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First 500 European Ford Mustangs reserved in 30 seconds [w/video]

We're pretty sure that any initial concerns Ford had about selling the redesigned Mustang in Europe have been lessened considerably, after the first 500 Euro-spec 2015 Mustangs were been reserved in just 30 seconds. Moreover, 9,300 people attempted to snag one of the coveted orders for the all-new muscle car. Yes, Mustang, you should do quite well across the pond.
The registration event was held during the UEFA (pronounced yu-eh-fa) Champions League Final between Real Madrid and Atlético Madrid.
"We knew there was huge excitement building for the new Ford Mustang coming to Europe, but the response during the UCL Final was overwhelming," said Roelant de Waard, VP of marketing, sales and service for Ford's European outfit. "It was a truly special way to kick off the Ford Mustang era in Europe."

2015 Ford Edge debuts with fresh tech inside and out

Edge will be the first Ford-badged product to come standard with EcoBoost power.
Ford officially unveiled the all-new, third-generation Edge today at its Dearborn home, announcing that the latest version of the popular crossover will ride on the same CD4 architecture that underpins the Ford Fusion and Lincoln MKZ. The Edge will also be the first Ford-badged product to come standard with EcoBoost power.

All the details on Plug In 2014 electric vehicle conference you could ever want

One of the best parts of the Plug In 2014 Conference in San Jose, CA last week was getting to listen in on thoughts about the state of the plug-in vehicle industry from people who have been involved with it for ages. They bristle when you call them the "Old Guard" (learned that one the hard way), but these are the people who have been through a number of ups and downs with plug-in vehicles, so they've got what we call perspective. Their knowledge was on full display in the three plenary sessions, which the Plug In Conference organizers have given us permission to share with you. Each is at least 90 minutes long, so make sure to set some time aside to enjoy the discussions after you download them (any help with making them streamable would be appreciated). Follow us below to see what we've got to offer. Opening Plenary (audio link). "The Road Ahead – Delivering on a Vision for Sustainable Transportation." Moderated by Mark Duvall (director of energy utilization at EPRI, the Electric Power Research Institute, and a long-time EV advocate), this panel featured: Jack Broadbent, Executive Officer / APCO, Bay Area Air Quality Management District Pat Romano, President & Chief Executive Officer, ChargePoint, Inc. Aaron Johnson, Senior Director, Customer Programs, Pacific Gas and Electric Company Brendan Jones, Director, EV Sales Operations & Infrastructure Deployment, Nissan North America, Inc. David W. Cash, Commissioner, MassDEP Dan Sperling, Director, Institute of Transportation Studies, University of California, Davis Highlights: Educating drivers to "get over the gas station" is a key strategy, how Level 2 and DC Fast Charging are really "a new paradigm," that there have been well over 214,000 EVs sold in US as of July 2014 and where Nissan sees huge potential for more EV sales (Northeast US and medium-size cities like St. Louis and Pittsburgh). Wednesday Morning Plenary (audio link). "Getting to the Mass Market – A Discussion of Ideas for Widespread PEV Adoption." Moderated by John Gartner, research director for smart transportation at Navigant Research.