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2020 GMC Acadia AT4 Review | A soft-roader in steel-toed boots

For carmakers today, the perfect lineup would be focused almost entirely on trucks and crossovers, favoring profitability at the expense of diversity. Just look at FCA’s Ram and Jeep showrooms. In the General Motors portfolio, that brand is GMC, with not a car to be found in its lineup and several body-on-frame offerings meant to take a serious beating. It should be a license to print money. But a lineup of trucks and SUVs isnÂ’t enough. Some folks want the rough-and-tumble edge of an off-road vehicle, albeit one that can still credibly serve duty in the school pickup line. Enter the AT4 trim level, an off-road package that spans the gap between the GMC's upscale professional image and the off-road oriented buyer. The 2020 GMC Acadia AT4 is the latest member of the family AT4 slots in between the mid-grade SLT and the range-topping Denali, but simply saying itÂ’s the second-most expensive Acadia variant isnÂ’t really doing it justice. If the SLT trim is understated, and the Denali trim opulent, the AT4 trim promises ruggedness and adventure – even if it canÂ’t deliver it.  The Acadia is definitely a soft-roader and AT4 doesnÂ’t do much to change that – itÂ’s effectively an appearance package. It adds a unique grille, 17-inch wheels and AT4 badges — all blacked out — plus a set of Continental TerrainContact A/T tires engineered to offer a comfortable ride while still enabling some off-pavement excursions. There are several unique interior treatments as well, including “AT4” embroidery on the seats, regardless of whether you go with the base upholstery or the upgraded perforated leather ($1,000) that was added to our test vehicle. Note that we didnÂ’t mention anything beyond the small wheels and meaty tires that would actually make the AT4 any better off pavement. ThereÂ’s no extra ground clearance (it remains a meager 7.2 inches), low range 4x4 system or suspension enhancement to be found here. This would be a departure from other GMC AT4 models, including the Sierra 1500 and upcoming 2021 Yukon, which get extra ground clearance, underbody protection and a rugged suspension, but it won't be an outlier. The similarly soft-roading Terrain AT4 has already been announced.  Yet, off-road models tend to get hammered with on-road handling and ride quality criticism and here's where the Acadia AT4 being more of an appearance package pays off.

GM plans to sell the Chevy Tahoe and Cadillac Escalade in China

General Motors Co plans to sell full-size sport-utility vehicle (SUV) models in China for the first time, and will import a range of models to beef up its product lineup into the world's biggest car market, its China chief told Reuters. The plan would mark a change of tack for GM, which currently produces all of the vehicles it sells in China within the country, which is set to be the only major economy to grow this year amid the COVID-19 pandemic. GM, China's second-biggest foreign automaker, is aiming to offer four models as it looks to improve its brand image and support a sales recovery: Chevrolet's Tahoe and Suburban, Cadillac's Escalade and the GMC Yukon Denali. The Detroit-based company is showcasing those models at the China International Import Expo, or CIIE, an annual import show in Shanghai which started on Wednesday and runs into next week. "Our intention is to get customer reaction and find a way to sell these cars in China," said GM's China chief Julian Blissett. The automaker sees opportunities for such vehicles, partly because Chinese families are expanding, he added. "We are looking into a variety of market sales plans for these vehicles, including online sales, leasing and others," he said, declining to give a detailed timeframe for the plan. GM's Buick and Cadillac mid-size SUVs helped the group's Chinese sales grow 12% in the third quarter this year, the first quarterly growth in the past two years. But it does not have full-size SUV models, which usually have a third row of seats and has room for six or seven people. BATTLEGROUND China, where over 25 million vehicles were sold last year, is a crucial battleground for global automakers including Volkswagen AG, the biggest foreign player by sales volumes, GM and Toyota, as well as local leaders Geely and Great Wall. The country has seen auto sales pick up in recent months following a COVID-19-induced slump, and authorities say they have largely brought the epidemic under control following its emergence in the central city of Wuhan at the end of last year. The expansion plan would also mark GM's first official sales in China of GMC vehicles, a premium brand in the group. Previously GMC vehicles were only sold in the country via unofficial grey importers. The imports will, however, not change GM's basic production strategy in China. It will still mostly sell vehicles made in China - for now, at least. "Depending on however we go we might make other decisions," Blissett said.

Despite strong profits, GM still fighting flat market share

Looking at the progress General Motors has made since it entered bankruptcy, it's easy to forget that the company still has a long way to go before it's the juggernaut it once was. A recent report from Reuters points out that, while GM is making money, it isn't making any gains in terms of US market share. Quite the opposite, really. Consider this factoid: In 1963, nearly half of the cars sold in the United States were from Chevrolet, Cadillac, Buick, GMC or Pontiac. Now, the company's US market share is stagnant at 17.9 percent. That same number is half of just Chevy's 1963 market share. This is all despite GM going on a binge replacing or updating its models. "Market share increases are not instantaneous," Mark Reuss told Reuters at the 2014 Detroit Auto Show. "We've got a lot of baggage. Don't underestimate what people though of us, or these brands, through these hardships and 30 years." The reasons for the stagnant market share are numerous. Reuters points out that retooling of factories and a focus on limiting incentives are both good things for profit, but not necessarily for market share. There's also the troubling turnover of the brand's marketing department. These issues don't change the fact that Chevrolet has lost 1.4 percent of its market share in two years, and that Cadillac - arguably GM's most improved brand overall - has lost 1.2 percent in the same period. Part of that can be blamed on GM's avoidance of fleet sales in favor of more profitable customer sales. "Our focus has really been on retail and that's where we've got the growth," said Alan Batey, GM's interim global marketing boss. "We want to grow GM and that means growing market share and profits, but it's not at all costs," Reuss said. News Source: ReutersImage Credit: paul bica - Flickr CC 2.0 Earnings/Financials Buick Cadillac GM GMC sales profits