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Ford F-450 claims best-in-class towing, company abandons practice of removing items to boost payload number

The ongoing heavy-duty truck battle between Ford and Ram is showing no signs of slowing down. The Blue Oval is trying to remove at least one point of contention between the two brands by testing its 2015 F-450 Super Duty using the Society of Automotive Engineers J2807 towing standard, which Ram also uses. In the new evaluation, the F-450 is rated at a max towing capacity of 31,200 pounds. That's an identical amount as under Ford's own, previous test.
"We leave no doubt with customers that the F-450 pickup truck has best-in-class towing of 31,200 pounds - whether tested using our own internal towing standards or SAE J2807," said Raj Nair, Ford group vice president for Global Product Development, in the company's release.
At the same time, Ford is also changing how it calculates the F-450's payload. Instead of using its minimum curb weight as before, the brand is now using the truck's base curb weight. The revision lowers the pickup's rating to 5,300 pounds, compared to 5,450 pounds previously. The company said in its announcement that the reason for this is "aligning its payload rating practices with other manufacturers to make it easier for customers to compare vehicles." General Motors made a similar switch for its pickups in August.

Ford bondage ads reportedly trigger firings at Indian ad agency

You will probably remember the ads for the Ford Figo hatchback in India, the ones that showcased the extra large boot of the little hatchback by joking that you can fit three of your enemies in the trunk. One of the ads had Michael Schumacher in the front seat, obviously pleased about having Sebastian Vettel, Lewis Hamilton and Fernando Alonso tied up in the back. But the other two had Paris Hilton and ex-Italian prime minister Silvio Berlusconi up front and three bound and gagged women in the back - in Hilton's case (shown above), it was the Kardashians.
This did not go over well, and Reuters reports that certain employees at JWT India have been fired over the matter. It is also reported that the images weren't actual advertisements, nor were they part of an actual campaign; JWT said they "were never intended for paid publication, were never requested by our Ford client." A JWT rep said the employees who created the ads did so on their own, Ford commented to Automotive News that the ads were "part of a creative exercise intended to test concepts for an advertising competition."
The problem, if the story is to be believed, is that the employees skipped the regular review protocols and uploaded their work to an ad industry site - they were found on Ads of the World. That page, like the employees, has been removed.

Our interview with Jeremy Clarkson and James May, plus SEMA! | Autoblog Podcast #491

This week, David Gluckman and Mike Austin talk SEMA madness, mis-aligned steering wheels, wireless charging, McLarens (they're sports cars!), and decals. We also have an excerpt from a recent interview with James May and Jeremy Clarkson of The Grand Tour and Top Gear fame. As always, we talk about a variety of cars we've been driving and then respond to some questions from listeners. And as a bonus, there's a trivia question mixed in. The rundown is below. Remember, if you have a car-related question you'd like us to answer or you want questionable buying advice of your very own, send a message or a voice memo to podcast at autoblog dot com. Oh, and please send trivia questions! You'll get the honor of stumping your fellow listeners, and we'll thank you too. Autoblog Podcast #491 The video meant to be presented here is no longer available. Sorry for the inconvenience. Topics and stories we mention Stars Selling Cars The Ford Flex is dying SEMA! Dodge Durango Shaker concept New Mercedes inline-six engines Our interview with Jeremy Clarkson and James May Mercedes-Benz E-Class McLaren 570S Ad of the Week: Volvo ABCs of Death Spend My Money on used cars Rundown Intro - 00:00 The news - 02:15 Clarkson/May interview excerpt - 17:12 What we've been driving - 21:12 Ad of the Week - 39:02 Spend My Money/listener questions - 44:13 Total Duration: 57:05 Get The Podcast iTunes – Subscribe to the Autoblog Podcast in iTunes RSS – Add the Autoblog Podcast feed to your RSS aggregator MP3 – Download the MP3 directly Feedback Email – Podcast at Autoblog dot com Review the show in iTunes Celebrities Podcasts SEMA Show Cadillac Dodge Ford McLaren Mercedes-Benz Volvo ford flex the grand tour mclaren 570s SEMA 2016