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Ford says utility vehicles are key to global growth

While most of us believe that small, fuel efficient cars are the key to global expansion for US automakers, Jim Farley, Ford's vice president of Global Marketing, thinks otherwise. Last week, we attended an exclusive sneak preview of the Ford Edge Concept in advance of the Los Angeles Auto Show, and Farley told us that it's actually utility vehicles that will help the Blue Oval gain market share overseas. "There is no other segment in our industry that is growing like utilities," he said. "We expect over the next five years this full family of [utility] vehicles to really drive our growth as a company."
And Farley has the numbers to back it up, too. Ford projects overall automotive sales to grow 23 percent from 2012 to 2017, but the company's utility vehicles are expected to boom by an impressive 41 percent during that same period. Much of that growth will be in China, where Ford estimates its utility sales will explode. "The biggest opportunity for us globally for utilities is in China," Farley said. "China utility growth is expected to more than double from where it is today to 2017, which isn't that far away." Most astounding is that Ford projects its own utility sales in China will eventually increase by more than 2,000 percent when smaller crossovers, such as the EcoSport and Kuga (sold as the Escape in North America), and the Edge and Explorer, are factored in.
Ford's VP also expects utilities to lead the way in the struggling European market. "With all the difficulties of the European market, there is one segment that has actually expanded in volume over the last several years even though the market is way down, and that's utilities," Farley told us. Ford estimates that their utility sales will grow 65 percent in Europe from 2012-2017. "The utility segment is projected to grow we think about thirty percent between now and 2017 in Europe, and we think we are going to grow twice that rate as a brand," Farley continued.

Ford wants smart cruise that's speed and grade sensitive

Ford is working to make adaptive cruise control even smarter and more economical for future vehicles. The automaker now has a patent (pdf link) on a system to use information on the grade of the road, traffic data, and a driver's preferences to eke out better fuel mileage over a journey. This solution would essentially put a little hypermiling right into a model's software. The Blue Oval's patent refers to this tech as "route navigation with optimal speed profile," and the system starts by splitting the way to the driver's ultimate destination into many smaller pieces. Each one is analyzed based on GPS data, and traffic info is also constantly updated. Based on the occupants' preferred travel time, all this info is combined to figure out the most efficient speed for each leg of the journey. All of these calculations are actually more than the car's computers can handle, so some of the math is offloaded to a cloud-based network. According to Ford, some of the benefits come when tackling hills while diving. Maintaining a single speed when going up and down steep grades isn't the most efficient method, but current technology can't easily make the necessary adjustments. This system uses the GPS data to adapt the vehicle's speed and leave the situation with better fuel economy. Ford is currently making major investments into autonomous driving technology and has some prestigious partners. While the patent documents don't specifically mention the optimal speed profiles for driverless vehicles, they seem like a natural fit. Over the course of an entire trip, the fuel economy gains would likely be even greater than over a few miles on a relatively flat interstate.

2016 Ford Shelby GT350 Mustang rated at 526 hp, 429 lb-ft

When Ford debuted the Shelby GT350 Mustang at the LA Auto Show last year, we were told it'd have more than 500 horsepower and over 400 pound-feet of torque. And indeed it does; Ford confirmed today that its hot 'Stang will make 526 hp at 7,500 rpm and 429 lb-ft at 4,750 rpm. Compared to the GT350's main rival, the Chevy Camaro Z/28, that's an increase of 21 hp, but a loss of 52 lb-ft. That said, this Mustang packs some serious prowess, especially in its most hardcore GT350R trim. It sounds pretty wicked, too. It's worth noting that both the standard GT350 and GT350R use the same engine, with the same output ratings. It's also worth noting that this is a flat-plane-crank engine. It's the most powerful naturally aspirated engine Ford has ever made, with 102 hp per liter. Redline is 8,250 rpm. It's a lightweight engine, too – the 5.2-liter mill weighs less than Ford's own 5.0-liter Coyote V8. Perhaps most impressive is the price point for the 2016 Shelby GT350. The standard car comes in at $47,870, while the GT350R will command $61,370 – a big drop over the Camaro Z/28 and it's $73,300 sticker price (including destination but not gas guzzler charges). Ford confirmed the power output news at a media briefing today near its headquarters in Dearborn, MI. Stay tuned for more information as it becomes available. Related Video: