2010 Honda Civic Sdn on 2040-cars

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Honda spinning off Acura as stand-alone division in bid to wake up brand

Every major automaker has a different way of relating between its various divisions and brands. At Volkswagen, for example, the individual brands seem to operate with a large degree of autonomy. Under the Renault-Nissan Alliance, the two units share a common chief executive, but little else. The relationship between Honda and its luxury division Acura has always been rather close, but that's all about to change.
American Honda Motor Company has always handled sales and marketing in the North American market for both the Honda and Acura divisions, but new reorganization plans call for the two units to be separated under their own direction. Leading the Acura division will be Michael Accavitti, who moves into the position from his role as Senior Vice President for Auto Operations at American Honda. The Honda division will meanwhile be taken over by the current head of Acura sales, Jeff Conrad.
Both will report to John Mendel, the current executive vice president of the Automobile Sales Division that is being rebranded as the American Honda Auto Division. Unlike rivals Lexus and Infiniti - two brands that Acura beat to the market - Honda barely markets its luxury brand outside of North America. Its overseas presence is felt only in China, though we've yet to receive word on how the reorganization might effect that market - or for that matter, any potential of expanding into others.

Junkyard Gem: 1995 Acura Integra SE Sport Coupe

When Honda introduced the Acura brand to North America for the 1986 model year, there were just two models we could buy here: the Legend luxury sedan (developed in partnership with Rover and sibling to the Sterling 825) and the Civic-based Integra. Most Integras we've seen on the street for the last couple of decades have been the third-generation models sold from the 1994 through 2001 model years, and — like their Civic counterparts — plenty of them have held together well enough to rack up impressive mileage totals. Here's a '95 Integra SE coupe that came close to the 350,000-mile mark during its 27 years on the road, found in a Northern California self-service yard a couple of weeks back. In 1995, the SE trim level was near the top of the American Integra hierarchy (just below the soon-to-be-famous GS-R), priced at $19,890 for the Sport Coupe three-door with five-speed manual transmission. That's about $35,895 in 2022 dollars. Hey, Emperor Akihito's daily-driver was a '91 Honda Integra sedan, so that's a lot of prestige for the price (yes, yes, the Emperor of Japan rides in the back of a Toyota for official duties, but we never could buy a new Toyota Century here). With the Special Edition, you got all the luxury features of the mid-grade LS (including power moonroof, air conditioning, cruise control, and anti-lock brakes) plus 15" alloy wheels, fat Michelin tires, a big decklid spoiler, and a six-speaker AM/FM/cassette audio system. The GS-R's 1.8-liter VTEC engine made 170 horsepower in 1995 (having swapped a '96 GS-R engine into a '92 Civic hatchback, I can tell you it's a pretty wild powerplant by middle-1990s standards), but the non-VTEC version that went into the saner Integras was rated at just 142 horses. The Civic Si that year had a mere 125 horsepower and far less luxury than its wealthier Integra brother, but it also cost just $13,450 (about $25,160 today). These cars were built very well and lasted for decade after decade if not abused, and this car benefited from owners that took good care of it. Unfortunately, the craze for hot-rodded Hondas really got rolling in the middle 1990s, and many of these cars met unhappy endings involving crashes and/or exploded engines. It wasn't many years ago that a car like this would have been stripped clean by junkyard vultures within hours of landing in a California self-serve car graveyard.

Ward's Automotive Ten Best Engines of 2014 dominated by diesels, turbos

With the Car and Driver Ten Best decided, the North American Car and Truck of the Year finalists announced and Cadillac, Ram and Subaru chalking up wins with Motor Trend, it's fair to say that the automotive awards season is in full swing. The next set of trophies to be handed out will be from Ward's Automotive, which has announced the winners of its 2014 10 Best Engines.
The latest contest was marked by the widespread emergence of diesel power and the continued success of turbocharged engines. There was even an electric motor on this year's list. In fact, only three of the ten winners were naturally aspirated and only two winners returned from last year.
"We weren't looking to throw the bums out, as they might say about an election. We were just really impressed with the flood of new powertrains," said Ward's Automotive Editor-in-Chief Drew Winter. Those new powertrains include the 83-kilowatt electric motor from the Fiat 500e, the 1.0-liter, EcoBoost three-cylinder from the Ford Fiesta and the 2.0-liter turbodiesel from the Chevrolet Cruze.