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The Hummer EV Edition 1 is sold out and it'll be years before other trims arrive

When the 2022 GMC Hummer EV was revealed, GMC noted that there would be lower trims available. The company has since provided a few more details on those lower trims, which is helpful to know now that the only trim on sale next year, the Edition 1, was sold out in a scant 10 minutes. However, it's going to be a long time before they're all available.  The entry-level GMC Hummer EV is the EV2. This is the model that will start at $79,995, and unlike the Edition 1, it gets just two motors, one for each end of the truck, each with electronically locking differentials. Output is down to 625 horsepower and a torque rating of 7,400 pound-feet. Note that this and all other reported torque numbers are after the torque multiplication by the single-speed transmissions, hence the extremely high numbers. The company hasn't given torque numbers at the motors, which would be more comparable to other electric cars. Range is also reduced to 250 miles, probably due to a smaller battery pack. Fast charging is also restricted to 400-volt charging, so it won't be as fast as the higher trim models. The removable roof panels, retractable rear window, MultiPro tailgate, Super Cruise and 35-inch tires are standard. This model only gets fixed steel suspension and two-wheel steering. The EV2 will be the last of the trim levels to go on sale, with a target of spring 2024. Yes, as in 3.5 years from now.  The next level is the EV2X, which will be available a year earlier in the spring of 2023. It gets the same powertrain as the EV2, but adds 800-volt fast charging and a 300-mile range. It also gets the adaptive air suspension and four-wheel steering, plus the associated party tricks of Crab Mode and Extract Mode. This model costs $89,995. The earliest Hummer EV that isn't an Edition 1 and therefore not yet sold out will be the EV3X, the entry-level three-motor model. It goes on sale in the fall of 2022 at a price of $99,995. It's not quite as potent as the Edition 1, though, with an output of 800 horsepower and 9,500 pound-feet of torque. It also lacks the "Watts to Freedom (WTF)" launch control feature. But it does get torque-vectoring with the dual rear motors, which can also lock their speeds to be equal like with the mechanical locking differential at the front. The EV3X's range is 300 miles like the EV2X.  As for the Edition 1, it started $112,595 before it was sold out. Customers are to expect them in fall 2021.

2020 Chevy Trax spied sporting design cues from the new Blazer

We saw spy shots in August for what we thought was either a redesigned Chevrolet Trax or new GMC subcompact crossover. At the time we were leaning Chevy. But after this latest batch of spy shots taken near GM's proving grounds, we're now thinking this one is the Trax replacement and the other one was a GMC. For one, the thin row of LEDs looks remarkably similar to the 2019 Chevy Blazer's LED strip. The additional light slightly below that is similar to the Blazer as well, leading us to believe that the next Trax will have a Blazer-esque front end. At first glance, this vehicle looks slightly larger than today's Trax with a much brawnier shape than the current blob-like design. The rear roof cladding could be hiding the same sloped rear window with spoiler hangover we see on the Blazer. Circling back to the other small GM crossover we caught testing, this one doesn't have those Blazer elements. The curved windshield and sloping roof are like those of the GMC Terrain, as are the horizontal grille bars. By contrast, the above car has a straighter windshield and a roof shaped more like the Blazer. One element that does seem to diverge from the new Blazer are the taillights, but they don't exactly look production-ready anyway. If we're right about this being the next Trax (and we're pretty sure we are) then this looks to be a more distinctive vehicle than what it will replace. The mirrors have left their awkward spot on the doors, and it's shaping up to be a much sportier looking crossover as a whole. This vehicle will most likely end up being a 2020 model year car, and if so, we would expect to see undisguised photos of both it and the assumed GMC version next year. Related Video: Featured Gallery 2020 Chevrolet Trax spy shots Spy Photos Chevrolet GMC Crossover SUV Future Vehicles chevy trax

General Motors shaking up its marketing... again

One of the things that dogs the full comeback of General Motors is the instability of its marketing. That part of the automaker got yet another big shakeup today when GM confirmed what I have been tweeting for a few days - strong rumors that the Chevrolet and Cadillac ad accounts are walking to new ad agencies.
Cadillac, GM's luxury brand, is going into review from Fallon Worldwide, Minneapolis and the indications are that Campbell-Ewald, Chevy's old ad shop, will end up with most or all of it. C-E just announced that it was moving from its long-time home in Warren, MI to a new downtown Detroit office next to Ford Field, just blocks from GM.
The other shoe to drop shortly will be the shift of GM's most important brand, Chevy, from Goodby, Silverstein & Partners of San Francisco to McCann-Erickson of Troy, MI. McCann used to be the agency for Buick and GMC, as well as GM's corporate advertising, and has retained some pieces of business over the last few years. Sources have even told us that it was McCann that did a lot of the creative work on Chevy's new ad platform, Find New Roads. (Not to be confused with a former McCann tagline for Saab, "Find Your Own Road.")