2007 Honda Civic Ex on 2040-cars

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Fred Savage wants to narrate your home videos to practice for Honda gig

Honda is getting ready to launch a new advertising campaign with Fred Savage of The Wonder Years (and The Princess Bride) fame, and in order to get his voice in game shape, Savage is taking to social media to get prepared. More specifically, he's apparently interested in adding some voiceover to fun videos provided by fans of the Honda brand, and all you have to do to be considered is to get his attention on Twitter using the hashtag #HondaPromo.
We have no idea how Savage or the Honda PR team plans to choose which videos will be turned into narrated works of art, but we do think it's a pretty fun idea. So, if you happen to have a video that could use some narration, and you think Savage would provide the perfect pitch, hit him up. Oh, be sure to read the terms and conditions first.

YouTube viewers prefer BMW

BMW owners sometimes get a bad rap as being snobbish, rude drivers, but according to a new study by the online marketing company ZEFR, Bimmer aficionados also have a close relationship with the brand's vehicles. With well over 4 billion YouTube views, the German automaker is the industry's king of the road online. Making the popularity even sweeter for marketers, 95 percent of those clicks are for fan videos, which represents loads of free advertising. BMW isn't the only automaker with such an extensive following. Honda comes in a close second with around 4 billion views, and Mercedes-Benz is just a little behind it. Among all brands, it's the norm for fan-made videos rather than the official ones to get the lion's share of the clicks, generally 95 percent or more. "YouTube has become a treasure trove for connecting with the right people for automakers," Dave Rosner, ZEFR marketing boss, said to Automotive News. Beyond just a popularity contest among brands, automotive videos are big business on YouTube, according to ZEFR's research. Enthusiasts are leading the way, too. Racing is by far the most-watched category with 895,000 clips generating a staggering 8.2 billion views. Classic cars are also a very hot topic with 305,000 videos getting 1.6 billion clicks. Surprisingly, when it comes to watching auto videos, sedans are most popular on YouTube with over 9 billion views, according to Automotive News. Meanwhile, SUVs, performance vehicles, and pickups were each around 3 billion or less. You can check out the full study for yourself, as a PDF, here. Related Video:

2018 Hyundai Kona vs other small crossovers: How they compare on paper

The 2018 Hyundai Kona is the hottest new thing in the hottest new segment: subcompact crossovers. Or B-segment SUVs. Or whatever you might want to call this hodge-podge collection of vehicles of vaguely similar specs. Each is pretty much just a raised hatchback in some form (or literally in the case of one entry), skewing the increasingly vague line between car and SUV. If there was ever a segment that deserved the term "crossover" for more reasons than just its car-based unibody architecture, this would be it. Now, for this specs and photos comparison, we lined up the new 2018 Kona with an appropriate variety from that hodge-podge. Most are those that people are actually cross-shopping the Kona against — the Honda HR-V, Toyota C-HR and Subaru Crosstrek — while the Kia Soul and Jeep Renegade line up well in other regards. There are certainly others we could've included, but we're frankly a little pressed for spreadsheet space, and if you really want to know how a Chevrolet Trax, Fiat 500X or Ford EcoSport would've stacked up, you can always use our Compare Cars feature. (You can also check out our Mitsubishi Eclipse Cross comparison that includes a few larger choices) Performance, fuel economy and drivetrains Immediately you can see how all over the map this segment is. True, all but the Jeep come with a standard naturally aspirated four-cylinder and fairly comparable horsepower. Torque differs, but not wildly so. Then things get nuts. Some are automatic only, the Toyota is CVT only, the Honda and Subaru come with a manual standard and offer a CVT as an option. The Renegade's base engine is manual-only ... in 2018. Of course, then things flip-flop with the Renegade's upgrade being naturally aspirated and the Hyundai and Kia offering turbocharged mills. The Korean corporate cousins also come with automated manuals, whereas the Renegade has a box with nine gears selected by a lethargic monkey. Then there's the drivetrain. The C-HR is front-drive only, which pretty much cements the Soul's place in a segment it arguably created despite not offering all-wheel drive. That's the only way to get the Crosstrek, while the Honda and Hyundai offer a typical option of a part-time system. In Jeep fashion, the Renegade's "four-wheel drive" systems differ by trim level.