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A spotter's guide to Super Bowl LIV car commercials

Set to kick off on Fox at 6:30 ET on Sunday, February 2, from Hard Rock Stadium in Miami, Florida, the big game will feature the Kansas City Chiefs and the San Francisco 49ers. Throughout Super Bowl LIV, viewers will see about 50 commercials, each of which costs as much as $5.6 million per 30 seconds, according to AdWeek. Originally, there were more than 77 ad slots, so several companies could be paying well more than $10 million for a single, longer commercial. Numerous car companies have already announced their commercials, or their intentions to show commercials, during the game. Here's a roundup of the ones we know about so far. During the game on Sunday, we'll be livestreaming and adding links to the new commercials as they become available, so check back with us for that post.  Audi: E-Tron Sportback Maisie Williams has experience wearing many faces, and in Audi's Super Bowl commercial, she does her best Elsa impression. In the spot, titled "Let It Go," Williams faces the rigorous task of getting through L.A. traffic, but she's alleviated by the comfort of the Audi E-Tron Sportback electric crossover. The commercial is meant to signal the company leaving its gas past behind and moving forward to a sustainable future.  Genesis: GV80 Genesis makes its Super Bowl debut with a commercial that will show its all-new SUV, the GV80, to viewers around the world (many of which will be seeing the vehicle for the first time). The ad features Chrissy Teigen and John Legend as the purveyors of "new luxury," while "old luxury" is left for the birds. GMC: Hummer General Motors is bringing back the Hummer nameplate as a premium electric GMC truck. GM says it will have 1,000 horsepower and will be capable of going zero to 60 mph in three seconds. GM brought in NBA legend and Hummer fanboy LeBron James for the debut commercial. Hyundai: Sonata Hyundai is known for bringing in the big-time celebrities for its commercials, and 2020 is no different. A new advertisement called "Smaht Pahk" features John Krasinski, Chris Evans, and Rachel Dratch, all three of whom are from the Boston area. The trio gets into full character as they discuss the new high-tech parking feature on the redesigned 2020 Hyundai Sonata, and David Ortiz makes a cameo at the end. Even when New England isn't in the Super Bowl, New England is in the Super Bowl.

Buick, GMC making OnStar Connected Services standard

The thing about the future is that so long as you're alive, you're going to get there whether you like it or not. Thanks to over-the-air connections essentially being a compulsory part of EV ownership and an increasingly important — and profitable — component of ICE ownership, it's easiest for automakers to install full-featured Internet connections in every vehicle. GM has taken the first step, a report in GM Authority saying that as of June 2, all Buick and GMC models are sold with the Onstar Connected Services plan good for three years. The OnStar site shows the Connected Vehicle tier that comes with a Wi-Fi hotspot costs $24.99 per month, which would be $900 minus a few pennies for three years. At the top end is OnStar Premium that runs about $1,800 for three years. Both include Connected Services features, yet GMA reports that depending on the vehicles, OnStar Connected Services will cost between $905 and $1,675. Only the GMC Hummer EV Edition 1 is excluded for now. GM confirmed the change to GM Authority, saying, "This offering provides our owners with a full suite of OnStar and Connected Services for three years, providing them with more time to enjoy services such as remote key fob, Wi-Fi data and OnStar safety services. By including this plan as standard equipment on the vehicle, it provides more customer value and a more seamless onboarding experience." Three trims of the GMC Sierra 1500 and two trims of the GMC Yukon and Yukon XL come in at the low end, OnStar adding $905 to their MSRPs. Almost every other vehicle gets hit with a $1,500 charge. The GMC Sierra HD Pro is the only model to charge $1,675 for it, which GMA breaks out as a "$1,500 3-year subscription and $175 OnStar & GMC Connected Services Capability." This brings up the question of the price differences; we can't tell if there's a difference in feature content between the price tiers, or why the Sierra HD gets the extra $175 fee. The automaker told GMA the upcharge will be folded into the MSRP. On the configurator for the Sierra 1500 SLE, for instance, the dialog box for three years of OnStar at $1,500 is automatically checked and can't be unchecked. The Buick configurators we tried don't mention OnStar.

Man on meth steals truck (and goat) from adult video store, police say

A man who was allegedly high on methamphetamine carjacked a pickup truck with a sleeping passenger inside it and a goat in the bed, pistol-whipped the passenger and then led police on a low-speed chase before finally being caught on foot and arrested, police say. It began early on New Year’s Day outside an adult video store in Carthage, Missouri, which is near Joplin in the stateÂ’s southwestern corner. Reports say Brandon Wayne Kirby, a 40-year-old from Mannford, Oklahoma, stole the truck after the driver had gone inside the store but while the passenger was sleeping. When the passenger woke up, he saw a masked man driving and pointing a gun at his head. This content is hosted by a third party. To view it, please update your privacy preferences. Manage Settings. Police say Kirby drove the GMC Sierra Heavy Duty Duramax diesel through parts of Missouri, Kansas and into Oklahoma, holding the passenger against his will. At some point, the passenger told police, Kirby ingested meth, pistol-whipped him and continued to threaten him with the gun. The passenger said Kirby eventually let him and his pet goat out on the side of the road in a rural area, which is when he was able to call 911. Police then called OnStar, which tracked down the stolen Sierra HD and slowed it down to around 15 mph. Police eventually used stop sticks to flatten the truckÂ’s tires in the city of Sand Springs and later had to nudge the truck into a ditch to end the low-speed vehicle chase. But Kirby at that point got out of the truck and fled on foot through the woods, dropping his mask and gun, which were both later recovered by police. Kirby was jailed and had charges listed as kidnapping, pointing a firearm and being a felon in possession of a firearm. HeÂ’s reportedly wanted in another county in Oklahoma for burglary and has multiple felony convictions for assault, burglary and possession of a stolen vehicle, according to KTUL-TV in Tulsa. The passenger and goat were transported back to the Creek County SheriffÂ’s Office. The Sand Springs Police Department said on Facebook: “OK 2020, it only took you 4.5 hours to get weird. Let's slow down on the carjacking-goatnapping calls for the remainder of the year.” Related Video: