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GM is quietly slashing prices on base models

While General Motors' fourth quarter financial figures haven't yet been released, the automaker seems to be weathering a potentially rocky time well, even beating third-quarter projections last year. To keep the climb going, the company is launching new base trims for several popular models that make them cheaper than ever but with tight dealer margins. The new entry-level trims are the Chevrolet Cruze L, Equinox L, GMC Terrain SL and Buick LaCrosse 1SV. Buyers lose some content by picking them, but the prices are slashed. According to Cars Direct, the biggest savings are on the LaCrosse, where customers pay $31,065, plus $925 destination, $2,570 less than the previous base 1SB trim but must accept things like 17-inch wheels and no cargo net in the back. If you're wondering how Buick can remove only a little equipment but cut the price so much, it's because the company also slashed dealer margins. According to Cars Direct, the difference between the invoice and MSRP for the LaCrosse 1SV is only around $150, compared to around $1,350 before. The disparity is even greater for the Cruze with an $81 difference in the prices, compared to about $600 for the LS version. Showrooms are expected to keep very low stocks of these trims, though. "Dealers use such vehicles to get people in the door, but they do not generally want to do high volumes of these strippers. The margins are next to nothing; they don't make much money off these cars," said Ed Kim, Vice President of Industry Analysis for AutoPacific to Autoblog. Dealers are also expected to advertise that these new base trims undercut major competitors. For example, the Cruze L rings up for about $2,320 less than a Honda Civic LX, according to Cars Direct. One potential drawback for buyers is that these models might not be eligible for incentives. While the attractive prices might get customers into dealers, folks may not actually end up driving home with these entry-level models. Kim indicated base trims also make up a small portion of the sales mix. "Consumers aren't asking for stripped out vehicles, even at the low end of the marketplace," he said. Featured Gallery 2015 Chevrolet Cruze View 9 Photos News Source: Cars DirectImage Credit: Chevrolet Buick Chevrolet GM GMC Car Buying Car Dealers Crossover Sedan gmc terrain cheap cars

GM recalling another 2.7 million vehicles in five separate campaigns

The recalls keep rolling in from General Motors, evidently keen to avoid repeating the mistakes of the ignition-switch debacle and clean house. This time they're all coming at once, with five separate recalls announced together covering approximately 2.7 million vehicles.
The largest of the five actions involves over 2.4 million units of the previous-generation Chevrolet Malibu and Malibu Maxx, Pontiac G6 and Saturn Aura in order to fix brake light wiring harness, which have been found to be susceptible to corrosion. The recall is separate from the 56k Aura sedans which GM recently recalled over faulty shift cables, not to mention the previous massive recall of 1.3 million vehicles - some of them the same models - but appears to have resulted from the National Highway Traffic Safety Administration investigation that started with the G6 almost a year ago.
The second-largest campaign involves the 2014 Chevy Malibu, specifically those fitted with GM's 2.5-liter engine and stop/start system, approximately 140,000 examples of which has been found to have problematic brakes. The issue does not appear to be connected to the recall of 8k Malibu and Buick LaCrosse sedans (also involving brake woes) which we reported upon last week. Four crashes have been reported in such models, but GM admits it's not yet clear if the problem was a contributing factor in the accidents.

GMC Canyon AT4 OVRLANDX concept previews potential Bison-like model

GMC is signaling a move into serious off-road territory with this Canyon AT4 OVRLANDX concept. As its name suggest, this one-off was put together as a demonstration of what an overland-style GMC midsizer could potentially look like, but a glance beneath the surface reveals the bones of what we expect to be the forthcoming Canyon AT4X.  While "AT4" has been trickling down through the GMC lineup for the past few model years, AT4X kicks the basic off-road formula up a notch, a la Chevrolet's Colorado ZR2, which gains extra underbody protection, locking front and rear differentials and Multimatic's phenomenal DSSV dampers.  GMC Canyon AT4 OVRLANDX Off-Road Concept View 23 Photos OVRLANDX takes that to the next level, borrowing (and building upon) cues from the even-more-rugged ZR2 Bison, including rocker panel guards, cast-iron control arms, a custom front bumper with an integrated winch, built-in front recovery points, wheel arch trim with integrated LED task lighting, and guy lines for protecting the windshield from low-hanging branches. The custom rear bumper is even from American Expedition Vehicles (AEV), with whom Chevy partnered to produce the Bison's unique exterior bits. Does that seem like a wink and nod to you? “We wanted to showcase GMC Canyon with this concept and punctuate GMCÂ’s commitment to premium, off-road capable vehicles,” said Buick & GMC Global Vice President Duncan Aldred. "Consumer reaction to this conceptÂ’s design will help us further serve the growing market of buyers leading authentic outdoor lifestyles." This content is hosted by a third party. To view it, please update your privacy preferences. Manage Settings. To that end, they threw a few more goodies at the concept. In a way, the roof-mounted tent, awning, cooler and kitchenette are just there to disguise the fact that GMC will likely build a production pickup with much these same specs when the new model debuts for the 2023 or 2024 model year – or perhaps even sooner. While this concept is built around GM's existing 3.6-liter V6 powertrain, the redesigned Canyon is expected to be offered with just one engine: a 2.7-liter turbocharged four-cylinder lifted from the Silverado and Sierra pickups.  Rumors have pointed to a GMC variant of the Colorado ZR2 since the midsize pickup adopted the AT4 branding for its off-road variant.