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GMC Sierra 1500 AT4X: Can you sleep in it?

Autoblog may receive a share from purchases made via links on this page. Pricing and availability are subject to change. The recently introduced GMC Sierra AT4X is an impressive combination of off-roading and luxury. But can you sleep in it? Pickups are great for towing campers or as a platform upon which to build out overlanding rigs, but from the factory they usually aren’t as useful as SUVs to sleep in, considering half of the length of the vehicle is taken up by the bed. Let's see how the AT4X fares. Space The biggest thing to consider when it comes to camping in your car is whether or not there is enough space in it for you and possibly a partner to lay down comfortably. This is tough when it comes to pickup trucks, which are hampered by the fact that half (or more) of the length of the vehicle is taken up by the bed of the truck. Some trucks have added features like lie-flat seats that make sleeping in them a bit easier, though itÂ’s still not a perfect solution. Unfortunately the AT4X is not one of those trucks. While the seats do lay back quite a good amount, I wasnÂ’t able to get comfortable enough to rely on them for a good nightÂ’s rest. To the rear we go. If youÂ’re vertically challenged, you may be in luck, especially if you donÂ’t sleep stretched out. The Sierra 1500 is a wide truck, almost 7 feet wide in fact. The rear bench measures 56 inches in width, which isnÂ’t a great option for most adults unless you really like sleeping in the fetal position. ItÂ’ll do in a pinch but I wouldnÂ’t expect to get a great night's sleep again and again.  Below the bench, which folds up and out of the way, is a relatively flat floor which can offer a bit more length. At 63” it still isnÂ’t enough for me to lie down with the doors closed, but it is much less cramped than spending the night on the bench. The subtle bump in the middle of the floor, which is much less severe than the ridges in the bed, can easily be remedied by an inflatable sleeping pad like the Sea to Summit Ether Light XT, or, even better, a cheap air mattress from Walmart. The Bed The bed of the AT4X seems like the most logical place to sleep. After all, it is named the bed for a reason right? If you have an inflatable mattress, then sure, but due to the ridges on the floor, a simple sleeping pad and sleeping bag will not be enough here. Additionally, the length of the bed leaves something to be desired.

GMC considers adding more vehicles to broaden product line

GMC is considering expanding its product portfolio in the next 10 years to allow it to reach more potential buyers and grow sales, a top executive said Monday. The small and midsize sport-utility-vehicle segments are two possibilities, said Duncan Aldred, GMC sales and marketing vice president. He also said GMC won't make a car, preferring to reinforce its reputation as a maker of trucks and SUVs. "There's plenty of opportunities even if we define ourselves as a we do as a truck and crossover brand," he said. He wouldn't comment on the possibility of adding a Jeep Wrangler-fighter, though rumors have swirled for months that GMC is considering a product to compete with the iconic off-roader. "I can't confirm that ... everything's on the table," he said. He also said that it's possible GMC could get a unique set of underpinnings – all of its vehicles share platforms that are also used by Chevrolet – but it's not needed to differentiate his brand. "I'm very happy sharing underpinnings and everything else," he said. "All of the good-performing automakers do that." Speaking to journalists at a roundtable at General Motors headquarters in Detroit, Aldred said GMC received an investment from GM that is double what the brand has historically spent to fund its growth plans. Advertising spending alone will increase 50 percent this year compared with 2014. The brand rolled out a new ad campaign on Monday, called "Precision," that will underscore attention-to-detail and the premium features of GMC vehicles. Two of the commercials have a sporting theme, and the third focuses on modern menswear. GMC called it a "contemporary interpretation" of the brand's traditional positioning, and it will also continue to use its long-running "Professional Grade" tagline. The premium positioning of the ads come as buyers are increasingly outfitting their trucks as near-luxury vehicles. The percentage of buyers opting for the top-end Denali trim has increased from 17 percent in the middle of 2014 to 21 percent now. The goal is to get Denali to make up 25 percent of GMC sales by the end of 2017, Aldred said. Spurred by the higher Denali take-rate, the brand's transaction prices leapt by $3,000 last year. "It's [Denali] really kind of this jewel in the crown," Aldred said. GMC sales increased 11.3 percent in 2014 to 501,853 units, making it GM's-second-best-selling brand behind Chevrolet.

GM might lose 90-year U.S. sales crown over chip shortage

Automotive News editor Nick Bunkley tweeted on October 1 that according to AutoNews data, General Motors "has been the largest seller of vehicles in the U.S. every year since passing Ford in 1931." With automakers having turned in light car and truck sales data for the first three quarters of 2021, GM's 90-year-run might not reach 91. According to AN figures, Toyota was 80,401 vehicles ahead when the October workday started. Worse, GM is so far behind its historic pace that it might only sell enough light vehicles in the U.S. to match its numbers from 1958.  Meanwhile, the New York Times put a few more salient numbers to the pain GM and Toyota are enduring alongside the the rest of the industry. GM sold 33% fewer cars in Q3 2021 than it did in Q3 2019 during the dark days of the pandemic, 446,997 units this year as opposed to 665,192 last year. GM's Q3 2020 was only down 13% on Q3 2019. Over at Toyota, the bottom line showed a 1% gain in Q3 2021 compared to 2020, with 566,005 units moved off dealer lots. The finer numbers show two steps forward and one step back, though; Toyota's September sales were down 22% compared to last year.  GM remains optimistic about what's ahead, GM's president of North American operations telling the NYT, "We look forward to a more stable operating environment through the fall." We'd like to see that happen, but we don't know how it happens. The chip shortage said to have been the inciting incident for the current woes isn't over, and not only can no one agree when it will be over, the automakers, chip producers, and U.S. government still can't get on the same page about who needs what and when. Looking away from that for a second shows articles about "No End In Sight" for supply chain disruptions in early September, before China had to start working through power supply constraints, global supply chain workers started warning of a "system collapse," and roughly 500,000 containers sat waiting to be unloaded at Southern California ports — a record number seemingly broken every week. And back to chips, we're told just a few days ago the chip shortage is "worse than we thought."   For now, the NYT wrote that GM dealer inventory is down 40% from June to roughly 129,000 vehicles, and down 84% from the days when dealers would cumulatively keep about 800,000 light vehicles in stock. However, GM just announced it would have almost all of its U.S. facilities back online next week, although some would run at partial capacity.