2013 Ford Fusion Se on 2040-cars

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Ford Focus EV's slow sales trigger massive incentives

The Detroit News reports Ford is having real trouble moving its new Focus Electric. As a result, the automaker is offering substantial incentives in an attempt to lure in more buyers. How substantial? Try $10,750 off of a three-year lease. What's more, the EV can now be had for $37,995 ($2,000 less than its original base price) on top of an additional $2,000 cash discount to buy the EV outright - or you can opt for 1.9-percent financing if you work through Ford Motor Credit. None of which factors in various potential government incentives. Last year, Ford managed to sell a paltry 685 of the 1,627 Focus EV hatchbacks it built.
Ford isn't alone in trying to woo more buyers to its EV effort. Nissan cut the price of its Leaf by a whopping 18 percent for 2013, now down to $28,800 and built in the USA. The move followed the automaker's substantial incentives in 2012.
If you want a Focus Electric, you can now apparently get your hands on one for as little as $285 per month with $930 due at signing for a 36-month lease with 10,500 miles per year.

You'll have to apply to purchase a Ford GT

With the 2017 Ford GT rumored to cost around $400,000, an anonymous insider says that the company is taking a very exclusive approach in deciding who gets to own these supercars. The Blue Oval isn't forgetting its roots, though, and some current customers might get the first crack at the coupe's extremely limited production numbers. Reddit user 3031983 claims to work at a dealer and have access to an internal Ford website, which is where this info comes from. The ordering process for the latest GT begins in early 2016, and any interested buyers need to file an application with Ford first. Anyone can submit the request, but Ford is giving top priority to current GT owners. Once selected, customers will be walked through the personalization process and will eventually complete the purchase through a dealer certified to sell the GT. Autoblog reached out to Ford, and the company confirmed that all of the user's details are accurate. The concierge-style service certainly isn't uncommon with other high-end vehicles, though. It's also understandable that the Blue Oval would want to work closely with wealthy, enthusiast buyers, rather than just shipping its supercar off for dealers to sell. The user also reports that Ford is limiting global production of the GT to just 250 units a year, which the company confirms. That makes the Blue Oval's supercar truly exclusive for its early life. For comparison, Ferrari only built 499 LaFerraris, and there were 918 Porsche 918 Spyders. Related Video:

Ford bringing adaptive steering to the masses [w/video]

Within the next year, Ford will offer a brand-new adaptive steering system (unimaginatively dubbed "Ford Adaptive Steering"), and this week, the automaker invited us out to its proving grounds in Dearborn, MI to get a taste for how its new setup works. In function, Ford's system doesn't greatly differ from the majority of other adaptive steering units already on the market from companies like Audi or BMW, but consider this: Ford will be the first non-luxury automaker to offer this technology, and uniquely, the whole system fits inside the car's steering wheel.
Ford's engineers have worked hard to create a system that can be tacked on to the company's full lineup of cars, trucks and utility vehicles, and says that the adaptive steering will be uniquely tuned for each specific vehicle. The automaker will not confirm exactly which vehicle will launch with this technology, but for the purpose of our preview, we tested the technology in a 2014 Fusion - a vehicle with already-good behind-the-wheel feel, one that the company says best demonstrates its current steering efforts.