Ford: Other Roadster on 2040-cars

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Social media star Scott Monty leaves Ford

It seems weird to think that an automaker could have a social media star, but Ford does. Or at least it did. Scott Monty, its Global Digital Communications Manager, led the company's team for almost six years and forged a reputation as being one of the most talented people in corporate social media. But the guru recently announced that he would be leaving the automaker for an undisclosed job elsewhere.
"I just decided the time was right. I am going to take a little time with my family, and I am going to start on a new adventure pretty soon," said Monty in an interview with AdWeek. He also explained a little about his theory of how companies should use social media. In his opinion, it should be a chance to go beyond standard marketing and build a relationship with people. Businesses need to have a broad focus for its online message, and using just one service isn't enough to be successful.
Under his guidance, Ford expanded its Facebook presence significantly. According to AdWeek, it launched the 2010 Explorer on the popular site. Also, when the company wanted to investigate selling electric models, it initially gauged the public's reaction on Facebook and then advertised them there first. Monty has been a major supporter of Twitter as well to broaden the company's communication with the public.

Question of the Day: Worst year of the Malaise Era?

The Malaise Era for cars in the United States spanned the 1973 through 1983 model years, and featured such abominations as a Corvette with just 205 horsepower (from the optional engine!) and MGBs with suspensions jacked way up to meet new headlight-height requirements. There were many low points throughout this gloomy period, of course. The horrifyingly low power and fuel-economy numbers for big V8s during the middle years of the Malaise Era make a strong case for 1974 or 1975— the years of Nixon's resignation and the Fall of Saigon, respectively— as the most Malaisey years. But then the GM-pummeling debacles of the Chevy Citation and Cadillac Cimarron could make an early-1980s year the low point. 1979, the year of the ignominious Chrysler bailout? You choose! Related Video:

Trucks with the best gas mileage for 2024

There's no denying that pickup trucks are an integral part of our culture. They've been instrumental in building our infrastructure and giving the public access to remote locations and myriad recreation activities. Trucks aren't known for being particularly fuel efficient though, with boxy silhouettes and considerable weight negatively affecting their gas mileage ratings. The times are changing and not only are trucks getting more economical, but there are also several new smaller alternatives. An efficient tuck doesn't have to by tiny, though. Some of the trucks with the best gas mileage look classically bulky. What is the most fuel-efficient truck? So what's the most fuel-efficient pickup truck on sale in the U.S? It depends on which class of trucks you're looking at. For this list, we're focusing only on internal-combustion trucks. The small crop of all-electric trucks are certainly worth considering, but it's not so easy comparing EVs to ICE trucks here. In most cases, these trucks are the two-wheel-drive versions since they return the best mileage, but there are a few four- or all-wheel-drive models that we call out.  Not surprisingly, the revival of the compact pickup has altered the truck landscape. In many cases, these petite trucks may be just the right size for many shoppers. That's great because most owners would rather not lug around a ton of weight that they don't necessarily need. The simplest answer to the question posed above is the Ford Maverick Hybrid. It tops this list of fuel-efficient truckswith an impressive 37-mpg EPA estimate for combined city and highway miles. With only 191 horsepower and a continuously variable transmission, it's not as capable off-road or for towing as other trucks, but if you just need something to haul stuff around, you really can't do any better. Its 4.5-foot bed has a slight advantage over its only rival, the Hyundai Santa Cruz, which has a 4-foot bed and an estimate of 23 mpg. So now we know what truck uses the least amount of gas. 2024 Ford Maverick 2.5-liter hybrid powertrain 37 mpg combined (EPA estimate) What is the most fuel-efficient midsize truck? While not as popular as their full-size siblings, midsize strike a good balance of utility and drivability. They’re easier to navigate in a crowded parking lot, and fit down more trails earning a set of Arizona pinstripes.