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Amazon is showcasing its big push into cars and transportation at CES

From making cars talk using Alexa's voice to managing data from factories full of robots, Amazon wants a big piece of the action in transportation, and next week at CES will unveil more about its strategy to achieve that goal than ever before. The Seattle retail and cloud services powerhouse plans to use the annual technology show in Las Vegas to unveil its plan to be a major player in self-driving vehicle technology, connected cars, electric vehicles and management of the torrents of data generated by automakers and drivers, company executives told Reuters. Amazon Web Services, which provides large-scale cloud computing and data management services, is central to Amazon's strategy. "We really are extending ourselves more and more out in the ecosystem from manufacturing to connected car," Jon Allen, head of professional services in Amazon Web Services' automotive practice, said in a telephone interview. "The takeaway message on this is if you go to CES this year we really are taking it as a 'One Amazon' view." Until now, Amazon has shown its transportation strategy to investors — and rivals — one piece at a time. Amazon has invested in self-driving software startup Aurora. It also has signed deals with automakers to deliver packages to vehicle trunks, help develop electric vehicle charging networks and use AWS to network their factories. The Seattle company will share the CES stage with partners such as virtual reality firm ZeroLight, electric vehicle startup Rivian, Canada's BlackBerry Ltd and video game software development company Unity Technologies. "It's our attempt to weave everything together in a single experience for our customers," Dean Phillips, AWS' automotive technical leader, told Reuters. "Customers don't distinguish AWS from Alexa from Amazon.com. It's Amazon."   Related: As GM readies Alexa convenience for vehicles, we ponder its dark side   At CES, ZeroLight and GM's Cadillac will demonstrate how they are partnering to develop an online vehicle configuration experience that will allow high-fidelity images of vehicles that consumers build online to be taken with them on visits to dealers, Phillips said. The process can open the door to dealers better meeting customer needs by knowing what users focused on when building their dream car. It has already boosted profit per vehicle at Volkswagen's Audi brand by an estimated 1,200 euros ($1,340), he said.

Ford driving Alaskan maniac rams toddler-carrying SUV

A couple from Anchorage had a frightening traffic encounter when they were followed and repeatedly rammed by a stranger in a pickup truck. Grace Bernert, her boyfriend, and his two-year-old daughter were returning home from a trip to downtown Anchorage when they noticed a blue, 2001 Ford F-150 following closely behind them. "The guy was so close, we couldn't see his headlights," Bernert told KTVA. Bernert, who was riding shotgun, pulled out her phone to record the truck when it struck the rear end of their Acura SUV. That's when she called 911. Bernert's boyfriend tried to lose the F-150 in the Sullivan Arena parking lot, then drove to a local Ford dealer's parking lot where he drove through a maze of new Ford pickups in an attempt to shake their assailant. "We started doing circles around the brand new Fords because we thought the truck wouldn't be able to turn as fast as we would," said Bernert. "We were right, but the guy didn't care. He just kept hitting the new fords and backing up, coming after us." The truck continued to follow them, ramming the Acura again and again. Bernert estimates that F-150 driver struck their SUV between five and seven times, and hit numerous new trucks in the dealership parking lot. Eventually, they ducked into a nearby neighborhood where they managed to lose the F-150 and called 911. Bernert told KTVA that she believes they were targeted but doesn't know why. "The guy was either some random sick person who didn't care, or somebody who knew us and didn't care there was a kid in the car," she said. Anchorage Police arrived shortly after the couple escaped the F-150 and filed a report about the incident. They are currently investigating. Recent Video:

Second trailer for 'Ford vs. Ferrari' hints at a good racing drama

The second trailer for the movie "Ford vs. Ferrari" just dropped, and ooooh, the movie that director James Mangold calls "Butch and Sundance in the world of racing" is looking good. We previously covered Entertainment Weekly's sneak peak into the film, and we've also included the first trailer, below, in case you missed it. The new trailer, above, focuses on Ford's motivation to get into the race, which was Enzo Ferrari backing out of a deal to sell his car company to Ford when Ferrari realized Ford wouldn't let him run Ferrari's racing department the way he wanted. And with Enzo's flair for final words, he apparently sent Ford emissary Lee Iacocca off with various insults of Ford's cars, factories and CEO. The second trailer lays into the battles within Ford over the GT40 program, specifically the clashes of ego and temperament between Henry Ford II, GT40 impresario Carroll Shelby, star driver Ken Miles, and various Ford Motorsport functionaries. At one point, Henry Ford II mentions to Carroll Shelby that Ford Motor Company knows how to go to war, referring to the battle with Ferrari. Based on the trailer, the more pressing matter might have been getting everyone to stop waging war on everyone else. The second trailer is below. The film, based on an original screenplay, stars Tracy Letts as Henry Ford II, Matt Damon as Carroll Shelby, Christian Bale as Ken Miles, Caitriona Balfe as Mollie Miles, and Jon Bernthal as Lee Iacocca, and is due in theaters Nov. 15. If the movie ends up turning you off, though, you can hang out for the television series about the same events, to be based on A.J. Baime's book, "Go Like Hell." This content is hosted by a third party. To view it, please update your privacy preferences. Manage Settings.