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Ford owns Automotive Loyalty Awards, Audi and Subaru are king of conquests

Customers are a commodity in the automotive industry, and like any other commodity, automakers trade them back and forth. Only nobody wants to give up their customers - just to keep the ones they have and try to attract others.
That's what the Polk Automotive Loyalty Awards are all about. Every year the industry research body names the automakers, brands and models that manage to keep their customers coming back for more - and attract buyers to switch from other makes. Ford usually does pretty well, but this year it rose above even its own track record.
Not only did Dearborn win the Overall Loyalty to Manufacturer award, but also the Overall Loyalty to Make. Ford also took the African American category, and the F-150 was named the top full-size half-ton pickup in customer loyalty. Ford COO Mark Fields (pictured above) accepted the awards and gave the keynote address at the awards ceremony.

Ford taps Canada-based Multimatic to build carbon fiber Ford GT

Ford has given Canadian firm Multimatic the nod to build the carbon fiber body on the new GT – The Blue Oval says it has worked with this company for 30 years. The global supplier provides parts and engineering to various automakers, and while based in Markham, Ontario it has 12 plants in Canada, the US, Mexico, England, and China. When announcing the decision at the Canadian International Auto Show, Ford says it chose them "because they have specialized equipment for carbon fiber production and expertise in carbon fiber assembly," and we've heard that the 600-horsepower coupe will be produced in a purpose-built facility at Ford's factory in Markham. Even better than that – for GT purposes and for possible hints at a Le Mans run – the Multimatic Motorsports division can be contracted for engineering and race team management. They currently produce the Boss 302R racecar in the Continental Tire SportsCar Challenge, worked on the FR500C, and their Multimatic Motorsports Lola B2K/40 won its class at the 24 Hours of Le Mans in 2000. The first models will roll off the line at the end of next year. Production numbers are rumored to be in the low hundreds, with a six-figure price tag around $200,000. They'll go into production in time for some sort of 50th anniversary celebration of the GT40 taking the the top three spots at Le Mans in 1966. Related Video: Featured Gallery 2017 Ford GT: Chicago 2015 View 30 Photos News Source: CBCImage Credit: Live images copyright 2015 Drew Phillips / AOL Plants/Manufacturing Ford Coupe Luxury Performance Multimatic

Ford rolls out Vignale Mondeo for upscale European buyers

North American buyers looking for a luxury automobile from Dearborn know to turn to Lincoln, but overseas, the Ford brand itself appeals to upscale customers with its own products. The Blue Oval automaker unveiled a premium take on the Taurus for the Chinese market at the Shanghai Motor Show this weekend, and in Europe it's rolling out the Vignale sub-brand with the model you see here. Previewed in concept form a year and a half ago at the Frankfurt Motor Show, the Vignale line revives the name of a storied Italian coachbuilder that Ford acquired (together with Ghia) back in 1973. Now ready for production, the first Vignale model upgrades on the Mondeo (which we know as the Fusion) with a number of high-end features. The cabin space is altogether more luxurious, featuring high-end, laser-cut leather trim with hexagonal quilting and "tuxedo" stitching. The multi-contour front seats have a massage function, and occupants are better isolated from the road via upgraded sound insulation and active noise cancellation. The Ford Vignale Mondeo benefits from all the latest safety-convenience and infotainment technologies, including an optional Sony digital audio system with twelve speakers. The exterior is made to look more upscale as well, with unique metallic paint finishes, special chrome trim, 18-inch alloys and the requisite special badging to set it apart from ordinary Mondeos. Buyers will be able to choose between sedan or wagon body styles, front- or all-wheel drive and from a number of engine options. There's a 2.0-liter EcoBoost four with 237 horsepower, a 2.0-liter turbodiesel available with 177 or 207 hp, and a gasoline-electric hybrid system with 184 hp. Each vehicle is hand-finished and individually inspected at the Vignale Centre at Ford's plant in Valencia, Spain, and will be offered through select dealerships outfitted with premium Vignale Lounges. Customers will also benefit from access to a dedicated "relationship manager," customer assistance operators on call 24 hours a day and a companion app, but of course none of these features come cheap: At around GBP30k in the UK, the price of a Vignale Mondeo comes close to that of an Audi A6 or Jaguar XF, and it'll be up to individual buyers to decide whether the spruced-up Fusion is worth the premium. Look for a Vignale version of the S-Max to follow.