2001 Honda Insight Base Hatchback 3-door 1.0l on 2040-cars

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Next CR-Z to lose hybrid powertrain, go with turbo four

The Honda CR-Z has been treading water for years and has already left the European and Australian markets. Meanwhile, it has hung to life in the US with 3,562 total units sold in 2014. The little coupe looks like it should be a winner, though, as the reinterpretation of the classic CRX for the modern age. Unfortunately, a serious lack of performance to back up the sporty styling lets the model down. Although rumor has it, the CR-Z that drivers keeping asking for could be just a few years away. An anonymous source related to Honda's Tochigi, Japan, development center told Car and Driver that a significantly more potent new generation of the CR-Z is on the way to dealers in 2018 with a possible unveiling in 2017. "The new coupe will be a force to reckon with," the insider said. The new CR-Z would reportedly be slightly larger and would be based on a shortened version of the next-gen Civic's platform. Car and Driver even speculates a possible branding change to become the Civic CR-Z. The most encouraging change for performance fans, though, is the coupe finally ditching the IMA hybrid in this market in favor of the 2.0-liter turbocharged four-cylinder from the European Civic Type R. The engine would allegedly be detuned to around 280 horsepower for this application from the 306 hp in the CTR. The hybrid isn't going away entirely, though. For the Japanese market, the CR-Z would use Honda's 1.5-liter turbocharged four-cylinder with electric assist to make around 200 hp. Until anything official comes out, it might be best to treat all of this tantalizing info with a large grain of salt. Rumors of a future CR-Z using the next-gen Civic platform have circulated since 2013, and there has been speculation about using the CTR engine, too. Related Video:

YouTube viewers prefer BMW

BMW owners sometimes get a bad rap as being snobbish, rude drivers, but according to a new study by the online marketing company ZEFR, Bimmer aficionados also have a close relationship with the brand's vehicles. With well over 4 billion YouTube views, the German automaker is the industry's king of the road online. Making the popularity even sweeter for marketers, 95 percent of those clicks are for fan videos, which represents loads of free advertising. BMW isn't the only automaker with such an extensive following. Honda comes in a close second with around 4 billion views, and Mercedes-Benz is just a little behind it. Among all brands, it's the norm for fan-made videos rather than the official ones to get the lion's share of the clicks, generally 95 percent or more. "YouTube has become a treasure trove for connecting with the right people for automakers," Dave Rosner, ZEFR marketing boss, said to Automotive News. Beyond just a popularity contest among brands, automotive videos are big business on YouTube, according to ZEFR's research. Enthusiasts are leading the way, too. Racing is by far the most-watched category with 895,000 clips generating a staggering 8.2 billion views. Classic cars are also a very hot topic with 305,000 videos getting 1.6 billion clicks. Surprisingly, when it comes to watching auto videos, sedans are most popular on YouTube with over 9 billion views, according to Automotive News. Meanwhile, SUVs, performance vehicles, and pickups were each around 3 billion or less. You can check out the full study for yourself, as a PDF, here. Related Video:

Honda returning to F1 as McLaren partner

Honda must really love Formula One racing, as evidenced by today's announcement that the Japanese automaker is returning to the world's most popular motorsport for the fifth time in its history. Honda has entered into a team partnership with McLaren to develop and manufacture power systems - the engine and energy recovery system - for the 2015 F1 season. McLaren will be in charge of chassis development and running the day-to-day operations of this newly formed team, which will be called McLaren Honda.
Honda says its decision to reenter F1 racing had to do with new regulations for the 2014 season that require cars to be powered by a 1.6-liter direct-injection turbocharged V6 engine paired with an energy recovery system. Apparently the chance to develop this particular powertrain for F1 racing was too enticing for Honda to pass up, which suggests it has bigger plans for the knowledge learned while developing these systems beyond just winning races.
As mentioned, this is Honda's fifth foray into F1 racing, the first being back in 1964 when it participated as its own team through 1968. Its longest stint came from 1983-1992 as an engine supplier, during which time it partnered with many teams, including McLaren, and won six Constructor Championships. Honda then returned from 2000-2005 as an engine supplier for British American Racing (BAR) before buying that team outright and running it as Honda Racing from 2006-2008. Then the global economic crisis hit. Honda's return to the sport will surely be welcomed by fans as its partnership with McLaren should produce a formidable team. It's a strong signal that the company has returned to health after a few tumultuous years, and hopefully its rediscovered motorsports mojo will help yield more passionately engineered street cars.