’ll find below consists of every car we rated in March that earned the honor of being an EditorsÂ’ Pick. 2021 Ford Bronco Sport 2021 Ford Bronco Sport First Edition View 32 Photos Quick take: Ford's baby Bronco is an authentic foil to the big Bronco 2-Door and 4-Door. It brings rugged styling, better-than-average off-road capability and thoughtful utility features to a generic segment of cars. Score: 8 What it competes with: Jeep Compass, Jeep Cherokee, Mazda CX-30, Subaru Crosstrek, Kia Seltos, Chevrolet Trailblazer Pros: Stellar design, excellent off-road, clever interior details throughout Cons: Pricier than most, average transmission, underwhelming interior quality and ambiance in lowest trims From the editors: Road Test Editor Zac Palmer — “I genuinely enjoy driving this cute crossover. It feels like a mini truck on the road, and Ford admirably translated the design from its big Bronco over to this Escape-based crossover. News Editor Joel Stocksdale — "The Bronco Sport isn't perfect, the transmission could use some work, and it's a little bumpy, but it's a characterful little thing with loads of style, great visibility and space, and impressive capabilities on and off road in the powerful Badlands form." In-depth analysis: 2021 Ford Bronco Sport Review | Bronco for the masses   2021 Land Rover Defender 2021 Land Rover Defender 110 View 64 Photos Quick take: The Land Rover Defender provides everything you'd hope for in a modern Land Rover: superlative off-road capability, surprisingly plush on-road demeanor, abundant interior space and abundant character. The base four-cylinder is likely all you'll need and lower trim levels provide more than enough equipment.

Watch the latest Civic Type R hit the track in Japan

The latest Honda Civic Type R is very sweet forbidden fruit because the launch of the new generation Civic in the US suggests that the 306-horsepower turbocharged hot hatch might not arrive on this continent in its current form. However, the next one should come here and could have an even more powerful version of the Ohio-made 2.0-liter engine. While North American buyers wait, Best Motoring host Keiichi Tsuchiya slips behind the Type R's wheel in this video to show us what we're missing. After the Drift King's drive, the CTR looks a little rotten. Tsuchiya seems to fight understeer from the moment he hits the first corner of the very tight Nikko Circuit, and it doesn't appear to let up over his couple of laps. Unfortunately, this clip doesn't have English subtitles, so we can only draw conclusions from Tsuchiya's driving – unless you understand Japanese. There could be a few explanations for the Civic Type R's performance in this video. There's still snow on the ground, so the performance tires could have trouble with grip in the cold. The track's layout also doesn't provide much opportunity to open the throttle. The tight corners really tax a vehicle's handling, and the hot hatch's front-wheel drive lap record at the Nurburgring suggests the Type R might prefer a quicker track. We also remarked on understeer during our First Drive, but it wasn't this bad. If you're unfamiliar with Best Motoring and Tsuchiya, you're missing out. The show puts racing drivers into mostly Japanese performance cars and lets them offer their driving impressions. Tsuchiya is the star and quite an accomplished racer, one of the drivers who took a class win in a Honda NSX in the 1995 24 Hours of Le Mans. If you've missed out on these clips, prepare to waste a weekend watching the series on its YouTube channel. Related Video: