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GMC rules out subcompact crossover to go premium, focus on trucks

Don't wait for GMC's on-again, off-again baby crossover any longer. The company confirmed it has no plans to enter the growing car-based subcompact crossover segment in the near future because the expansion wouldn't fit its image. "I'm going to give you a definitive no on that one," answered Mark Alger, a regional marketing manager for GMC's Canadian division, when asked about the entry-level segment by GM Authority. "We want to position GMC as a premium brand, focus on our trucks, and capitalize on the AT4 name," he added. Positioning GMC as a premium brand wouldn't prevent officials from giving an entry-level the green light; Audi, BMW, and Mercedes-Benz all sell cars priced in the vicinity of $30,000. Focusing on trucks like the Sierra and the Canyon makes sense, however, because they compete in a bigger segment of the market where profit margins are much wider. It helps that GMC doesn't have to worry about markets outside of North America; it's not concerned about its sales and image in, say, Spain. We've heard speculation about GMC's entry-level model since the Granite concept (pictured above) made its debut during the 2010 Detroit auto show. It was approved for production in 2010, approved again the following year (complete with rear suicide doors), and canceled in 2012, but the reports never went away. The segment's popularity added credibility to the recent murmurs describing a born-again Granite aimed at the Honda HR-V and the Toyota C-HR, among others. The Chevy Trax and Buick Encore are both GM vehicles that compete in this segment.  GMC also canceled a body-on-frame, Bronco-taming SUV, according to a recent report. The truck-focused automaker promised every nameplate in its range will receive the rugged AT4 treatment by 2021, however, and it announced plans to show the off-road-ready Canyon in early 2020.

Gladiators, Pilots, and Palisades, plus a couple boring crossovers | Autoblog Podcast #562

On this week's Autoblog Podcast, Editor-in-Chief Greg Migliore is joined by Consumer Editor Jeremy Korzeniewski. The duo discuss the leaked Jeep Gladiator, Ford's Baby Bronco, the Aston Martin DBX, and then touch on other reborn names like the Honda Pilot. They also discuss how boring crossovers have taken over as the family car of choice in the United States and debate the merits of turbocharged V6 engines versus the classic American V8. Finally, we spend your money.Autoblog Podcast #562 Get The Podcast iTunes – Subscribe to the Autoblog Podcast in iTunes RSS – Add the Autoblog Podcast feed to your RSS aggregator MP3 – Download the MP3 directly Rundown Jeep Gladiator leaked Hyundai Palisade and Honda Pilot teased Aston Martin DBX Ford Baby Bronco leaked Boring crossovers Ford F-150 2.7-liter EcoBoost Spend My Money Feedback Email – Podcast@Autoblog.com Review the show on iTunes Related Video: Podcasts LA Auto Show Aston Martin Ford GMC Honda Hyundai Jeep Truck Crossover SUV honda pilot jeep gladiator aston martin dbx hyundai palisade ford baby bronco

GMC Canyon next generation previewed with off-road AT4X trim

GMC is preparing to give the Canyon, its smallest and most affordable pickup, a complete makeover. While we won't see the truck for a few months, the company released a preview image to give us an idea of what to expect and confirmed the lineup will include an AT4X model. Although the teaser keeps most of the sheetmetal hidden, the truck appears to receive a more chiseled hood and concave door skins that should make it look less slab-sided. The fenders are eye-catching as well: They're more punched-out that the current-generation model's. Keep in mind that we're looking at the AT4X trim, which will be positioned as the off-road champion of the range and should consequently get a brawnier-looking design. Other off-road goodies include big Goodyear Wrangler tires wrapped around 17-inch beadlock-capable wheels, plastic wheel arch flares, and rock rails. GMC is keeping additional details under wraps, but we're guessing suspension tweaks are part of the package as well. After all, the current-generation AT4 benefits from a one-inch suspension lift and skid plates, among other upgrades. This isn't the first time we've seen or heard of the Canyon AT4X. Our spy photographers caught a camouflaged prototype that looks taller and considerably more rugged than the AT4 in July 2021, and the Canyon AT4 OVRLANDX concept introduced in August 2021 seemingly previewed some of the features that will trickle down to the production model, including the rock rails and wheel arches. GMC will unveil the next-generation Canyon this summer, and we expect to hear more about it in the coming weeks. And, if a new Canyon is around the corner, that likely means that the next Chevrolet Colorado isn't far behind. Both will compete directly against the new Ford Ranger, which has only been unveiled for overseas markets as of writing and which will spawn a range-topping, V6-powered Raptor. Another competitor the duo will need to fend off is the Nissan Frontier, which got its first update since the 2005 model year for 2022. Already offered on the 2022 Sierra, the outdoorsy AT4X trim will spread across the GMC range in the coming years. Nothing is official yet, but earlier spy shots strongly suggest that the Sierra Heavy Duty will be treated to the AT4X treatment in the not-too-distant future. Related video: This content is hosted by a third party. To view it, please update your privacy preferences. Manage Settings.