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GMC Hummer EV SUV prototypes hit the trails in Moab

It seems like GMC's new Hummer EV pickup only just hit the market, but it's almost time to roll the hype train back through for the next installment: the SUV. GM President Mark Reuss shared images of some prototypes crawling on the rocks outside Moab in what he called "final testing validation" ahead of the SUV's projected arrival in showrooms some time in early 2023.  "With its aggressive 49-degree departure angle and tight turning radius of just 35.4-feet, the HUMMER EV SUV’s maneuverability, capability and performance make it an off-road supertruck," Reuss said in the post accompanying the photos. The over-the-river-and-through-the-woods routine depicted in the photos doesn't reveal much we don't already know about the forthcoming electric 4x4, but we can at least contextualize that 49-degree departure angle; the best you'll get from any Jeep Wrangler currently on sale is 40.4 degrees.  GMC's Hummer SUV will launch early next year with an 830-horsepower drivetrain, offering roughly 300 miles of driving range. Pricing will start at $105,595 before options. Later in 2023, GMC will release an EV2X variant with up to 625 horsepower, similar range and an $89,995 price tag. Related video: This content is hosted by a third party. To view it, please update your privacy preferences. Manage Settings.

GM Defense shows Hummer EV-based military truck concept

GM Defense wants to convince the U.S. military that it has even more of what the military needs. During this week's Modern Day Marine 2023 exposition in Washington, D.C., GM Defense showed a new tactical vehicle concept based on the GMC Hummer EV platform. Called the Electric Military Concept Vehicle (eMCV), it uses the same Ultium platform and drivetrain as the retail Hummer EV. That means a 200-kWh battery (usable) powering three motors making 1,000 horsepower, with the two motors in back capable of torque vectoring, the single motor in front fitted with a locking diff. Upgrades over the dealership version include Fox shocks working larger 37-inch tires and heavy-duty brakes. The redrawn front and rear bumpers improve approach and departure angles. The tube chassis and lack of body panels would shed some of the Hummer's prodigious weight, nevertheless, range is reduced as a result of the other mods that reduce aerodynamic efficiency. Among said mods to the six-seater is a 46-inch gun ring and a swing side-arm mount when it's time to clock in. The estimated range drops to 300 miles from the 329 on the retail Hummer EV. Being mostly electric – more on that in a moment – the eMCV has features Silent Drive and Silent Watch driving modes could get fighters on-station with minimal noise.Plugged into a fast charger capable of 350 kilowatts, GM Defense says 12 minutes gets 100 miles of range. But when silence isn't a necessary factor, this is a series hybrid. GM Defense added a 12-kW diesel generator that can provide "limited charging and propulsion," which could also help charge "mission-critical equipment." A while back, the Army purchased a commercial Hummer EV for evaluation. The military didn't request this new concept, a GM Defense spokesperson telling Defense News it was built as a sign of potential. "We're trying to showcase what is in the realm of the possible just so we can get the discussion going and help shape [the military's] future requirements," the spokesperson said. "They get to see the different sizes and how to customize it, the different options." The eMCV sat on the trade show floor next to GM Defense's All-Electric Military Concept Vehicle, a Chevy Colorado-based Infantry Squad Vehicle (ISV) powered by a 60-kWh battery juicing an e-crate motor with 200 hp and 266 pound-feet of torque. The eISV was also built as a demonstrator without military input.

GMC considers adding more vehicles to broaden product line

GMC is considering expanding its product portfolio in the next 10 years to allow it to reach more potential buyers and grow sales, a top executive said Monday. The small and midsize sport-utility-vehicle segments are two possibilities, said Duncan Aldred, GMC sales and marketing vice president. He also said GMC won't make a car, preferring to reinforce its reputation as a maker of trucks and SUVs. "There's plenty of opportunities even if we define ourselves as a we do as a truck and crossover brand," he said. He wouldn't comment on the possibility of adding a Jeep Wrangler-fighter, though rumors have swirled for months that GMC is considering a product to compete with the iconic off-roader. "I can't confirm that ... everything's on the table," he said. He also said that it's possible GMC could get a unique set of underpinnings – all of its vehicles share platforms that are also used by Chevrolet – but it's not needed to differentiate his brand. "I'm very happy sharing underpinnings and everything else," he said. "All of the good-performing automakers do that." Speaking to journalists at a roundtable at General Motors headquarters in Detroit, Aldred said GMC received an investment from GM that is double what the brand has historically spent to fund its growth plans. Advertising spending alone will increase 50 percent this year compared with 2014. The brand rolled out a new ad campaign on Monday, called "Precision," that will underscore attention-to-detail and the premium features of GMC vehicles. Two of the commercials have a sporting theme, and the third focuses on modern menswear. GMC called it a "contemporary interpretation" of the brand's traditional positioning, and it will also continue to use its long-running "Professional Grade" tagline. The premium positioning of the ads come as buyers are increasingly outfitting their trucks as near-luxury vehicles. The percentage of buyers opting for the top-end Denali trim has increased from 17 percent in the middle of 2014 to 21 percent now. The goal is to get Denali to make up 25 percent of GMC sales by the end of 2017, Aldred said. Spurred by the higher Denali take-rate, the brand's transaction prices leapt by $3,000 last year. "It's [Denali] really kind of this jewel in the crown," Aldred said. GMC sales increased 11.3 percent in 2014 to 501,853 units, making it GM's-second-best-selling brand behind Chevrolet.