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Ford rolls out Vignale Mondeo for upscale European buyers

North American buyers looking for a luxury automobile from Dearborn know to turn to Lincoln, but overseas, the Ford brand itself appeals to upscale customers with its own products. The Blue Oval automaker unveiled a premium take on the Taurus for the Chinese market at the Shanghai Motor Show this weekend, and in Europe it's rolling out the Vignale sub-brand with the model you see here. Previewed in concept form a year and a half ago at the Frankfurt Motor Show, the Vignale line revives the name of a storied Italian coachbuilder that Ford acquired (together with Ghia) back in 1973. Now ready for production, the first Vignale model upgrades on the Mondeo (which we know as the Fusion) with a number of high-end features. The cabin space is altogether more luxurious, featuring high-end, laser-cut leather trim with hexagonal quilting and "tuxedo" stitching. The multi-contour front seats have a massage function, and occupants are better isolated from the road via upgraded sound insulation and active noise cancellation. The Ford Vignale Mondeo benefits from all the latest safety-convenience and infotainment technologies, including an optional Sony digital audio system with twelve speakers. The exterior is made to look more upscale as well, with unique metallic paint finishes, special chrome trim, 18-inch alloys and the requisite special badging to set it apart from ordinary Mondeos. Buyers will be able to choose between sedan or wagon body styles, front- or all-wheel drive and from a number of engine options. There's a 2.0-liter EcoBoost four with 237 horsepower, a 2.0-liter turbodiesel available with 177 or 207 hp, and a gasoline-electric hybrid system with 184 hp. Each vehicle is hand-finished and individually inspected at the Vignale Centre at Ford's plant in Valencia, Spain, and will be offered through select dealerships outfitted with premium Vignale Lounges. Customers will also benefit from access to a dedicated "relationship manager," customer assistance operators on call 24 hours a day and a companion app, but of course none of these features come cheap: At around GBP30k in the UK, the price of a Vignale Mondeo comes close to that of an Audi A6 or Jaguar XF, and it'll be up to individual buyers to decide whether the spruced-up Fusion is worth the premium. Look for a Vignale version of the S-Max to follow.

Mark LaNeve named head of Ford US sales and marketing

Ford continues to rework the positions of its top marketing executives as Jim Farley moves to take over the Blue Oval in Europe and Stephen Odell becomes head of global sales. The latest shift brings Mark LaNeve in as the new vice president of US marketing, sales, service and dealer relations, effective February 1. LaNeve replaces John Felice, who is retiring. Felice was with the automaker for the last 30 years and held his most recent job since November of 2013. In addition to coordinating marketing and sales, LaNeve's other duty is to build "innovative new digital communications and transforming the retail experience for customers," according to the automaker's press release announcing the change. He reports to both Odell and Joe Hinrichs, Ford's boss of the Americas. LaNeve has a long history in the auto industry. He spent a portion of his early career with Cadillac but eventually was hired as the CEO of Volvo Cars North America. He also headed up US marketing at General Motors for several years in the 2000s. Since 2012, LaNeve has been the chief operating officer at Global Ford Team, which is responsible for the company's worldwide advertising. There's an interesting challenge ahead of LaNeve in leading the Blue Oval's US marketing and sales in 2015. Ford was the bestselling auto brand here in 2014 but overall sales fell about 1.1 percent. According to Automotive News, the company's market share dropped to 14.9 percent, a one-percent reduction and the lowest level since 2008. Read below for the automaker's official announcement of LaNeve's new job. JOHN FELICE RETIRING AFTER 30 YEARS; FORD NAMES MARK LANEVE TO LEAD U.S. MARKETING, SALES AND SERVICE TEAM John Felice is retiring as vice president, U.S. Marketing, Sales and Service, after 30 years of service Mark LaNeve, named vice president, U.S. Marketing, Sales and Service and elected a Ford Motor Company officer; former chief operating officer at Global Team Ford brings nearly three decades of automotive marketing and sales experience to Ford Ford Motor Company [NYSE: F] announced today changes in its senior leadership team as it continues to deliver and accelerate the company's One Ford plan while driving for product excellence and innovation. John Felice, vice president, U.S. Marketing, Sales and Service, has elected to retire after 30 years at Ford, effective Feb. 1, 2015.

Hurricane Sandy cost automakers 15,000 vehicles, may have ruined up to 200k

Hurricane Sandy was the largest Atlantic storm in US history, and its total economic impact is just now coming into view. According to Automotive News, Toyota, Chrysler, Nissan and Honda are set to scrap around 15,000 new vehicles ruined by the storm. Nissan alone accounts for about 40 percent of those, with 6,000 Nissan and Infiniti models deeded "un-saleable" due to damage. The company saw 56 dealerships shuttered due to the storm, but 51 of those have since reopened.
Toyota, meanwhile, had some 4,000 vehicles at its Newark port facility, and of those, 3,000 may be scrapped. An additional 825 were dealer inventory when they were ruined. Honda and Acura dealers are reportedly sending 3,440 vehicles to the salvage yard. By comparison, Chrysler weathered the storm fairly well with 825 units destroyed, while Hyundai suffered only 400 lost units and Kia scrapped around 200.
As you may recall, Fisker also suffered some losses, and Automotive News reports the manufacturer saw 320 Karma models damaged beyond repair. Ford and General Motors have yet to come up with estimates, and no automaker has commented on the full cost of replacing the vehicles.