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Renewed deal continues to give Honda power to Ariel models

You can expect to hear screaming Honda engines in Ariel's stripped down vehicles for even longer; the two companies have just reaffirmed their exclusive powerplant supply deal in the UK. Ariel's models have used Honda power for the last 16 years. Just in time for the updated agreement, the eight technicians at the sports car brand's tiny factory just completed their 1,500th model with the Japanese automaker's high-revving engine. The basic Atom in the UK comes with the naturally aspirated 2.0-liter K20Z engine, and Ariel fits the mill with an exhaust and custom ECU tuning to make 245 horsepower. An optional supercharger can push the output to 310 hp or up to 350 hp. The top versions can reach 60 miles per hour in less than 2.7 seconds and a top speed over 155 mph. Ariel's other products have different Honda powerplants. The company's new Nomad uses a 2.4-liter K24 with 235 hp, and an optional supercharger can give the off-roader 290 hp. For those that prefer two wheels, the Ace motorcycle packs a 1,237cc V4 with 173 hp. In the US, the Atom wasn't always available with Honda power. Brammo, which previously imported the sports cars here, fitted them with a 2.0-liter EcoTec four-cylinder engine from General Motors. Ariel toyed with other powerplants, too, like its 500-horsepower V8 in the Atom 500. HONDA (UK) AND ARIEL RENEW EXCLUSIVE ENGINE SUPPLY DEAL AS 1,500TH HONDA-POWERED ARIEL ROARS OUT OF THE FACTORY Honda (UK) and Ariel renew exclusive engine supply deal as 1,500th Honda-powered Ariel roars out of the (very small) factory Honda (UK) and Ariel Motor Company renew exclusive engine supply deal for Atom and Nomad 1,500th Honda-powered Ariel in 16 years roars out of the factory Supercharged Civic Type R engine delivers a scorching 350bhp and top speed of more than 155mph in the famed Ariel Atom Honda (UK) and Ariel Motor Company have renewed their 16-year strong exclusive engine supply agreement which sees the famed Atom powered by the Civic Type R engine, and the new off-road Nomad by the Civic 2.4 unit. The news comes as the two brands celebrate the 1500th Honda-powered Ariel roaring out of the small factory in Somerset, where just eight highly skilled build technicians spend 100-200 hours painstakingly hand-crafting one vehicle each at a time, from start to finish. Over the last 16 years 1,500 new Ariels have been built here – just a few day's work for Honda's Civic-producing Swindon plant.

Acura ILX headed for Civic-like early upgrades

The not-yet-ready-for-primetime 2012 Honda Civic saw it quickly returned to sender for refurbishment, now the Acura ILX is headed in the same direction in its very first year. Automotive News reports that the small, Civic-based sedan from Honda's luxury brand isn't meeting sales expectations, with an annualized rate of 22,000 to 24,000 sales instead of the 30,000 the company is after. More telling is that the ILX "is being outsold by the Buick Verano, Volkswagen CC and Audi A4," and, except for two months since it launched, it has also been outdone by the Acura TSX it is meant to replace.
Part of the cause has been the 2.0-liter, four-cylinder engine: its 150 horsepower to motivate a sedan that can weigh up to 2,970 pounds doesn't offer the kind of performance or value experience that buyers in the segment respond to. Another big issue is that the top-level 2.4-liter engine is only offered with a six-speed manual even though most buyers of the highest trim don't really want to shift their own gears. Lastly, the ILX might not put enough space between it and its frugal underpinnings - our first drive review pegged it as "the world's nicest Honda Civic."
An automatic transmission is on the way for the 2.4-liter, but it isn't clear when. And while Honda admits that the 2.0-liter is underpowered and Automotive News says it's on the way out, the company hasn't yet said how that situation will be corrected.

2015 Honda Fit pricing leak shows slight increases across the board

Pricing for the next-generation 2015 Honda Fit has has been circulating online after a poster going by the username ChrisAP1 on tlxforums.com released the figures. None of these prices include the destination charge, which was not specified (the outgoing model's charge was $790).
According to the leak, the new Fit is being offered in three trim levels - LX, EX and EX-L. A base LX model with a six-speed manual starts at $15,525, with the new CVT running $800 more at $16,325. All cars come standard with air conditioning, cruise control, keyless entry, Bluetooth and LED taillights.
A six-speed EX will run buyers $17,435 or $18,235 for the automatic. Upgrading to this trim nets buyers a power moonroof, a proximity key, paddle shifters on CVT models, Honda's LaneWatch system, fog lights and a 7-inch touchscreen radio. Finally, the EX-L trim is only available with the CVT for $19,800 or with added navigation for $20,800. It adds heated leather seats, a leather shift knob and steering wheel, plus turn signals in the sideview mirrors.