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Despite strong profits, GM still fighting flat market share

Looking at the progress General Motors has made since it entered bankruptcy, it's easy to forget that the company still has a long way to go before it's the juggernaut it once was. A recent report from Reuters points out that, while GM is making money, it isn't making any gains in terms of US market share. Quite the opposite, really. Consider this factoid: In 1963, nearly half of the cars sold in the United States were from Chevrolet, Cadillac, Buick, GMC or Pontiac. Now, the company's US market share is stagnant at 17.9 percent. That same number is half of just Chevy's 1963 market share. This is all despite GM going on a binge replacing or updating its models. "Market share increases are not instantaneous," Mark Reuss told Reuters at the 2014 Detroit Auto Show. "We've got a lot of baggage. Don't underestimate what people though of us, or these brands, through these hardships and 30 years." The reasons for the stagnant market share are numerous. Reuters points out that retooling of factories and a focus on limiting incentives are both good things for profit, but not necessarily for market share. There's also the troubling turnover of the brand's marketing department. These issues don't change the fact that Chevrolet has lost 1.4 percent of its market share in two years, and that Cadillac - arguably GM's most improved brand overall - has lost 1.2 percent in the same period. Part of that can be blamed on GM's avoidance of fleet sales in favor of more profitable customer sales. "Our focus has really been on retail and that's where we've got the growth," said Alan Batey, GM's interim global marketing boss. "We want to grow GM and that means growing market share and profits, but it's not at all costs," Reuss said. News Source: ReutersImage Credit: paul bica - Flickr CC 2.0 Earnings/Financials Buick Cadillac GM GMC sales profits

GM resumes production of its 3.0-liter turbodiesel straight-six

General Motors temporarily stopped taking orders for trucks and SUVs equipped with the 3.0-liter Duramax turbodiesel six-cylinder engine in August 2021 due to a supplier shortage. Reports claimed the pause would last through 2021, but the engine is already back in production. Enthusiast website GM Authority learned from sources inside General Motors that the straight-six is once again coming off the assembly line at the Flint Engine Plant in Flint, Michigan. There's no official word on precisely what the problem was linked to and whether it was related to the on-going chip shortage that's wreaking havoc across the automotive industry. All we know is that the pause lasted for about two weeks. Called LM2 internally, the six is available in Chevrolet's Tahoe, Suburban, and Silverado 1500 and in GMC's version of these trucks. It's also an option in the Cadillac Escalade. It develops 277 horsepower at 3,750 rpm and a V8-like 460 pound-feet of torque at 1,500 rpm in every application, and it allows these big behemoths to post surprising fuel economy numbers. Fitted to a rear-wheel-drive Tahoe, the Duramax returns 21 mpg in the city, 28 mpg on the highway, and 24 mpg in a combined cycle, figures that make it more efficient than a Blazer. Demand for the diesel-powered trucks is relatively high. While the shortage undoubtedly took a toll on sales, the Duramax represented 8% of Suburban sales and 6% of Tahoe sales in May 2021. There are no other diesel-burning full-size SUVs available new so they have the market to themselves. On the truck side, Ram still makes the EcoDiesel available on some 1500 trims but Ford abandoned the segment. Related Video: Featured Gallery 2021 Chevrolet Tahoe RST View 24 Photos Chevrolet GMC Truck SUV Diesel Vehicles

2020 GMC Sierra Heavy Duty teased, and you better believe there's a huge grille

Chevrolet has shown us a few photos of its redesigned Silverado Heavy Duty, and today we score our first teaser of the GMC Sierra version of this truck. The most controversial feature of the Silverado HD has to be its massive grille, and the Sierra appears to be no different. Just from this photo of the face, we can already tell it's going to be as bold, some might say gaudy, as the Chevy. We'll have to wait awhile to see it all, though, as GM says the Sierra HD will be making its debut in the second half of 2019. It's no Supra teaser campaign, but this one is already starting out pretty early for a work pickup truck. As far as features and technical details go, mum is the word for now. However, we can assume the Sierra will be nearly identical with the Silverado HD powertrain-wise. We know two engines will be offered on that truck, one being a gasoline V8 and the other a Duramax turbodiesel V8 — the former will be mated to a six-speed automatic, while the latter gets the 10-speed auto. Even though it isn't out yet, the torque figure is already less than the Ram and Ford heavy duty trucks at 910 pound-feet from the diesel. The Ram Heavy Duty just revealed at the Detroit Auto Show scores a whopping 1,000 pound-feet of twist in the torque department. We'll know more about the Sierra HD when the Silverado HD presumably gets revealed with full details at the 2019 Chicago Auto Show at the beginning of February. One thing's for sure: If you want chrome and lots of it, you're gonna get it with the 2020 GMC Sierra HD. 2020 Chevy Silverado HD View 5 Photos Related video: This content is hosted by a third party. To view it, please update your privacy preferences. Manage Settings.