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2015 Ford Focus Sedan is fresh-faced and ready to defend its Most Popular crown

Ford has made an art of deeper-than-normal midlife updates since the 2010 Fusion, a strategy that has allowed it to keep models looking fresher in showrooms for longer without needing full redesigns. Instead of slight touchups to light fixtures, new paint colors and perhaps new wheel patterns, Ford has been digging deeper, with significant sheetmetal changes and very different front-end looks, along with an increased emphasis on new in-car technologies to keep models vibrant. Other automakers are following this trend, and Ford itself is continuing on the path with this new 2015 Focus Sedan.
There's a handsome new SE Sport Package that includes a firmer touring suspension, modest body kit and 17-inch wheels.
We first saw this sleek Aston Martin-like nose fitted to a Focus at the Geneva Motor Show last month, but Ford only showed the new look on the five-door hatchback - this is the first appearance of the sedan, which will bow at next week's New York Auto Show. The front end treatment is the same, with a new hood, new headlamps incorporating LED accents, a different grille shape and a completely revised lower fascia that does away with the 2014 model's controversial triangle-shaped corners and gaping intakes. The rear gets a new two-piece, laser-brazed trunk lid with new taillamps, but the overall look is quite similar to last year's car. In any case, the refreshed look brings the Focus sedan more in line with the design of Ford's other recently reworked cars, including the Fusion and Fiesta.

Ford books $2.6B pretax quarterly profit

While its crosstown competitors at General Motors are smarting over a drastic drop in net income to $200 million in the second quarter, Ford has reason to celebrate. The Blue Oval has announced its own Q2 financial results, including a growing net income of $1.3 billion, a $78 million increase over last year. Pretax profits for the company reached $2.6 billion, up $44 million from 2013, but total revenue dropped slightly to $37.4 billion, down from $37.9 billion. Profits per share before one-time charges totaled 40 cents per share, beating Wall Street analysts' expectations of 36 cents a share.
Regionally, the Blue Oval performed strongly, as well. North America posted a record quarterly pre-tax profit of $2.4 billion, a $119 million increase. Europe also showed signs of turn around with its first profit in three years of $14 million after a loss of $306 million in Q2 2013. Ford is actually predicting profitability in the troubled region in 2015. Asia Pacific operations also performed well with $159 million in profits, up $29 million from last year. The only region where the business posted a loss was South America.
According to Automotive News, Ford also announced more precise plans about the changeover to build the aluminum-intensive 2015 F-150. In August, the Dearborn plant will shutdown for eight weeks to retool and its Kansas City plant will do the same next year.

2015 Ford Focus ST zooming toward Goodwood reveal [w/video]

Ford has quite a party ready for the Goodwood Festival of Speed starting on June 27. Not only is the 2015 Mustang going to be driving in front of the European public for the first time, the Blue Oval is also unveiling its 2015 refresh for the Focus ST.
Official details about the latest Focus hot hatch are practically nonexistent at this point. Ford's teaser image shows narrower headlights, and the company says that the ST also benefits from the technical and quality improvements from the refreshed standard model, which likely means an even more Aston-Martin-like grille. However, any improvements for the power or handling are a mystery for now.
Ford will even give visitors to the festival the chance to drive the new ST - at least virtually. Gran Turismo 6 kiosks will be on hand with the hot hatch loaded up to race the Goodwood Hill Climb. There will also be real-time races between former Stig Ben Collins in the real ST challenging a player up the hill in the game.