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2020 GMC Sierra gets small price bumps, package discounts and tweaks

A couple of months ago we covered a brace of changes GMC made to the 2020 Sierra 1500. Those included availability of the 2.7-liter turbocharged four-cylinder with 310 horsepower and 348 pound-feet of torque, the 5.3-liter V8 getting the 10-speed automatic transmission, the CarbonPro Editions debuting for AT4 and Denali trims, and a new bed view camera. But GMC has made a few more smaller changes throughout, as GM Authority found, part of a detailed overhaul among GM's pickup lines that's already changed trim names, trim volume, and prices on the Chevrolet Canyon and GMC Colorado. We'll start with MSRP adjustments on the 2020 Sierra: 4WD drivetrains in SLT, and the AT4, and Denali trims that only come in 4WD, see a price increase of $200. There are also more MSRPs to consider this year, with a handful of new Elevation models filling price gaps.  The only changes inside are AT4-logoed all-weather floor liners that come standard for that trim, and adaptive cruise control joining the Driver Alert Package II available on the SLT, AT4, and Denali trims. Speaking of packages, the Value Packages represent truth in advertising. The new base-model Sierra Sierra Value Package costs $860 to combine the Convenience Package and Trailering Package. Those two cost $1,640 when ordered separately. Sticking with the base trim, the Chrome Exterior Package disappears because the chrome bumpers it added are now the standard finish. Black bumpers front and rear can be ordered at no charge, and the 17-inch Bright Silver painted aluminum wheels can be ordered alone. One trim up, the SLE Value Package lumps Convenience and Trailering, too, but it only costs $380, which is $15 less than the Trailering Package by itself. The Elevation Value Package gets cut by $1,330 to $585. On the AT4 trim, GMC dropped the price of the CarbonPro Package from $1,060 to $560, and the Premium Package comes down by $500 as well. The same $500 discount applies to the SLT Premium Package. The new 2.7-liter turbocharged four-cylinder is the optional engine on the base, SLE, and Elevation trims, saving $235 on the first trim and $395 on the other two compared to ordering the standard 4.3-liter EcoTec V6. Smokey Quartz Metallic exterior paint is expected to disappear come Q2. Two new wheels enter the range in the upper reaches, one being a 20-inch Carbon Grey painted rim available on the AT4 CarbonPro Edition.

GM's Super Bowl ad puts Will Ferrell and EVs in Netflix shows

GM is kicking off the automotive Super Bowl commercial season with EVs and Will Ferrell. The ad highlights GM's new relationship with Netflix in which the automaker's many upcoming electric cars and trucks will appear. More specifically, the ad has Will Ferrell appearing in settings from major Netflix TV movies and shows such as "Army of the Dead" and "Squid Game," talking about how there's no reason not to have EVs there. And then he also appears with EVs in shows where they don't make sense, such as "Bridgerton" and "Stranger Things," but only to reassure people that Netflix won't be shoving new cars where they don't fit in. The GM lineup on display is pretty varied, with the GMC Sierra EV, Hummer EV, Chevy Blazer EV, and Cadillac Lyriq all making appearances. Most interesting is the Chevy Silverado EV Trail Boss in the "Stranger Things" part. Chevy hasn't said much about it beyond a teaser and saying it'll be a late addition to the line. It looks pretty much like the truck in the teaser with the black plastic front fascia and fender flares. But it gets different wheels, Trail Boss badges on the rear pillars, and a gloss black roof like the RST trim. Related video: 2024 Chevy Silverado EV | 2022 Chicago Auto Show

GM takes 2020 full-size pickup sales crown

It's no secret that 2020 was an unconventional year for auto sales. Extenuating circumstances or not, it was a year of upheaval even for ever-resilient (and ever-profitable) pickups, with General Motors taking the crown from Ford in the full-size segment.  The Ford F-Series still outsold every other full-size pickup nameplate in the country by a significant margin. It's only when you combine GM's Chevrolet Silverado and GMC Sierra variants that you get a number that exceeds Ford's. This isn't really a new phenomenon, either. In fact, it was only somewhat recently that Ford took the overall full-size crown away from GM, and not only did Ford widen the gap in recent years, but Ram has once again become a legitimate challenger, even managing to outsell the Silverado by a healthy margin in 2019, but never coming close to the F-Series in terms of total volume.  But, 2020 being 2020, things got weird yet again. Ram remains relevant, of course, but Ford got caught with its pants down thanks to the one-two punch of COVID and the generational changeover of the core F-150 model, which resulted in a production interruption as the company's assembly facilities transitioned from building the old 2020 model to the new-for-2021. This perfect storm, as it turns out, was sufficient for GM to walk away with the full-size crown. See for yourself: Full-size 2020 pickup sales: GM total: 847,110 F-Series: 787,422 Silverado: 594,094 Ram: 563,676 Sierra: 253,016 Tundra: 109,203 Titan: 26,439 As you can see, Ram slipped back behind Silverado, slotting comfortably into third place. The Silverado 1500 had a flat year, but the heavy- and medium-duty variants bucked the trend and contributed to a slight uptick in sales for the nameplate, while F-Series tumbled more than 12% (nearly 110,000 units), opening the door for GM to steam ahead.  There were similarly significant shakeups in the midsize truck segment. First, 2020 was the first full year of retail sales for the Gladiator pickup, which surged to fourth place behind the stalwart Tacoma, Ranger and Colorado. GM's combined sales of the Colorado and Canyon are good enough for second place by manufacturer, but nowhere close to what it would take to dethrone Toyota.