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Auto industry insider previews tell-all book, What Did Jesus Drive?

"It's about some of the biggest crises in history. It's about who did it right and who did it wrong." - Jason Vines
Jason Vines, the former head of public relations at Chrysler, Ford and Nissan, has seen a lot during his more than 30-year career, and now he's offering a behind-the-scenes look at the auto industry in his tell-all book What Did Jesus Drive? that went on sale this month.

Ford using robot drivers to test durability [w/video]

In testing the durability of its upcoming fullsize Transit vans, Ford has begun using autonomous robotic technology to pilot vehicles through the punishing courses of its Michigan Proving Grounds test facility. The autonomous tech allows Ford to run more durability tests in a single day than it could with human drivers, as well as create even more challenging tests that wouldn't be safe to run with a human behind the wheel.
The technology being used was developed by Utah-based Autonomous Solutions, and isn't quite like the totally autonomous vehicles being developed by companies like Google and Audi for use out in the real world. Rather, Ford's autonomous test vehicles follow a pre-programmed course and their position is tracked via GPS and cameras that are being monitored from a central control room. Though the route is predetermined, the robotic control module operates the steering, acceleration and braking to keep the vehicle on course as it drives over broken concrete, cobblestones, metal grates, rough gravel, mud pits and oversize speed bumps.
Scroll down to watch the robotic drivers in action, though be warned that you're headed for disappointment if you expect to see a Centurion behind the wheel (nerd alert!). The setup looks more like a Mythbusters experiment than a scene from Battlestar Galactica.

Ford to hack $4k off price of Focus EV amid slow sales

Between slow sales and a hefty price drop for its nearest rival, the Ford Focus Electric may be looking at a pretty substantial price cut. The Detroit News is reporting that Ford will drop the price of the all-electric by about $4,000 to $35,200 to be more competitive with the Nissan Leaf, which received a big price cut for 2013 down to $28,800.
Ford has already admitted to having low expectations for the car's sales and massive rebates were reported earlier in the year, but there is still no official word from Ford on this matter. The company's consumer site still lists the 2014 model's starting price as $39,200. In addition to the Leaf, the Focus Electric will also have to deal with the lower prices of smaller EVs including the Honda Fit EV, Fiat 500e and the Chevrolet Spark EV.