1957 Ford Fairlane Resto Mod on 2040-cars

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Weekly Recap: Matthew McConaughey's star shines brightly for Lincoln

The commercials were a little strange at first, but the ensuing spoofs were hilarious. And all jokes aside, Matthew McConaughey has made a difference for Lincoln. Advertisements starring the Oscar winner launched in September, and the results have been impressive. The number of customers clicking on Lincoln.com to check out the MKC – the crossover McConaughey pitched – has tripled since the ads began airing, a spokesman told Autoblog. They also generated 4.4 million views on YouTube and spawned parodies by Ellen DeGeneres, Conan O'Brien, South Park and Jim Carrey on Saturday Night Live, which racked up another 15 million views. Most importantly, Lincoln's sales have increased 15 percent through November, helped significantly by the strong launch of the MKC. Without the addition of the MKC, Lincoln's sales would have been essentially flat last year. The MKC has received solid reviews from consumers and the press, though it has had several recalls. "The overwhelming response to the MKC campaign sparked truly great awareness for Lincoln," Andrew Frick, Lincoln group marketing manager, said in a statement. Now Lincoln has launched another round of spots, which kicked off New Year's Day during college football bowl games. This time, McConaughey is hawking the MKZ sedan and its hybrid sibling. The spots, called Diner and Balance, use the same artistic formula as the earlier ads, with McConaughey intoning seriously about the cars in dramatic settings. They were shot over two days in Los Angeles and were directed by Nicolas Winding Refn, a Danish filmmaker who directed the 2011 move, Drive. The ads continue Lincoln's multiyear deal with McConaughey, who has said he's been long been interested in the brand. He starred in the 2011 thriller, The Lincoln Lawyer, as a defense attorney who worked out of a Town Car, though that was before his deal with Lincoln. In one of the earlier ads, McConaughey claims: "I've been driving a Lincoln since long before anybody paid me to drive one. I didn't do it to be cool. I didn't to it to make a statement. I just liked it." That sentiment appears to have worked for the MKC's launch, and with this new advertising blitz, Lincoln hopes it carries over to the MKZ. Other News And Notes Infiniti Q30 spied in winter testing Infiniti is continuing development work on the Q30 small crossover, and we've recently captured it during winter testing.

From CrabWalks at dawn to post-testing sushi: An inside look at Autoblog’s Tech of the Year Award

TROY, Mich. — On a chilly fall morning, Senior Editor John Snyder rolled into a sleepy suburban park tucked away next to a cemetery a few miles north of Detroit. Driving diagonally — CrabWalking — in the GMC Hummer EV, he made quite the entrance as he maneuvered across the parking lot to the bemusement of Autoblog editors and a few curious park-goers up for their early morning runs.  Snyder got everyoneÂ’s attention, and as we evaluate the latest wave of technologies transforming the automotive industry, pizazz matters. We added "wow factor" to our criteria for the 2022 Autoblog Technology of the Year Award, in keeping with the times. The HummerÂ’s CrabWalk feature might have won, had wowness been the only criteria, but we also scored the technologies on significance and how well they work.  As it was, the Hummer finished a competitive second this year, behind FordÂ’s Onboard Scales and Smart Hitch, which make towing and hauling easier for modern truck owners. The Genesis GV60Â’s Biometrics was within striking distance in third place, bringing the facial recognition and fingerprint tech commonly used in phones to your car. For more on FordÂ’s win — its second straight Autoblog Technology of the Year Award — read Road Test Editor Zac PalmerÂ’s complete recap. Many have asked: Why do Tech of the Year? For Autoblog, itÂ’s been a point of pride for nearly a decade. In the early days it was a way to differentiate ourselves from print magazines, some of which have been giving out car of the year awards since the early days of the Cold War. With Tech of the Year, we seek to highlight the ways experiencing a vehicle is changing. It was true in 2013 and resonates even more as we head into 2023. Cars and transportation have changed more in the past decade than in arguably the previous four. At its most basic experience, driving a 1985 Buick LeSabre with a decent radio and comfy interior was not all that different from driving a 2005 Buick Lacrosse. Just a few years later, many cars had touchscreens, the internet and some means of driver assistance. Ford joins Tesla as the only two-time winner of Tech of the Year. The Blue Oval captured the award last year for its Pro Power Onboard generator. Tesla won in 2014 for its Supercharger network, and the Model S won in 2016, when we briefly gave out a “technology car” of the year award, in addition to honoring a particular feature.

Get a taste of Ford GT ownership from Dust Devils

It seems that the automotive world might be right on the cusp of getting some kind of follow-up to the Ford GT. It might not be called the GT or even use the coupe's retro look, but rumors point to such a beast being on the way. If the future halo model can inspire as much adoration among fans as the previous ones, then the Blue Oval is sure to have another winner on its hands. To get idea just how closely GT owners are bonded to their cars, take a ride with the participants in the ninth Ford GT National Rally in this short documentary titled Dust Devils. The owners convened with over 80 of the retro supercars in Las Vegas, NV, to admire the coupes and give them a workout on the desert roads. It's especially nice to see the drivers of these limited production Fords unafraid to take their cars to the track and stretch their legs a little. Related Gallery 2016 Honda Accord Coupe V6: Quick Spin View 25 Photos There's just something about the shape of the GT and the GT40 before it that gets everything right aesthetically. The long, low-slung look is simultaneously menacing and lithe, and the growl from the latest model's supercharged V8 is nothing to complain about either. Get just the slightest taste of what it's like to have one of these halo Fords in this clip, from the people that love them the most. News Source: Lets Make Media via Vimeo Ford Ownership Coupe Performance Supercars Videos