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Honda CR-V vs. Subaru Forester Cupholder Test | King of cups

When I got our long-term Subaru Forester back from the shop to fix a mysterious source of moisture, I also happened to have a Honda CR-V Hybrid taking up temporary residence in my driveway. After testing out my large son's car seat in each to these two right-sized vehicles, I moved on to the examine their capacity for the second-most-precious cargo they could carry: beverages.  I counted eight cupholders in each of these cars, which amounts to two per outboard passenger. Two front cupholders on the center console, one in each front door, one in each rear door, and two in the center armrest that folds down in each rear row. That's not Subaru Ascent levels of beverage storage (19 cupholders!), but it should be plenty to keep a family hydrated on a short-to-medium drive. Though these two appear to be equal in quantity, let's take a closer look and see if they're equal in quality, too. I brought along a Klean Kanteen bottle that's about the same size as most other brand of metal water bottles folks carry around, a big Corkcicle 24-ounce insulated tumbler, a standard 12-ounce soda can, and a skinny, 7.5-ounce soda can that's the same width as a lot of canned energy drinks. As a bonus, I — the man known to Twitter as "that one dude with the Nalgene bottle" — brought my trusty 32-ounce Nalgene to see if it fits anywhere. Let's start with the spots we use the most. I like the placement of the CR-V's front cupholders for their easy reach, but beverages block the wireless charging pad (only available on the Touring trim and as Riswick discovered, it has issues). In the Forester they're further back, out of the way of the center stack, but a somewhat awkward angle for retrieval. Now let's fill 'em up, starting with the Honda. As expected, there's plenty of room for the cans, but perhaps too much room. They both wobble around quite a bit in there. The bottle and cup fit much more securely, but the water bottle rattles around a bit in there. The Corkcicle cup is going nowhere. In the Forester, the little rubber doodads inside the cupholder do a much better job of holding even the smaller can in place. A perfect fit! As for the reusables, the Corkcicle cup is snug, while the bottle has a little bit of wiggle room, though not quite as much as in the CR-V. OK, let's try the front door pockets. In the CR-V, the cans are a bit loose, but the purple Klean Kanteen fits as though the pocket were designed for it. The mighty Corkcicle is too big to fit securely.

Honda is spending $124 million on a new wind tunnel facility in Ohio

Ford isn't the only company building a multi-million dollar wind tunnel this year. Honda is also getting in on the action. Its new facility will cost less than Ford's at $124 million, and construction begins this summer. It will be built at the Transportation Research Center in Ohio, which is where Honda's NSX proving grounds are located. Honda will install a five-belt rolling road in the tunnel for testing of more pedestrian vehicles, and a wide, high-speed, single belt version for testing of sports cars and race cars. However, it seems the Honda facility will only be capable of testing wind speeds of up to 192 mph, whereas Ford claims a top speed of 200 mph. Cameras and microphones will also be set up inside the testing area at the Honda tunnel to help find wind noise trouble spots. Honda won't necessarily be the only company using the new wind tunnel either. The facility will be available for other groups and companies to use. There are even secure bays those groups can use for their work. Related Video:

Honda exec says US market near capacity, could hurt subprime buyers

Is there a point in the US auto industry where companies should start considering the welfare of their customers ahead of selling more cars? American Honda Executive Vice President of Sales John Mendel thinks that level exists, and we may be getting very close to it.
According to Automotive News, Mendel believes that finding more customers in the market could require pursuing subprime buyers and offering longer-term loans. However, he refuses to use those tactics. While selling models this way can improve things briefly, the strategies hurt resale prices and lower vehicle profits over time. The company won't do "stupid things in the short-term that damage the person who bought yesterday," he said to Automotive News. "It's a very, very short-term tactic especially in the subprime area."
American Honda, which combines the Acura and Honda brands, has seen market share decline from 9.7 percent to 9.1 percent through July 2014, according to Automotive News, and Autoblog's By the Numbers stats showed it posted falling sales in five of the seven months with data this year. Though, Mendel claims that was partially because the company focused on retail sales over fleets. The delays of the launches for the Honda Fit and Acura TLX likely didn't help either.