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Ford owns Automotive Loyalty Awards, Audi and Subaru are king of conquests

Customers are a commodity in the automotive industry, and like any other commodity, automakers trade them back and forth. Only nobody wants to give up their customers - just to keep the ones they have and try to attract others.
That's what the Polk Automotive Loyalty Awards are all about. Every year the industry research body names the automakers, brands and models that manage to keep their customers coming back for more - and attract buyers to switch from other makes. Ford usually does pretty well, but this year it rose above even its own track record.
Not only did Dearborn win the Overall Loyalty to Manufacturer award, but also the Overall Loyalty to Make. Ford also took the African American category, and the F-150 was named the top full-size half-ton pickup in customer loyalty. Ford COO Mark Fields (pictured above) accepted the awards and gave the keynote address at the awards ceremony.

Autoblog Podcast #326

Easter Jeep Safari concepts, Shelby 1000, 2014 Cadillac CTS and Mercedes CLA45 AMG leaks
Episode #326 of the Autoblog Podcast is here, and this week, Dan Roth and Zach Bowman talk about this year's Easter Jeep Safari concepts, the 1,200-horsepower Shelby 1000 and leaked images of the 2014 Cadillac CTS and Mercedes-Benz CLA45 AMG. We wrap with your questions and emails, and for those of you who hung with us live on our UStream channel, thanks for taking the time. Keep reading for our Q&A module for you to scroll through and follow along, too. Thanks for listening!
Autoblog Podcast #326:

Martin Leach's secret EV startup revealed: NextEV

More details have surfaced about ex-Ford executive Martin Leach and the electric-vehicle start-up he's helping to lead. The company is called NextEV, and it's based in Shanghai, Reuters says. Among the fledgling company's investors is Hillhouse Capital, which also has a stake in San Francisco-based car-hailing service Uber Technologies. NextEV is also partnered up with first season Formula E champs China Racing, and that the team will be running a NextEV drivetrain this upcoming season. Late last month, Leach confirmed to Reuters that he was working with an electric-vehicle startup which had employees in both California and China, but he didn't get into the nitty gritty. Now, the company is said to include former BMW senior designer Juho Suh and former Tesla Motors senior program director John Thomas. And although no details have been disclosed about funding levels, there are hints that it may be substantial given possible Chinese backing and an effort to develop a high-end electric vehicle for in China for the domestic market. The group is working on an electric vehicle that it says may debut as early as next year. The supercar will have more than 1,000 horsepower, and will be able to go from 0 to 100 kilometers per hour (62 miles per hour) in less than three seconds, suggesting that the company – like so many others – is looking to out-Tesla Tesla. Leach left his post as chief operating officer of Ford of Europe in 2003, even after being named man of the year by Automobile magazine. He subsequently ran Maserati, then worked last year for Hong Kong-based Hybrid Tech Holdings. That company unsuccessfully put in a bid for the assets of then-bankrupt high-end plug-in vehicle maker Fisker Automotive. News Source: ReutersImage Credit: Luca Bruno / AP Green Ford Electric Shanghai nextev martin leach