2024 Gmc Terrain At4 on 2040-cars

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GM CEO Mary Barra predicts mass electrification will take decades

General Motors is allocating a substantial amount of money to the development of electric technology, but Mary Barra, the firm's CEO, conceded that battery-powered cars won't fully replace their gasoline-burning counterparts for several decades. She stressed the shift is ongoing, but she hinted it will be slower than many assume. "We believe the transition will happen over time," affirmed Barra on "Leadership Live with David Rubenstein," a talk show aired by Bloomberg Television. She added that not every car will be electric in 2040. "It will happen in a little bit longer period, but it will happen," she told the host. She was presumably talking about the United States market; the situation is markedly different in Europe and in China, where strict government regulations (and even stricter ones on the horizon) are accelerating the shift towards electric cars. On the surface, it doesn't look like General Motors has much invested in electrification; the only battery-powered model it sells in America in 2020 is the Chevrolet Bolt (pictured), which undeniably remains a niche vehicle. Sales totaled 16,418 units in 2019, meaning the Corvette beat it by about 1,500 sales. In comparison, Cadillac sold 35,424 examples of the aging last-generation Escalade during the same time period. And yet, the company isn't giving up. It has numerous electric models in the pipeline including a slightly larger version of the aforementioned Bolt, the much-hyped GMC Hummer pickup, and an electric crossover assigned to the Cadillac brand. These models (and others) will use the Ultium battery technology that General Motors is currently developing. Its engineers are also working on a modular platform capable of underpinning a wide variety of cars. Bringing these innovations to the market is a Herculean task. EVs may not take over for decades, but Barra and her team must believe their 2% market share will increase significantly in the coming years if they're approving these programs. Autonomous technology is even costlier, more complicated, and more time-consuming to develop. Barra nonetheless expects to see the first General Motors-built driverless vehicles on the road by 2025. "I definitely think it will happen within the next five years. Our Cruise team is continuing to develop technology so it's safer than a human driver. I think you'll see it clearly within five years," she said on the same talk show. Her statement is vague but realistic.

Will GMC enter the subcompact crossover segment after all?

GMC last year categorically ruled out launching a subcompact crossover positioned below the Terrain, but the decade-old rumor refuses to die. The on-again, off-again model is back on track for production, according to a recent report. Citing anonymous sources, enthusiast website GM Authority claims the soft-roader is closer than ever to receiving the proverbial green light for production. It hasn't been approved yet, so development work hasn't started. What it will look like if it receives a thumbs-up from executives is up in the air, but GMC can take several paths into this lucrative (and increasingly popular) segment of America's new-car market. Chevrolet has two fighters in the ring: the Trailblazer and the Trax. GMC could feasibly choose one, put it in a brand-specific wrapper, and call it a day. It could also design its entry from scratch, though this option would take longer and cost significantly more. Either way, the model will allegedly be called Granite or Graphyte, and it will be positioned below the Terrain in terms of size and price, meaning it would likely start above $20,000. In 2019, GMC explained it ruled out expanding its range towards the bottom to position itself as a premium brand. It wanted to focus on high-profit models, like the Sierra and the Canyon, but the crossover's ever-increasing popularity may have proven too alluring to resist. Besides, small and premium aren't mutually exclusive, and downsizing would help the brand increase its annual sales. If you're experiencing deja vu, it's likely because we've heard murmurs about a city-friendly GMC since the Granite concept (pictured) made its debut during the 2010 edition of the Detroit Auto Show. It was approved for production that year, approved again in 2011 (tentatively on a Cruze platform), and abruptly canceled in 2012. GMC hasn't commented on the report, so we'll need to be patient to find out if it's accurate — and how it would differentiate its entry-level crossover from Buick's. In the meantime, the company is putting the final touches on the electric Hummer, which will be offered as a pickup and as an SUV, and it's about to unveil the 2022 Sierra. Featured Gallery GMC Granite Concept Rumormill GMC Crossover

5 reasons why GM is cutting jobs, closing plants in a healthy economy

DETROIT — Even though unemployment is low, the economy is growing and U.S. auto sales are near historic highs, General Motors is cutting thousands of jobs in a major restructuring aimed at generating cash to spend on innovation. It's the new reality for automakers that are faced with the present cost of designing gas-powered cars and trucks that appeal to buyers now while at the same time preparing for a future world of electric and autonomous vehicles. GM announced Monday that it will cut as many as 14,000 workers in North America and put five plants up for possible closure as it abandons many of its car models and restructures to focus more on autonomous and electric vehicles. The reductions could amount to as much as 8 percent of GM's global workforce of 180,000 employees. The cuts mark GM's first major downsizing since shedding thousands of jobs in the Great Recession. The company also said it will stop operating two additional factories outside North America by the end of next year. The move to make GM get leaner before the next downturn likely will be followed by Ford Motor Co., which also has struggled to keep one foot in the present and another in an ambiguous future of new mobility. Ford has been slower to react, but says it will lay off an unspecified number of white-collar workers as it exits much of the car market in favor of trucks and SUVs, some of them powered by batteries. Here's a rundown of the reasons behind the cuts: Coding, not combustion CEO Mary Barra said as cars and trucks become more complex, GM will need more computer coders but fewer engineers who work on internal combustion engines. "The vehicle has become much more software-oriented" with millions of lines of code, she said. "We still need many technical resources in the company." Shedding sedans The restructuring also reflects changing North American auto markets as manufacturers continue to shift away from cars toward SUVs and trucks. In October, almost 65 percent of new vehicles sold in the U.S. were trucks or SUVs. That figure was about 50 percent cars just five years ago. GM is shedding cars largely because it doesn't make money on them, Citi analyst Itay Michaeli wrote in a note to investors. "We estimate sedans operate at a significant loss, hence the need for classic restructuring," he wrote. The reduction includes about 8,000 white-collar employees, or 15 percent of GM's North American white-collar workforce. Some will take buyouts while others will be laid off.