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First 500 European Ford Mustangs reserved in 30 seconds [w/video]

We're pretty sure that any initial concerns Ford had about selling the redesigned Mustang in Europe have been lessened considerably, after the first 500 Euro-spec 2015 Mustangs were been reserved in just 30 seconds. Moreover, 9,300 people attempted to snag one of the coveted orders for the all-new muscle car. Yes, Mustang, you should do quite well across the pond.
The registration event was held during the UEFA (pronounced yu-eh-fa) Champions League Final between Real Madrid and Atlético Madrid.
"We knew there was huge excitement building for the new Ford Mustang coming to Europe, but the response during the UCL Final was overwhelming," said Roelant de Waard, VP of marketing, sales and service for Ford's European outfit. "It was a truly special way to kick off the Ford Mustang era in Europe."

Ford F-150 King Ranch celebrates 'history and authenticity' for 2015 [w/video]

What's life like on an authentic Texas ranch? We honestly have no idea, having never lived on such a ranch, but we imagine it requires lots of hard work, grit and determination to keep all 825,000 acres - that's larger than the state of Rhode Island - of the King Ranch in Texas under control. Indeed, a total of 350 vehicles, all of which come from Ford, we're told, are currently in use by the ranch. No wonder, then, that the collaboration between Ford and King Ranch has lasted for 15 successful years.
For 2015, in celebration of that 15th anniversary, Ford is debuting three new King Ranch models today at the Houston Livestock Show and Rodeo. The most significant is the 2015 F-150 King Ranch, which, naturally, will add unique interior and exterior bits and pieces to the new aluminum-intensive F-Series pickup. Color choices will consist of Caribou, Bronze Fire, Guard and Ruby Red Metallic Clearcoat, with a range of two-tones to go along with a monochromatic scheme in Caribou. Inside, a bespoke King Ranch interior will be swathed in Premium Mesa Brown leather.
Joining the F-150 King Ranch on dealership floors later this year will be 2015 King Ranch editions of the Super Duty pickup and Expedition fullsize SUV, all of which will offer similar levels of content. Scroll down for more details and two videos from Ford, and be sure to check out the high-res image gallery above, which was shot by the official State Photographer of Texas, Wyman Meinzer.

Ford patent seeks to monitor driver health while on the road

Ford now has a patent on tech to monitor drivers' changing health behind the wheel and potentially share that information with their healthcare provider. The rather simple idea revolves around a vehicle that would have an account-based system to keep track of people. In an emergency, this technology could even contact paramedics. Ford's patent is titled Medical data acquisition and provision, and the implementation really only requires specialized software and sensors. The documents acknowledge that many people don't keep close track of themselves medically, and this could be a solution. In the company's description, the tech would only gather a person's heart rate and weight. A wireless device in the vehicle would ensure that the info is being collected on the right person. Certain thresholds could also be programmed, and drivers and their doctor could be warned if there's a problem. The solution, while intriguing, might be a little too Big Brother for those with privacy concerns. According to the patent, if a person's healthcare provider wants to take a look at the stored data, than the owner needs to grant permission first. Then, the system can send the info wirelessly. Just because it's been patented doesn't necessarily mean it will hit the market, but an increasing number of people are keeping closer tabs on their health with devices like the Fitbit band. Ford's tech could potentially find some fans among these folks.