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GMC's Denali offerings are going great guns

The Denali trim that GMC uses to denote its top-of-the-line vehicles was introduced back in 1999, partly as a way to challenge the recently introduced Lincoln Navigator. Fifteen years later, and with GMC the tenth-largest US automotive brand by itself Denali has become a sub-brand that keeps the cash registers ringing at the Renaissance Center HQ. While GMC increased sales by 9 percent in 2013, TheDetroitBureau.com reports that that Denali sales rose by 20 percent.
There are currently five Denali models in the GMC line, with the Denali trim available on all but its commercial vans. In 2010, when the now-discontinued Yukon XL Hybrid was also on sale, GMC sold 32,886 units of its top trim. Last year, that number had increased to 75,558, with almost no help from traditional marketing spends. Go to YouTube and search for "GMC Denali commercials" - the few actual commercial results are from years ago. GMC marketing director Roger McCormack tells TheDetroitBureau.com, "It's largely all been organic."
As sales have grown, so has the tide of money GMC rakes in from the additional luxury features on Denali models. The 2015 Chevrolet Tahoe starts at $44,600, yet its 2014 Yukon Denali doppelganger starts at $58,320, pricing that includes additional features like the larger 6.2-liter V8, nicer interior, head-up display and magnetic ride control suspension. The Yukon XL Denali starts at $60,965, but the article says the "average customer" likely to spend "up and above $70,000" to take one home. How does that happen? On a top-trim Tahoe LTZ, the top-tier wheel option is a set of 20-inch chrome wheels for $400; on the 'base' Yukon Denali you can swap for a set of 22-inch chrome alloys for $2,995. Add it up, and an analyst at AutoTrends Consulting said that kind of margin "epitomizes the concept of obscene profitability." We say when it comes to Denali, GMC appears to stand for "Grabbing More Cash."

Driving the Panamera and Mike's Rant | Autoblog Podcast #487

This week we cover some recent news like the upcoming Land Rover Discovery, updates to FCA's large car platform (including the Challenger), and talk about water injection. Then we go into what we've been driving - David just finished his time in the Porsche Panamera Turbo and Mike tried the GMC Acadia. And then Mike (who is still uncomfortable writing in the third person) goes on a rant about why automakers shouldn't specify which cars are aimed at women. The rundown is below. Remember, if you have a car-related question you'd like us to answer or you want questionable buying advice, send a message or a voice memo to podcast at autoblog dot com. Autoblog Podcast #487 The video meant to be presented here is no longer available. Sorry for the inconvenience. Topics and stories we mention Land Rover is bringing a new Discovery to the Paris Motor Show An AWD Challenger is coming, which means more Hellcat The Jeep Wrangler finally gets modern headlights Water Injection from the BMW M4 GTS is coming to the mass market 2017 GMC Acadia 2017 Porsche Panamera Turbo A rant about sexism in marketing Another take on the $6000 fun car Rundown Intro - 00:00 The news - 00:50 What we've been driving - 11:30 Rant - 30:49 Listener's fun car - 35:56 Total Duration: 42:22 Get The Podcast iTunes – Subscribe to the Autoblog Podcast in iTunes RSS – Add the Autoblog Podcast feed to your RSS aggregator MP3 – Download the MP3 directly Feedback Email – Podcast at Autoblog dot com Review the show in iTunes

GMC Hummer EV SUV to be fully revealed during Final Four in April

GMC is going to use another large platform to reveal the next chapter in its Hummer story. The GMC Hummer EV SUV will officially be revealed on Saturday, April 3, at 5 p.m. ET during the Final Four. That’s the SUV, not the truck, which has already been revealed. YouÂ’ll be allowed to place a reservation for the SUV at the same time as itÂ’s unveiled during the basketball games. There are no further details about the SUV, but weÂ’ll point out that a decent preview of what the SUV will look like is already out and can be seen here. ItÂ’s going to look a whole lot like the pickup, but will of course be fully boxed in, as an SUV is. WeÂ’ll know more about what GMC has in store in just under a monthÂ’s time.  In addition to the news about the impending SUV, GMC released video footage of the pickup version undergoing winter testing in MichiganÂ’s snowy Upper Peninsula. You can see the video below. This content is hosted by a third party. To view it, please update your privacy preferences. Manage Settings. GM says that itÂ’s using this region to dial in and calibrate the truckÂ’s all-wheel-drive torque distribution, traction control system and stability control. Testing is conducted on snow, ice, and steep and split-friction grades. ThatÂ’s all GM is letting us in on for now, but at least we have the second version of the electric Hummer in our scopes now and will be eagerly anticipating its reveal. Related video: This content is hosted by a third party. To view it, please update your privacy preferences. Manage Settings.