1956 Ford Thunderbird With Boss 302 on 2040-cars

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Huge, pricey trucks haul jobs and profits for the Detroit Three

DECATUR, Texas — Mickey McMaster is on his 12th pickup truck. The 61-year old farm equipment dealer in Decatur, Texas, two weeks ago treated himself to a 2019 GMC Denali for around $69,000 — a reward for long hours at work. "For me this is the Cadillac of trucks, it's a real luxury vehicle," McMaster said. "I've worked my way up to afford a truck like this and it shows that I've earned it." McMaster is the kind of customer General Motors Co is banking on as it plans to add 1,000 jobs at a plant in Flint, Michigan that will build a new generation of its largest pickups. Demand from Texas and other heartland states for big pick-ups is providing a lifeline to many workers the No. 1 U.S. automaker is laying off at plants elsewhere. The Detroit Three automakers and thousands of their U.S. workers are counting on customers like McMaster to keep buying bigger and more luxurious pickup trucks even if overall U.S. vehicle demand weakens this year, as most analysts predict. At Flint, GM will build a new generation of its heavy-duty Chevrolet Silverado and GMC Sierras, including luxury models that are some of the most profitable vehicles on the planet. GM, Ford Motor Co and Fiat Chrysler Automobiles NV's Ram division own the segment and are each doubling down with new or redesigned models launching this year. Sales of heavy-duty pickups in the United States have grown to more than 600,000 vehicles a year, up more than 20 percent since 2013, according to industry data. Prices for luxury models can easily top $70,000. GM on Tuesday celebrated the launch of a new generation of heavy-duty GMC and Chevrolet pickups at the assembly plant in Flint, Michigan, that is now building all such trucks for the company. At the same time that GM is laying off thousands of U.S. workers and planning to shutter five North American factories, Flint is hiring. The plant runs on three daily shifts, six days a week. As the new model's assembly system ramps up, the plant's capacity will increase by more than 25 percent, plant manager Mike Perez told Reuters. The Flint plant plans to add 1,000 workers, more than half of the 1,500 factory workers who have asked to transfer from plants GM has targeted for shutdown as part of CEO Mary Barra's restructuring plan. "We're bringing in 50 to 100 people every week," said Perez. Workers last week were still finishing the job of retooling the Flint factory to build the new heavy-duty trucks as part of a $1.5 billion investment project.

Ford moving medium-duty F-Series production from Mexico to Ohio

A few more Ford trucks will be built in the US in the near future with news that production of the F-650 and F-750 medium-duty trucks will move from Mexico to Ford's Ohio Assembly Plant in Avon Lake, OH. Ford hasn't confirmed a precise timeline for the move, but The Detroit News claims the Blue Oval will make the shift later this year or in early 2015.
As Ford spokesperson Mike Levine reminded us, back in 2011, Ford announced in an investor release that it would shift production "after the [Ohio] plant stops current production of the Ford E-Series vans." According to that release, the Ohio factory will also receive $128 million in upgrades to build the new trucks, plus the F53 motorhome chassis and F59 commercial chassis.

Ford will put solid axles under the Bronco as the off-roading gods intended

We've been wondering what sort of creature the Bronco would be since we first heard of the thing last October, when a union chairman spilled the beans on the SUV and the Ranger pickup. Ford confirmed a 2020 arrival date for the Bronco at the 2017 Detroit Auto Show, but at that point pretty much all we were sure of was that the Ranger and Bronco would be returning. The open question would be how hungry Ford was to spoil the Jeep Wrangler's solo party as a compact(ish) off-roader with dual solid axles, since the easiest thing would be to carry over the suspension design of the presumably related international Ford Ranger and its Everest SUV version: independent front suspension with either a leaf- (Ranger) or coil-suspended (Everest) solid rear axle. Enter Dana, the long-time supplier of Jeep stick axles, to confirm that the 2020 Bronco is getting a pair of them. That means solid axles front and rear, just like under a Wrangler. So reports Automotive News, citing an investor presentation from Dana. All signs so far, such as the report that the Bronco would be engineered by the same team in Australia that created the Ranger pickup, indicated that the Bronco would share a platform with the Ranger and thus be body-on-frame. The solid axle confirmation essentially confirms that theory. Some off-road-capable vehicles have paired solid axles with unibody frames, like the Jeep Cherokee (XJ generation) and Grand Cherokee (ZJ and WJ generations), but they are outliers. Generally, if you've got solid axles at both ends, they're going in a vehicle with a ladder frame. It also lends credence to the notion that our Bronco won't simply be an imported Everest, which might be too understated to stand out from lesser crossovers anyways. This is good news if you have Blue Oval in your blood and pine for a modern SUV that'll show up the Jeep guys on the trail. Less directly, it could mean a wholesale assault on the formula that makes Jeeps successful in the first place: the massive aftermarket of off-roading equipment and dress-up bits that appeal to Jeep buyers almost as much as a Trail Rated badge. At a minimum, Bronco enthusiasts can breathe easy that the reborn SUV won't merely be a light-duty crossover with styling "inspired" by true off-roaders. There's still a lot left to learn about the Bronco. Keep up to date with our running summary of everything we know about the returning off-roader.