1966 Classic Thunderbird 390 Ci Original Car 3-speed on 2040-cars

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Ford C-Max spot aimed squarely at Cadillac ELR 'Poolside' hubris [UPDATE]

If we had tried to predict the first video response to the controversial Poolside video for the Cadillac ELR, we would not have thought it would center on compost. But, hey, it's always nice to be reminded that the real world is sometimes better than fiction. Instead of the chic swagger of 'Poolside,' 'Anything Is Possible' is all about getting dirty. The new short in question is called Upside: Anything Is Possible and it promotes two things: Detroit Dirt and the Ford C-Max Energi. As in the ELR ad, Ford's plug-in C-Max only makes an appearance at the tail end of the spot, but instead of the chic swagger of Poolside, Anything Is Possible is all about getting dirty. The ad stars Pashon Murray, co-founder of Detroit Dirt, which takes natural waste from around Detroit, composts it into soil and then spreads that around "forgotten parcels" of Detroit to create urban farms. Detroit Dirt gets its bio-waste from a lot of sources, including the Detroit Zoological Society (all that herbivore manure has to go somewhere), Ford and General Motors, but this particular ad was the idea of Ford's PR agency, Team Detroit. It was a frenetic shoot, filmed with an LA-based director right after a big winter storm blew through Detroit, and Murray couldn't be happier with the result. "This was Ford Motor Company pushing my story, letting me tell the story that I believe in," Murray tells AutoblogGreen. "I get to help push this car and I get to tell my story." She says that the Team Detroit and Ford had to agree on the message, "from my understanding, [YouTube] is where they wanted to start, not where they wanted to finish." The ad is already getting a positive response on Twitter, so we won't be surprised if it shows up in more places soon. "It's not saying Ford is better than GM. It's telling the story of a black woman who's working hard in Detroit." As Detroit Dirt has off-screen support from both GM and Ford, it's unsurprising to hear Murray say that the video "is not a rivalry thing." She notes that the ad agency Team Detroit came to her and offered to tell the Detroit Dirt story using the framework of the GM ad. "It's a parody on this commercial, but it's not saying Ford is better than GM," she said. "It's telling the story of a black woman who's working hard in Detroit." What is that story? It's about urban farming, recovery and recycling. Murray tells us that for the last seven or eight years, she's been dedicated to sustainability.

Entertainment Weekly gets a peek into the 'Ford vs. Ferrari' film

The 20th Century Fox film "Ford v Ferrari" is scheduled to open Nov. 15. The movie tells a story enthusiasts can't get tired of, and that Ford has turned into two profitable automotive revivals: the double-cross that led to the no-expense-spared revenge that spawned the Ford GT40 and four successive victories at Le Mans. Entertainment Weekly spoke to the primary actors in the piece and got shots from the set. Matt Damon plays Carroll Shelby, the man Ford recruited to run the GT40 program after the race car performed poorly in its first year of international racing in 1964. Christian Bale plays Ken Miles, an English version of Shelby who could build and drive winning cars. Miles was so good that when racing one of his "Miles Specials," a Cooper-Porsche he improved and drove for California Porsche dealer Johnny von Neumann, he beat the factory Porsches so often that the Stuttgart automaker took Miles' car away. The movie focuses on the first year of the GT40's winning run, in 1966 after the car had become the GT40 MkII. Bale calls the story a "David vs. Goliath vs. Goliath" battle, because Shelby and Miles had to fight Ford as well as Ferrari. "It's these two friends figuring out how do you deal with these a–holes in suits who know nothing about racing," he said. And even though the cars won the fight on track, the two men didn't always win the fights with their paymasters. The three-way finish Ford staged at the end of the race cheated Miles of victory. Miles had been laps ahead of the second-place GT40 driven by Bruce McLaren at the time, but slowed down to let the car catch up. After the three-abreast finish, race organizers said McLaren's car started the race behind Miles, and by finishing with Miles had covered 60 feet more than Miles during the race. They declared McLaren and Chris Amon the winners. The story of how they got to that point — which director James Mangold called "Butch and Sundance in the world of racing" — promises more twists and turns than the Le Mans circuit, and some open flame; video on YouTube shows Damon-as-Shelby being set on fire in one scene. We admit to a bit of concern when Mangold says, "This is much more of a relationship movie and less a historical document." Yet it sounds like he's done his best to get the racing right, so all won't be lost no matter what. Head over to EW to check out the full story and more photos.

Trucks, SUVs — and Camry — shine in mixed U.S. January vehicle sales

DETROIT — Automakers posted mixed U.S. new vehicle sales data for January, with American consumers continuing to abandon passenger cars for the larger pickup trucks, SUVs and crossover models that manufacturers also love because they are far more profitable. Total industry auto sales for the month rose 1 percent versus January 2016. According to Autodata Corp, which tracks industry sales, the seasonally adjusted annualized rate (SAAR) of U.S. car and light truck sales in January fell to 17.12 million units from 17.44 million a year earlier. Analysts polled by Reuters had expected a January SAAR of 17.2 million units. U.S. auto industry sales fell 2 percent in 2017 to 17.23 million vehicles after hitting a record high in 2016 and are expected to drop further in 2018 despite a solid economy. Interest rates are rising and around 4 million late-model used cars will return to dealer lots this year to compete with more expensive new ones. Automakers have used consumer discounts to boost sales, a growing concern for observers who say this undermines resale values and profits. Discounts declined in January, but remained above 10 percent of manufacturers' recommended prices. ""I think the industry has accepted that (sales) volumes will fall somewhat in 2018 ... and I don't think the industry is going to go over the cliff with insane incentives," Mike Jackson, chief executive officer of AutoNation Inc, told Reuters after his company, the largest U.S. auto retail chain, posted a higher quarterly net profit. Mark Wakefield, head of the North American automotive practice for consultancy AlixPartners, had a gloomier perspective. The industry's less-than-stellar sales performance for January showed "we are now past the peak," he said. "Automakers are now selling the deal instead of the vehicle," he said. "That's a tough spot to be in because that treadmill is hard to get off once you're on it." General Motors January sales rose 1.3 percent, driven by a 16 percent rise in fleet sales. Sales to consumers fell 2.4 percent. GM posted strong gains for models such as the Silverado pickup truck and Equinox crossover model, while its passenger cars continued to struggle. Ford The Blue Oval posted a 6.6 percent sales decline for January, with retail sales down 4.3 percent. Sales of Ford's F-Series pickup trucks - America's best-selling vehicle brand for decades — rose 1.6 percent. Passenger cars were down more than 23 percent.